We made the largest paid media buy of the mayoral race.
 

Brad Lander for NYC Mayor

Big news, John:

Last week, we launched our first TV ad. Now, our first paid digital campaign ad is LIVE!

Our new 15-second spot “Safer” highlights my campaign commitments to end street homelessness for people with serious mental illness and build 500,000 new housing units.

You may have already seen it on places like YouTube, Facebook, and other digital platforms — but you can also watch it here right now:

Screenshot of Brad Lander's first paid digital ad: Safer

Launching digital ads is an important campaign milestone. Alongside TV ads, they are one of the most important ways our campaign communicates with voters.

I’m proud that my campaign has made the largest paid media buy of any candidate in this race.

But now, it’s critical that we keep our ads on TV and online by raising the final $32,000 we need to reach the maximum spending limit in this race.

Will you help me, John?

Please consider pitching in $10 or more to keep our new digital ads online. The Campaign Finance Board (CFB) deadline is on Monday, May 19, and every last dollar makes a huge difference.

If you've saved your payment information with ActBlue Express, your donation will go through immediately:

In solidarity,

Brad