Here's what happened...this is our beautiful YETI mug; it's been a staple of our brand and daily reminder of what we're fighting for to our team and our supporters.
We've ordered in bulk from YETI before-and when we needed to restock, we put in an order again.
Everything seemed to be going smoothly; we received email confirmation, and our $1,608 payment was processed.
And then suddenly our order was canceled...
We reached out, and the YETI manager told us outright that YETI would not write the phrase "Conservative Women" on a product.
Even after we had ordered before with no issues...
Even after they had accepted our payment...
YETI is literally canceling conservative women. They claim they can't provide "political" products; but as a 501C(3) non-profit organization, by law we are NOT a political entity.
We're an educational organization that helps young women become strong, conservative leaders through fantastic programs like internships, national student summits, campus lectures, firearms training, and so much more.
But apparently that's too political for YETI. They don't want to see girls and young women stand strong for faith and family and grow to become the next generation of conservative leaders.
Their "non-political" stance doesn't stop them from working with the clearly partisan Venture Out Project, an "LGBTQ organization" that takes LGBTQ adults on hiking trips and "overnight adventures" with "queer and transgender" youth...
In fact, The Venture Out Project isn't just a customer of YETI, they're part of their "Partnership Program," showing how deeply YETI is invested in promoting radical left-wing causes while canceling conservatives.
You see YETI pretends to be an advocate of diversity-boasting about their DEI and ESG initiatives on their website-but you and I know that all that means is advocating for left-wing indoctrination and canceling conservatives.
And my friend, we're not going to stand for it. It's time to act with conviction and courage. As Clare Boothe Luce said: "Courage is the ladder upon which all the other virtues mount."
So today, I'm asking you to stand with courage alongside the Luce Center with your generous, tax-deductible donation of $35 or more.