Be the generation to end factory farming. Donate now—your gift is matched.

Hi there,

Streamlined. Efficient. Strategic. A well-oiled machine. These are all words you could use to describe a modern-day factory farm—rows of cages stretching as far as the eye can see, with every millimeter of space optimized. Operations meticulously planned down to the second, for maximum cruelty and maximum profit.

Streamlined. Efficient. Strategic. A well-oiled machine. These are also words you could use to describe our movement. And to be as effective as possible for the animals, we need your help.

To tackle industry behemoths, we’re beating them at their own game. We stretch every dollar to its absolute limit—not in service of cruelty, but in service of compassion. We have zeroed in on the most effective strategies we’ve found. And it’s working: Already, over 40% of US hens are living outside cages, compared to just 5% when we started our corporate campaigns. 

“Battery cages” represent everything that’s wrong with factory farming. They’re the inevitable end result of a system that places profit above all else. But while the industry remains laser-focused on their bottom line, you and I are laser-focused on something far more important: creating a world where no animal has to suffer at the hands of humans.

We won’t stop until we get there. Will you double your impact with a matched gift today?

For the animals, 

P.S. Your gift today will be matched dollar-for-dollar—meaning twice the impact for animals suffering in factory farms. But this opportunity won’t last long. If you’ve considered giving, this is a powerful moment to make a gift to help end some of the worst forms of animal cruelty.