Dear John,

Today is the International Day of Families, a day to celebrate families in all their forms and recognize the transformative power of establishing gender equality in this fundamental unit of society. 

As a global human rights organization and convener of local, national, and global coalitions, Equality Now helps reform discriminatory family laws that do not ensure equality between husbands and wives, or brothers and sisters, or deny mothers and sisters rights in favor of male relatives.
What are family laws?

Family laws govern issues such as marriage, divorce, widowhood, parental, and economic rights (including inheritance and property rights). When these laws are sex-discriminatory, they place women as second-class citizens within their own families and undermine gender equality in society, harming everyone. This has a profound negative impact on women’s agency, opportunities, and safety. It is the first site of inequality. 
The World Bank recently reported that since the 1970’s, 600 million women have gained access to economic opportunities because of reformed or repealed sex-discriminatory family laws. Studies also show that equality in the family can lead to higher educational attainment and economic participation, better health, stronger political empowerment for women and girls, and better outcomes for all children in the family. In short, equality in the family has a powerful ripple effect, not only creating a better world for women and girls, but for everyone. Together, and with your help, we are unlocking women’s potential and creating a better future for all.
 
UNLOCK WOMEN’S POTENTIAL, UNLOCK THE WORLD
Take Action this International Day of Families:

John, did you know that less than 2% of philanthropic giving goes to organizations focused on women and girls? By investing in Equality Now, you can help change the equation. Here are a few ways you can invest in the transformational potential of women and girls to create a better world:

💵 Donate now – Equality Now accepts multiple forms of payment, including PayPal, Apple Pay, credit cards, and ACH payments. Our online donation form is built for your convenience.

👥 Host a fundraiser – Fundraising is a powerful tool to create change in our communities and the world. By hosting a fundraiser, you’re not only raising funds for a good cause but awareness amongst your friends and family.

🔄 Set up a monthly gift – Legal change takes time, and Equality Now relies on sustained funding to see our work to the finish line. Monthly giving helps us plan for the future while remaining agile as opportunities arise. 

🏢 Ask your employer to match your contributionDouble or even triple your impact by sharing your gift information with your employer. 

✉️ Share this email – Word of mouth is essential to growing our movement and making equality a reality. 

📱 Post on social media – Awareness helps fuel change. One post has the power to reach hundreds, sometimes thousands, of people. By sharing our video about equality in the family along with why you support Equality Now, you may inspire others to do the same. 

With your help, we can change the rules and unlock women’s potential, creating equality in the family, and laying the foundation for a more just, equal, and prosperous world. Thank you for making a difference in the lives of women and girls everywhere. 

In solidarity,
Equality Now

P.S. No action is too small. Every gift, every share brings us one step closer to fulfilling our goal of creating a gender-equal world in which women and girls have full enjoyment of their human rights. We hope you’ll join our movement for change.
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