From Mikie Sherrill HQ <[email protected]>
Subject we promise this is not some nonsense campaign gimmick
Date June 20, 2025 8:38 PM
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[link removed] [[link removed]] We wanted to share with you something unique about the New Jersey governor’s race:

Here in New Jersey, gubernatorial elections have a public campaign finance program — which means every dollar that grassroots supporters like you donate can be matched 2-to-1 with public funds. [[link removed]]

Listen, if you’re like us, you’ve probably gotten more campaign emails than you can count promising that your donation will be “matched” without giving a lot of specifics. A lot of the time, the whole “match” idea is basically nonsense — at best, it’s an accounting trick, and at worst, it’s made up altogether.

So we wouldn’t blame you if you’re coming into reading this email a little bit skeptical. So let us make a few things clear about the (very real) matching program we’re talking about here:

1) The match in this race is not coming from some unnamed donor or other mysterious entity. It comes from public funds administered by the State of New Jersey.

2) What we raise, and how much we receive in matching funds, will be publicly available information.

3) The public matching program will only be in effect up to a certain amount. We do want to take advantage of it, but once we hit that cap, you have our word we won’t pretend our matching program is still going.

4) On this campaign, we’re committed to giving you the straightforward truth, and not trying to motivate you with disingenuous fearmongering or scammy tactics. And the straightforward truth is this:

Right now, the matching program means your donation could have triple the impact — which is a game-changing difference when it comes to beating back attacks, running ads to win over undecided voters, and limiting Donald Trump’s ability to influence the outcome of this race.

Look, the latest polling shows this is a razor-close race, and the 2-to-1 match means anything you can pitch in will have an enormous impact on Mikie’s ability to win it. Can we count on you to make a donation today to help Mikie become New Jersey’s next governor? [[link removed]]

Click below to make a donation to Mikie Sherrill’s campaign. New Jersey’s public matching funds may qualify your donation for a 2-to-1 match.

Donate $5 → [[link removed]]
Donate $25 → [[link removed]]

Donate $50 → [[link removed]]
Donate $100 → [[link removed]]

Donate $250 → [[link removed]]
Other → [[link removed]?]

Thank you so much for your support,

Team Mikie
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PAID FOR BY MIKIE SHERRILL FOR GOVERNOR
PO BOX 43032, MONTCLAIR, NJ 07043
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