Taxpayer,

You just read the story of the most important campaign for cats in the history of the animal protection movement.

Legacy animal groups tried to shut it down—and failed.
They sabotaged the lab. But the killing didn’t stop.
Thousands of kittens died because bad campaigns couldn’t finish the job.

They threw red paint.
White Coat Waste threw the kill switch.

They had good intentions. So did we.
The difference? We had a strategy—and we won.

Impact > intent
Results > red paint
Shutdowns > stunts

Thank you for helping us end the culture of losing—and for proving that effectiveness saves animals.

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