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PORTSIDE CULTURE

PRAGERU WANTS TO PROPAGANDIZE TO YOUR KIDS  
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Lucy Dean Stockton
August 22, 2025
Jacobin
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_ Right-wing media outlet PragerU is known for its misleading viral
videos that it has long created for teens and adults. The operation is
increasingly seeking to reach children, hoping to fill the Sesame
Street–sized hole left by the defunding of PBS. _

Founded by conservative radio host Dennis Prager in 2009, Prager
University is known for its inflammatory and misleading viral videos
that it has long created for teens and adults. But in 2021, the
nonprofit launched a kids vertical, designing political a, (Araya
Doheny / Getty Images for DailyWire+)

 

Oklahoma just announced a new fifty-question assessment model
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teachers designed to “ away woke indoctrinators” from the
state’s schools. That test — which includes questions related to
“undoing the damage of gender ideology” — was developed by
Prager University, a right-wing, pro-capitalist propaganda machine
that aspires to become a force in American education.

Now after investing in expensive extracurriculars with Donald Trump
and Big Tech, the operation is poised to fill the _Sesame
Street_–sized supplemental-education hole
[[link removed]] left by the
recent defunding
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the Public Broadcasting Service.

Founded by conservative radio host Dennis Prager in 2009, Prager
University (notably not an actual university) is known for its
inflammatory and misleading viral videos
[[link removed]] that
it has long created for teens and adults. But in 2021, the nonprofit
launched a kids vertical, designing political and historical content
aimed at children. The operation has since gained
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footholds in ten states
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students PragerU videos, despite its not being an accredited academic
institution.

As detailed in a twelve-episode season of the_ Lever_’s
podcast _The Audit_ [[link removed]], PragerU has
come under fire by critics for spreading misinformation and fueling
racism and conspiracy theories. Its videos have called slavery a
choice
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care, peddled fossil fuel–funded climate science
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turned anti-woke ideology into a game show
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the sexual nature
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versus women” in a “fireside chat.”

PragerU’s scored millions in seed funding from conservative
operatives like ultrareligious fracking tycoons
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a climate-denial
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a student-debt-relief saboteur
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and a secretive dark money
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spearheaded by Supreme Court puppet master Leonard Leo — and it’s
been putting this war chest to good use. Last year, the
nonprofit spent
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than $20 million “advertising” their content on Facebook, Google,
and X, plus hosted a swanky fundraising gala
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Trump’s Mar-a-Lago compound.

Those extra-credit activities are paying off: in June, the White House
launched a “Founders Museum
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exhibit designed by PragerU and featuring AI-generated videos
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the Founding Fathers parroting right-wing talking points.

This article was first published by the _Lever_
[[link removed]], an award-winning independent
investigative newsroom.

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Contributors

Lucy Dean Stockton is a New York–based reporter with the Lever. Her
work focuses on privatization.

 

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* PragerU
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* Dark Money
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* Donald Trump
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* Propaganda
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* schools
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* PBS
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* Sesame Street
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