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Oakland County Launches 2025 Local Gems Sweepstakes to Celebrate and Support Small Businesses

Post Date: 10/31/2025

Pontiac, Mich.– Oakland County today kicked off the 2025 Local Gems Sweepstakes, a month-long campaign encouraging residents to shop local and support small businesses throughout the county. The launch event was held at Designed Mindfully in downtown Pontiac.

“Small businesses are the backbone of Oakland County’s economy giving our communities character and making our downtowns thrive,” said Oakland County Executive Dave Coulter. “The Local Gems Sweepstakes is a fun way to highlight and support them, especially as we head into the holiday shopping season.”

Running from Nov. 1-30, the Local Gems Sweepstakes invites shoppers to visit small businesses across Oakland County and post a selfie taken inside or outside the business for a chance to win $1,000, $500, or $250, courtesy of Genisys Credit Union. Each selfie taken at a different small business counts as a separate entry, increasing participants’ chances to win via random drawings.

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