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Friend,
After the financial crisis of 2009, unemployment grew to more than 10%. As a result, Americans were forced to cut back on their charitable giving by 13%.
But in the current crisis, unemployment could peak at double what we saw during the Great Recession—and the impact on giving could be catastrophic for nonprofits like Common Dreams.
There are signs that donations to Common Dreams are already being adversely affected, with hundreds of our regular monthly donors canceling their recurring donations since the start of the pandemic.
This is a flashing red warning light about our financial health.
Recurring donors are the people who provide the crucial economic foundation for all our work. They allow us to plan for the future with revenue we can count on. Any decline in recurring donations would force us to reconsider our staffing and other budget items at a time when this country desperately needs the kind of independent, nonprofit journalism that Common Dreams offers.
There are so many crucial issues to cover right now, including the pandemic, police violence, voter suppression, the climate crisis, and Donald Trump's upcoming re-election. It kills me to even think about losing out on the recurring donor income that makes so much of our work possible.
We've set a goal of raising $75,000 by July 1 to fill in any shortfall left by the donors who have canceled. Will you chip in today?
Yes, I'll make a donation to Common Dreams.
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