Also: The NHL sets an attendance record. ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌
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Front Office Sports - The Memo

Afternoon Edition

April 18, 2025

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The Twins were put up for sale during last year’s postseason. Six months later, no bidder has met their price—just as the team is struggling on the field and at the box office.

Ben Horney and David Rumsey

Twins Attendance Plunges As Sale Drags On

Twins

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The Twins have struggled to start the MLB season, attendance at Target Field is dramatically down, and Minnesota’s sale process has stalled over the Pohlad family’s asking price.

Ahead of Friday night’s matchup against the Braves in Atlanta, the team sits in fourth place in the American League Central division with a record of 7–12.

Even more notably, attendance at Twins home games has dwindled. The franchise announced Monday night’s game against the Mets drew 10,240 fans, although that figure refers to total tickets sold, not the actual number of fans in attendance. Even if all 10,240 fans were at the game, that figure represents the lowest official attendance in the 15-year history of Target Field—aside from games played with attendance restrictions during the COVID-19 pandemic, according to The Minnesota Star Tribune.

The sluggish start comes as the Pohlad family, who bought the Twins for $44 million in 1984, is trying to sell the franchise they’ve owned for four decades. The patriarch, Carl Pohlad, died in 2009, at which point his son Jim took over the team. In 2022, Jim’s nephew, Joe Pohlad, assumed primary administrative duties while Jim remained the controlling owner.

The team was put up for sale in October and is working with Allen & Company on the process, which has been anything but smooth.

A representative for the Twins said the team is not commenting on the sale process other than acknowledging it is still ongoing. A representative for Allen & Co. did not immediately respond to requests for comment.

The Pohlads reportedly rejected a bid valuing the team at $1.5 billion, seeking a valuation of at least $1.7 billion. That desired price point is $50 million higher than the Twins’ valuation as calculated by Michael Ozanian at CNBC, who earlier this month said the Twins are worth $1.65 billion, 22nd out of the 30 total MLB teams.

You can read more about the Twins sale process and the franchise’s issues early this season in this story by Ben Horney.

NHL Breaks Attendance Record for Third Straight Season

Aaron Doster-Imagn Images

The NHL playoffs begin Saturday after a third consecutive regular season of leaguewide record attendance.

This season, total crowds at NHL games topped the 23 million mark for the first time. Here are the last three seasonal marks:

  • 2024–2025: 23,014,458
  • 2023–2024: 22,873,142
  • 2022–2023: 22,436,532

While the Canadiens, who sold out every home game at the 21,105-seat Bell Centre in Montreal, led NHL teams in average attendance, the league as a whole benefited from its continued push to play at alternative venues.

In addition to the 32 NHL home arenas, games were also played at O2 Arena in Prague, Czechia and Nokia Arena in Tampere, Finland (Global Series); Wrigley Field in Chicago (Winter Classic); and Ohio Stadium in Columbus (Stadium Series). 

The March 1 Blue Jackets–Red Wings contest at the home of the Buckeyes football team drew the second-largest crowd in NHL history: 94,751 fans.

Not included in the record attendance numbers is the wildly successful inaugural edition of the 4 Nations Face-Off, which drew 135,977 across seven games in Montreal and Boston. 

Canada in the Spotlight

Off the ice, U.S. TV ratings this postseason could be at risk of taking a hit, as the five Canadian teams in the playoffs—the Maple Leafs, Senators, Canadiens, Jets, and Oilers—represent the most from the country in 2017.

Final viewership figures for the NHL’s regular season have not been released. Last season, NHL games on ESPN and TNT Sports platforms averaged 504,000 viewers.

High-Priced Suns Have a Frustrated Owner, Few Good Options

Mark J. Rebilas-USA TODAY Sports

Suns owner Mat Ishbia vowed to make significant changes this offseason, after Phoenix missed the playoffs with a 36–46 record, 11th in the Western Conference, despite having the NBA’s highest active payroll at $210 million.

“As the owner, my job is to make those changes and do things differently,” Ishbia said Thursday during his season-ending press conference. “Because what we just tried and did over the last two and a half years has not been as successful.”

The Suns’ big three of Kevin Durant, Devin Booker, and Bradley Beal accounted for roughly $150 million of salary-cap space this past season. “We spent a lot of money, and we didn’t win,” Ishbia said, also calling the season “embarrassing.”

Ishbia wouldn’t comment directly on specific players. “We’re definitely going to make adjustments, but it’s not to spend less money,” he said. Suns president of basketball operations and GM James Jones left the door open for all roster options. 

ESPN has reported Durant could be dealt this offseason, and multiple outlets have reported that he’s unhappy in Phoenix. The Suns tried to trade Beal this season but couldn’t find a suitable deal for which he would waive his no-trade clause. It would be difficult for the team to deal one of its highly paid stars while improving. The franchise also does not control its own first-round draft pick until 2032.

“Money is not going to be an obstacle,” Ishbia said. “But at the same time, I’m not foolish. I don’t expect us to have the highest payroll in the NBA next year, and I don’t expect us to not make the playoffs next year.”

Ishbia concluded that his business goal in Phoenix “is not to make money. The business here is to win.” 

The Suns are in the process of searching for a new head coach after firing Mike Budenholzer following his lone season in charge of the team.

Status Report

Three Up, One Push

Bob Donnan-Imagn Images

UNC ⬆ The Tar Heels signed South Alabama quarterback Gio Lopez in the transfer portal. ESPN ranked Lopez as the No. 6 available transfer player and reported he signed a two-year, $4 million contract. He has three years of eligibility remaining.

Rams ⬆ The NFL franchise will conduct its draft operations from the Los Angeles Fire Department (LAFD) Air Operations base next week. In previous years, the Rams had turned luxury estates into their temporary draft headquarters. This year’s move comes after the deadly wildfires wreaked havoc in Southern California, including forcing the Rams to move their wild-card playoff game to Arizona.

LaLiga ⬆ The top Spanish soccer flight has earned an extra spot in next season’s UEFA Champions League. LaLiga and England’s Premier League will each have five teams in the next edition of the lucrative European tournament that is paying out $2.7 billion in prize money this year.

Colorado ⬆⬇ This year’s spring football game has not been on pace to match the attendance marks from 2024 (28,424) or 2023 (47,277). But Saturday’s event will be broadcast on ESPN2 and will include a jersey retirement ceremony for Shedeur Sanders and Travis Hunter. The NCAA previously denied a request from Colorado and Syracuse to play a spring game scrimmage against each other.

Conversation Starters

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  • Phillies pitcher Matt Strahm, who has been called a Nicolas Cage look-alike, this week showed off a custom glove with the Declaration of Independence printed on it.