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The conversation around mental health is growing—and so is the work. During Mental Health Awareness Month, we launched new creative featuring Georgia athletes and the rituals that help them take care of their mental well-being. On the blog, we take a closer look at the campaigns within our Mental Health Initiative and highlight each campaign’s approach to addressing mental health. We also celebrate our president and CEO for her induction into the Advertising Hall of Fame. Keep scrolling, there’s more in store! |
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Georgia Athletes Share Their Mental Health Rituals in New Creative
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Three in four Georgia adults report not having high knowledge of steps to care for their mental health. During Mental Health Awareness Month, we’re partnering with the Arthur M. Blank Family Foundation to debut new work from our nationwide “Love, Your Mind” campaign, extending its impact at the local level to help more Georgians feel equipped to care for their mental health. Joined by eight of the state’s top collegiate and professional sports teams and organizations, we’re encouraging fans in Georgia—and across the country—to prioritize their mental well-being. The creative, developed pro bono by Walton Isaacson, features athletes sharing the rituals that support their mental health and encourages fans to have open conversations about their emotional well-being. Watch the inspiring creative today! |
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Lisa Sherman Joins the Advertising Hall of Fame
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Each year, the American Advertising Federation inducts industry legends into its Advertising Hall of Fame—and this year, our very own president and CEO, Lisa Sherman, joined their distinguished class. Lisa’s leadership is a powerful reminder that when we lead with authenticity and amplify the stories that need to be told, we elevate the purpose and potential of our industry. Check out a few standout moments from the night! |
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