Indivisibles,
No Kings Day is in less than two weeks, and with more than 1,400 protests planned so far, this is shaping up to be the biggest day of protest in years. But we won’t measure that by how many events we have on a map -- we’ll measure it by how many people show up in the streets.
We need to get the word out about these protests everywhere we can. We’re already doing that with press strategies to get No Kings covered in the news, getting the word out on social media, and supporting groups with email recruitment and trainings on how to promote their local events.
But we know that to get millions of people into the streets, we need to reach folks who aren’t already part of the movement. With two weeks to go, we’re looking to utilize new promotional tactics and attention-grabbing guerrilla marketing. That includes:
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Blanketing cities with posters in high-traffic areas |
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Projecting art on buildings and symbolic backdrops |
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Increasing our digital promotion and working with trusted influencers to get the word out on social media |
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A 1.1 million-person texting campaign to recruit attendees at scale |
These are tactics that we know can make a big difference in recruitment, but they weren’t part of our original budget, so we need your help to fund them. If you’re able to donate today, please pitch in and help us make the No Kings protests as big as possible.
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We know there are millions of people who oppose Trump and his authoritarian politics who would be willing to show up to a protest -- if they knew one was happening. But they might not be plugged into local organizing, or have friends who are. Our new promotional tactics are about reaching these folks and ensuring they get the invite to June 14.
Whether it’s through our digital promotion and texting or guerilla tactics that people see in real life as they head into work/school/the grocery store or on social media -- we want to make sure we get the word out to as many people as possible.
And the good news is that these tactics are easily scalable, so the more we raise, the more people we can reach -- but we need your help to pull this off. Please click here to pitch in, help us get the word out about No Kings Day, and make it the biggest day of protest in years.
If you've saved your information with ActBlue Express Lane, your donation to Indivisible Project will go through immediately:
Donate $7 >>
Donate $25 >>
Donate $50 >>
Donate $75 >>
Other Amount >>
Contribute Monthly >>
In solidarity, Indivisible Team
P.S. -- You can ALSO help promote No Kings by using our social toolkit (and we’ve got more graphics here), adding ❌👑 to your social media display names, and by simply sending an invite to your friends and family to join you!
And if you haven’t found an event to attend yet, check out our map here.
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