Welcome to August! This week we bring you insights on turning
polling into winning strategy and the bold redistricting plays that could reshape
the 2026 map. We’re also spotlighting must-hear conversations from
AAPC’s Future
of Political Consulting podcast—plus a look ahead to key regional events where you can
connect, learn, and change the world.
👉 This edition is just a sneak peek.
AAPC members get the full version—packed with
exclusive insights and access to our latest research.
If you’re not a member yet, now’s the time to
join the network
shaping what’s next in politics.
Anna Ross
Membership Marketing & Communications Manager
In this issue…
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Winning With Pollsters
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The Future of Political Consulting Podcast
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Shifting Boundaries: Political Maps in Flux
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Interesting Reads
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Don’t Miss
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Winning With Pollsters: Insights From the Field |
AAPC’s latest webinar, Winning With Pollsters, pulled
back the curtain on how top strategists use research to shape winning campaigns.
Moderated by Joe Desilets (Guidant Polling & Strategy), the
conversation featured Travis Tunis (Fabrizio Lee & Associates),
Molly Murphy (Impact Research), and Justin Barasky (Current Media).
Lessons From a “Safe”
District Gone Competitive
Tunis walked attendees through Florida’s 6th Congressional
District special election — a Trump +30 district that, early in the race, looked
far too close for comfort. “We faced a big enthusiasm disadvantage… it set
off the alarm bells,” Tunis explained.
After catching troubling signs
in a second round of polling, his team pushed for…
Want access to the full article or the webinar recording? 👉
Join AAPC here
to get the full breakdown and access to our full suite of webinar archives. |
Your Competitive Edge in Politics Starts Here: The Future
of Political Consulting Podcast |
In a rapidly changing political landscape, staying ahead
isn’t just an advantage—it’s essential. Through candid conversations with
top-tier practitioners—from campaign technologists to media producers and gender
& politics scholars—AAPC’s Future
of Political Consulting
podcast explores the intersections of emerging tools, shifting voter behavior,
and evolving campaign ethics.
Whether you’re managing a national
campaign, advising a local candidate, or building your consulting business, these
episodes offer actionable insights you can put to work right away. |
This season’s highlights include insights on:
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Influencer collaborations
that turn grassroots engagement into winning movements.
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Data-driven targeting
strategies to identify and reach decisive voters in the final stretch.
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Combatting disinformation
while adapting strategy in an unpredictable media environment.
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Gender dynamics
and how women are shaping the future of elections.
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AI in consulting, from automation to personalized voter outreach.
Each episode delivers real-world
lessons from industry leaders who’ve been in the trenches—helping you anticipate
trends, avoid pitfalls, and make smarter strategic decisions. Tune in and subscribe on
Apple Podcasts or
Spotify to stay at the forefront of strategies that are shaping elections. |
Shifting Boundaries: Political Maps in Flux |
As you all know, redistricting activity in both Texas and
California is accelerating, with each state positioning to maximize partisan advantage
ahead of 2026, sparking uncertainty among the prospective strategic implications for campaigns.
Mid-cycle changes could alter district competitiveness, shift voter demographics,
and require rethinking everything from budget allocations to message targeting.
James Aldrete
(MAP) notes that “it’s not the first time Texas Dems have broken quorum to
derail partisan redistricting, but it may be the first time they have had an actual endgame.
The ripple effects in California, Illinois, etc., as well as more red states piling
on, could provide a major shuffle for 2026.”
For consultants, that shuffle
could mean more than just adapting to new district lines — it could drive a
wave of intra-party battles, as primaries, more than general elections, increasingly determine the outcome of key seats.
This uncertainty is already having a chilling effect on the ground.
As Jamie
Fisfis (Pathfinder Strategic LLC) explains, “the redistricting pushes
are freezing a lot of campaigns and their donors.
Candidates are waiting to see
how this plays out, and in some cases, potential maps could pit them against each other.
It puts everything in slow motion and even deters some from running at all.”
If you want to stay ahead of the
curve and connect with top political professionals discussing how to adapt in
this shifting environment, AAPC’s upcoming Regional Conferences are the place to be:
Southwest Regional Conference
| Austin, TX | September 15-16 –
Register Here
California Regional Conference
| Long Beach, CA | October 20-21 –
Register Here |
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