From Danny Auron, SumOfUs <[email protected]>
Subject Facebook's in trouble...
Date June 29, 2020 12:33 AM
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160 companies including Coke, Starbucks, and Unilever have announced
they're suspending all Facebook ads until the tech giant fixes its
disastrous disinformation and hate speech policies! 

This is a total game-changer -- we need to get other companies on board
while momentum is high. Add your name and let's finally get the Facebook
reform our world needs:

[ [link removed] ] Sign the petition 

   
John,

HUGE news -- 160 companies, including mega-giants Coca-Cola, Starbucks,
and Unilever have announced this week that they're suspending all Facebook
ads!

It's an unprecedented response to the tech giant's disastrous
disinformation and hate speech policies, which have already impacted
elections and fueled real-life racist violence.

Facebook is in full panic-mode -- 99% of their revenue comes from ads. Now
they're doing damage control but the movement is picking up steam.

If we can get more corporate giants -- like Proctor and Gamble, the
world's largest advertiser -- to join right now, we could finally get the
critical Facebook reform we've needed for years. But we need to
push before the momentum drops -- add your name and share everywhere:

[ [link removed] ]Tell companies: Suspend your Facebook advertisements until it cleans up
its act!

Facebook has seemed totally unwilling or incapable of tackling the
platform's problems. But now companies big and small are facing their own
reckoning about systems of oppression, and many are taking note of
Facebook’s hand in it.

Just for example, Facebook has allowed incitement to violence against
protesters in the US; turned a blind eye to blatant voter suppression;
fanned the flames of genocide in Myanmar; and refused to call Holocaust
denial "hate".

Reform is badly needed. And since Facebook is almost entirely dependent on
ad money, this campaign will soon pose a crippling financial threat if
Facebook execs don't rethink their approach.

Massive advertisers like Proctor & Gamble are on the fence right now, but
could be pushed to join -- this is our chance to build the Facebook the
world needs. Add your name:

[ [link removed] ]Tell companies: Suspend your Facebook advertisements until it cleans up
its act!

Our community was made for moments like this -- when pressuring companies
to act leads to insurmountable impact. Let’s do it again, and help be the
guiding light for how companies should move through and engage with the
digital age.



[ [link removed] ] Sign the petition 



Thanks for all that you do,
Danny and the team at SumOfUs


More information:

[ [link removed] ]The North Face halts Facebook ads, urges anti-racist policy LA Times,
June 19 2020
[ [link removed] ]Facebook faces advertiser revolt over failure to address hate speech
The Guardian, June 22 2020
[ [link removed] ]Facebook and Twitter stocks dive as Unilever halts advertising, CNN,
June 26 2020

 

 

SumOfUs is a worldwide movement of people like you, working together to hold corporations accountable for their actions and forge a new, sustainable path for our global economy.

Please help keep SumOfUs strong by chipping in $3. [link removed]
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