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If we are free to dance, then we are already halfway to freedom.
John,
Today, we're thrilled to launch Black Play Matters, a new campaign focused on reclaiming joy, resilience, and all forms of play within our communities.
Black Lives Matter has always been rooted in community, and we’re taking the next step to uplift joy in Black communities across the globe.
The challenges facing Black children today are profound: System barriers, including inequitable funding and harmful biases, steal Black joy and limit kids’ opportunities for healthy play. Every child deserves a safe and nurturing environment to explore, learn, and grow.
We know that play is essential to development, which is why we’re focused on celebrating, defending, and investing in the power of play. In the face of challenges, we find strength, determination, and revolutionary joy in all forms of play: music, creativity, connection, dance, storytelling, and sports. This joy, rooted in community, is exactly what we're celebrating and uplifting.
✨ PLAY IS RESISTANCE AND A TOOL FOR LIBERATION ✨
Play heals trauma, asserts our humanity, and fosters community resilience. It’s our vibrant defiance and radical reclamation of space, dignity, and identity.
In Black neighborhoods, play is a lifeline. Play cultivates empowerment and community solidarity, ensuring our youth can thrive, not just survive.
Turn on any sports league, and you’ll see Black folks doing the damn thing, winning championships, and pushing the boundaries of athleticism. Icons like Serena Williams, LeBron James, and Simone Biles show us what's possible, inspiring collective pride and fostering economic and cultural strength.
And play has always been bigger than sports. It’s making music, and it’s playing spades. It’s sometimes loud, and sometimes quiet. It’s always radical.
Whether you play in a league, double-dutch in the street, or hoop outside, we invite you to join us in reclaiming the power of play.
We're asking for all of life’s players to join in our collective vision for thriving Black futures. Can you donate $5 now to help support BLM’s Black Play Matters campaign?
Your contribution directly supports our work to pass the P.L.A.Y. Act: Protecting Lives of Active Youth which will:
- Establish a federal Office of Youth Safety to support proactive youth programs.
- Form a Youth Safety Task Force, with young voices at the center, to coordinate federal policies that benefit kids.
- Fund community programs in sports, mentorship, and enrichment.
- Empower local governments to fund programs for youth thriving and violence prevention.
Together we can reclaim play as a revolutionary tool in the fight for Black liberation.
Let’s play like no one else ever has,
Black Lives Matter 🖤
Our grassroots movement is pushing for Black liberation every single day. We are striving to create a world where Black people do so much more than just survive. It’s time we thrive.
As an organization one of our biggest hurdles is consistency.
A recurring contribution of anything you can afford goes a long way as we plan for the months, years, and even decades ahead. This is the most effective way for small-dollar donors (like you) to power our Black liberation work.
Will you make a recurring contribution of $5 or more today so that we can keep building momentum for our movement?
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Black Lives Matter imagines a world where Black people across the diaspora thrive, experience joy, and are not defined by their struggles.
In pursuing liberation, we envision a future fully divested from police, prisons, and all punishment paradigms and which invests in justice, joy, and culture. Email is the most important way we keep in touch with our supporters. But we know there's a lot going on.
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