Dear John, I hope you didn't miss this email from earlier. Even though we have more daylight tomorrow — on the summer solstice — than any other day of the year, we have plenty to do to fill those hours. In honor of The Longest Day®, we have a special opportunity to make twice the impact in the fight against Alzheimer's with our $50,000 Matching Gift Challenge. This opportunity is made possible by a generous donor who wishes to remain anonymous — but it ends at tomorrow at midnight. Please give today while your gift can go twice as far to help further our mission of leading the way to end Alzheimer's and all other dementia — by accelerating global research, driving risk reduction and early detection, and maximizing quality care and support. The need is great, but I know your compassion and dedication are greater. Please join us with your gift today. With deep appreciation, Donna McCullough Chief Field and Development Officer ---------- Forwarded message ---------- From: Alzheimer's Association Sent: Friday, June 19, 2020 To: John xxxxxx Subject: For two days only — your gift can be matched!

Just in: Your chance to double your impact in honor of The Longest Day.

Dear John, Tomorrow is the summer solstice and The Longest Day®. It's a day when thousands of supporters like you come together to fight Alzheimer's disease — and raise crucial funds for care and support while accelerating critical research. Because you're a member of our community, I wanted you to be the first to know about a special opportunity to have your gift go twice as far in the fight to end Alzheimer's. To help make sure the day with the most light is also the day we raise critical funds needed to fight the darkness of Alzheimer's, a generous donor who wishes to remain anonymous has pledged to match all gifts up to a total of $50,000. Their gift will help provide local care and support services. But this match challenge ends at midnight tomorrow on The Longest Day, so we need your help now. Please help us get a head start on The Longest Day by making your gift now. Your donation can be matched, doubling your impact on our ability to provide care and support through our 24/7 Helpline (800.272.3900) and online resources at alz.org, while accelerating vital research to eliminate Alzheimer's. TODAY & TOMORROW ONLY: The day with the most light is the day we fight®. Start your fight early, while your gift can be matched. John, the COVID-19 crisis has required updates to our care and support systems for those families affected by Alzheimer's, while posing logistical challenges to Alzheimer's and dementia research studies. This generous match opportunity couldn't come at a better time — but if we don't meet our $50,000 challenge, we can't achieve this match. That's why I'm reaching out early to allies like you. When you take advantage of this matching gift opportunity with a generous gift today, you'll join thousands of other supporters around the country to double the impact on our vital mission of ending Alzheimer's and all other dementia — by accelerating global research, driving risk reduction and early detection, and maximizing quality care and support. Thank you for all you're doing to further our vision of a world without Alzheimer's and all dementia. We're so grateful for your continued support at this crucial time for people living with Alzheimer's, and for their families and caregivers. Sincerely, Donna McCullough Chief Field and Development Officer P.S. Your chance to support The Longest Day and have your impact go twice as far ends at midnight on Saturday. Please help us meet this generous $50,000 challenge — with the chance to double your impact on our work to provide Alzheimer's care and support and advance research — with your gift today.

Your donation will strengthen our efforts to advance Alzheimer's care, support and research. From face-to-face support to online education programs and promising global research initiatives, your gift makes a difference in the lives of all those affected by Alzheimer's and other dementias in your community and across the world. Thank you for your continued support. Alzheimer's Association Home Office, 225 N. Michigan Ave., Fl. 17, Chicago, IL 60601 © 2020 Alzheimer's Association. All rights reserved. 800.272.3900 | alz.org® | Donate Please add [email protected] to your address book to ensure you receive all future emails.   Having trouble reading this email? View it in your browser   View your email preferences or unsubscribe.