From Alcohol Change UK <[email protected]>
Subject It's Alcohol Awareness Week, plus more alcohol news
Date July 7, 2025 9:44 AM
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** Happy Alcohol Awareness Week!
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Join us this #AlcoholAwarenessWeek (7-13 July) as we explore the links between alcohol and work.

New research, launched to mark the start of Alcohol Awareness Week, suggests that almost two thirds (63%) of UK workers report drinking alcohol for work-related reasons ([link removed]) , with job stress, pressure and anxiety behind increased consumption in the past 12 months.

So, this Alcohol Awareness Week, we’re opening the conversation about alcohol and work, offering practical steps to cut back, and expert guidance on how we can create healthier spaces that support wellbeing and inclusivity, across all sectors - from offices to frontline services.

Watch and share our film, explore our stories and guides, and find out how to take action in your own workplace.
Join us for Alcohol Awareness Week 2025 ([link removed])


** Latest news and updates
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** 10-year Health Plan falls short of bold action needed to tackle alcohol harm
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Alcohol Change UK calls for bold action in preventing ill-health and bringing about transformative change in response to the Government's 10-year Health Plan.

Responding to the 10-year Health Plan published on 3 July 2025, Joe Marley, Executive Director at Alcohol Change UK, said:

“After a long and noisy build up full of promise, the Government’s 10-Year Health Plan falls short of delivering the transformative changes we really need to see to put the brakes on the harms caused by alcohol.”
Read our full response ([link removed])

UK alcohol industry documents show “spread of misinformation”

A new report has revealed how UK alcohol industry organisations sought to shape narratives around public policy and present themselves as ‘responsible’.

The report, Spin the Bottle, analysed over 140 public communications from six leading UK alcohol companies and industry-funded groups during 2024. It uncovers a coordinated strategy of cherry-picking evidence, exaggerating economic importance, and promoting voluntary measures while lobbying against effective regulation.
Read more ([link removed])


** UK supermarkets exploit tax loophole to produce cider at ‘pocket-money prices’
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A recent article published by The Guardian highlights how a ‘super-strength cider subsidy’ puts pressure on the NHS, with some cider in England only costing the same price as apple juice.

Supermarkets are able to sell high-strength ciders at “pocket money prices” in England and Northern Ireland by taking advantage of a subsidy intended to boost apple production across the UK.

Ash Singleton, Alcohol Change UK’s Director of Research and Public Affairs, said: “Big producers knock up a deadly product with just enough concentrated apple to legally call it cider – and pocket the tax breaks. Supermarkets drive the demand, stocking it high to flog at pocket-money prices.”
Read the full article ([link removed])



** Get involved
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** Time to Rise to the challenge and Raise money to mark Alcohol Awareness Week
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This Alcohol Awareness Week (7-13 July), support those impacted by alcohol harm!

Pick a challenge that works for you, it can last all of July or be a single event within the month - whether it’s a sponsored walk, a crafting party, or a quiz night, every effort counts.

Once you have chosen your challenge, rally your friends and family by asking them to donate and support Alcohol Change UK’s work to build a world free from alcohol harm.

If you’re not sure where to start with your fundraising, then we’re here to help.
Find out more and register ([link removed])


** Latest blogs
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** Emotional regulation and drinking urges
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Guest author, Johnny Lawrence, has written an article for Alcohol Change UK on the intricate relationship between drinking urges and our ability to emotionally regulate ourselves.


** Tom’s story: “My alcohol moderation story”
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Tom Smart is the co-founder of Bristol-based kombucha start-up, Counter Culture Drinks. Tom reflects on his own relationship with alcohol and shares what works for him when it comes to moderating his drinking.
Read more ([link removed])
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Copyright © Alcohol Change UK 2025

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Alcohol Change UK

Unit 7, Finsbury Business Centre Clerkenwell

40 Bowling Green Lane

London

EC1R 0NE

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