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Dear friend,
Mother’s Day is a reminder to never forget our special bond with our moms.
My mom passed three years ago, and there’s not a day I don’t think about her. I smile at the memories. I am amazed by the love she felt for me and my siblings. She was so good and kind to me, every day of every year for the 55 years as we hurtled around the sun together.
She was as loyal and loving as she could be. She was the GOAT when it came to unconditional love.
But on this Mother’s Day, I have the bandwidth to think about other moms, too.
Moms give life to their offspring. They nourish them. They protect them. It doesn’t get more basic and fundamental.
Let’s remember that the roles moms play are not unique to our species. There are “tiger moms” of every color phase and stripe and size, every species with fur or feathers or fins.
All good moms are obsessed with the beings they bring into the world.
But there are way too many people who don’t respect the ubiquitous bond between a mom and her brood.
In fact, some people target the moms for special abuse. And when they do, they put the puppies, piglets, calves, goslings, and others in peril.
Our campaigns protect moms and their progeny
On this Mother’s Day, I want all of you to commit to me to work to protect kangaroo moms. Men profit by slaying kangaroos and selling their parts. In the process, they orphan the young, dooming them to a world without their lone guardian.
Because of my concern about the kangaroo mums and their pouch-cossetted babies, I am heading to Germany next week to talk to Adidas’s leaders about finally stopping the company’s sourcing of kangaroo skins for their soccer cleats. I’ll tell them that when they turn the shooters loose, they doom the joeys.
On this Mother’s Day, I think about the tormented breeding sows kept in gestation crates in the pig industry. The poor moms are immobilized in the two-foot-by-seven-foot crates for five or six or seven successive and rapid-fire pregnancies. The piglets suckle their mom’s teats, even though the poor mom is crammed in so tightly she cannot move. After just a short time, the babies are taken away, hustled off to a different barn to be “finished.”
On this Mother’s Day, I think about the mother pit bulls, bred so they can churn out puppies raised to attack and kill others of their kind. No mom wants to raise little ones to face this kind of onslaught and misery.
On this Mother’s Day, I think about the monkey moms in Cambodia or other nations abducted from their homes by wildlife traffickers who sell them to laboratories for testing. They’ve been ripped from their forest habitats. Ripped from their offspring. And then after their terrible passage concludes, they are poked and prodded in an alien environment, infected with diseases or toxins by men and women in lab coats who say they care about the health and well-being of others. Each phase of that experience is filled with trauma, loss, and unimaginable pain.
And on this Mother’s Day, I think about the mother cows whose young are taken away from them very soon after birth. I’ve been there and seen it. Moms bellowing for their babies and the babies crying for their moms. It’s heartbreaking.
We can do something about this
On this Mother’s Day, focus on your mom, in person or with warm thoughts if she’s passed on. And remember these other moms.
And pledge to help them.
I suggest that a great gift for your mom, whether she is still with you or only in your memory, is to donate to help the animal moms who are at risk and who are the object of our work. By doing so, you support life-affirming campaigns that can turn around their fortunes.
It’s a fact that misery for the millions will stop only when we stop it. With our hard-hitting campaigns.
Let me tell you, this is not pie in the sky. We are making progress on every front.
We are seeing record-breaking arrests of dogfighters. We saw the new FDA Commissioner announce that he’s going to work to phase out all animal testing, including on primates, in the next three to five years.
We already have gotten Nike, New Balance, Puma, and others to stop sourcing kangaroo skins; Adidas, Mizuno, and ASICS are in our sights.
Please think about a Mother’s Day gift to Animal Wellness Action. Give the gift of life.
Do it in your mom’s name and she’ll never have a better tribute. You tell her with that gift that you know how important every mom in the world is. [[link removed]]

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They all matter. Every one of them.
For all animals,
Wayne Pacelle [[link removed]] Wayne Pacelle
President
Animal Wellness Action
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