From Donna McCullough, Alzheimer's Association <[email protected]>
Subject [Ending Soon] Triple Your Impact Match Challenge
Date June 29, 2025 2:01 PM
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A 3X match for Alzheimer's &
Brain Awareness Month.

Alzheimer's Association

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DONATE NOW

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Triple Your Impact Match
Challenge

Seize the last opportunity to
triple your impact.

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MATCH MY GIFT 3X >>

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The countdown clock may not
reflect your time zone, but the deadline for the match is midnight,
local time, June 30.

Dear Friend,

Our Triple Your Impact Match Challenge
ends tomorrow at midnight, on the final day of Alzheimer's & Brain
Awareness Month. Will you donate right now to help make the most of
this chance to deliver 3X the impact on our fight against this
relentless disease?

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MATCH MY FIRST GIFT 3X >>

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There's no time to waste if we want to continue our momentum.
Every day counts, and so does every dollar you can give. You can play
a critical role right now during our Triple Your Impact Match
Challenge.

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Generous supporter Doug Cotton has pledged to triple-match
every gift received by midnight tomorrow, up to $100,000. Doug
dedicates this gift to Susan, his wife of 54 years, who passed away
from Alzheimer's in 2023.

Doug's beloved wife, Susan Cotton, who passed away from Alzheimer's in
2023.

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Doug's beloved
wife, Susan Cotton, who passed away from Alzheimer's in 2023.

After a diagnosis of early-stage Alzheimer's, Doug and Susan
looked to the Alzheimer's Association for resources and support during
this challenging time. What they found was an invaluable source of
support, compassion and community at their local chapter. As his
wife's ability to communicate declined and his difficult role as
caregiver became more complicated, Doug received guidance that helped
him be the best caregiver he could be. As Susan struggled to find joy
in reading, keeping up with friends and many of the things she loved,
she found support and a community of people who understood her needs.

Doug knows better than anyone that no one should fight
Alzheimer's alone. He's funding this match challenge because he wants
everyone to have access to the resources they need to better care for
their loved ones, just like he did.

I know you believe that, too. I hope Doug's story and
generosity inspire you to act now, because there's no time to waste if
we want to continue our momentum. Every day counts, and so does every
dollar you can give. Any gift you make before the midnight deadline,
up to $100,000, can go 3X as far to help provide much-needed care and
support and accelerate research efforts.

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Triple your impact before
midnight tonight.

$16 CAN BECOME $48 >>

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$30 CAN BECOME $90 >>

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$50 CAN BECOME $150 >>

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MATCH MY GIFT 3X NOW
>>

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The clock is ticking. I'm counting on you. Doug's counting on
you. Most importantly, the more than 7 million Americans living with
Alzheimer's today are counting on you. Together, we can further our
mission to lead the way to end Alzheimer's and all other dementia
- by accelerating global research, driving risk reduction and
early detection, and maximizing quality care and support.

Thank you for stepping forward to make your first gift that
can go 3X as far and show your support for Doug, Susan and all those
impacted by this devastating disease.

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Gratefully,

Donna McCullough
Chief Operating Officer

Facebook

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YouTube

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LinkedIn

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P.S. Help us end Alzheimer's & Brain Awareness Month with
triple the impact. Make a gift that can go three times as far before
tomorrow's midnight deadline.

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Your donation will strengthen our efforts
to advance Alzheimer's care, support and research. From face-to-face
support to online education programs and promising global research
initiatives, your gift makes a difference in the lives of all those
affected by Alzheimer's and other dementias in your community and
across the world. Thank you for your continued support.

Alzheimer's Association Home Office, 225
N. Michigan Ave., Fl. 17, Chicago, IL 60601

© 2025 Alzheimer's
Association. All rights reserved.
800.272.3900 | alz.org

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