MARCH 2025

Spring is here, bringing fresh ideas, bold conversations and new opportunities to create impact. We introduced the Love, Your Mind World on Roblox—a first-of-its-kind digital experience that makes mental health resources more accessible for teens. And, with AARP, we’re helping older adults close their retirement savings gap. Also, at a recent Washington Post Live event, our president and CEO, Lisa Sherman, led a powerful discussion on how we can find common ground in addressing gun violence prevention. There’s more to explore in this month’s newsletter!

The Love, Your Mind World: A Game-Changer for Teen Mental Health

We’ve launched the Love, Your Mind World on Roblox—a first-of-its-kind digital experience dedicated to teen mental health. Developed with guidance from leading mental health experts and designed in collaboration with dentsu and The Gang, this immersive world offers free, expert-vetted resources that help teens navigate daily challenges. With 72% of Roblox users aged thirteen to seventeen wanting to prioritize their mental health but many unsure where to start, this experience makes support more accessible in a space where teens already connect and play. Since launching earlier this month, the world has already seen more than 500,000 visits—an encouraging signal that teens are showing up for their mental health. See how the Love, Your Mind world is engaging them in new ways

New Creative Helps Pretirees Prepare for What’s Next 

Most people plan for big life moments—buying a home, sending kids to college—but what about retirement? The truth is, 61% of older adults worry about their savings, and 20% have none at all. And for Black women, the gap is even wider—only 49% report having retirement savings, compared to 61% of U.S. adults overall. That’s why we partnered with AARP to launch new work from our “This Is Pretirement” campaign, designed to make retirement planning feel easier to navigate for adults in their forties and fifties. Developed pro bono by Kitchen Table and featuring award-winning actress Vanessa Estelle Williams, “The Pre-Game” reminds adults that small steps today can make a big difference tomorrow. Check out the creative today!

Washington Post Live: Finding Common Ground on Gun Violence

Gun violence is the leading cause of death for children and teens in the U.S. Earlier this month, we joined Washington Post Live for a conversation with leaders across healthcare, business and media to address the toll of gun violence on families and communities. Our president and CEO, Lisa Sherman, moderated a discussion that highlighted the power of partnerships in prevention, the role we all can play—parents, businesses, clinicians, gun owners and non-gun owners—and the creative behind our new “Agree to Agree” campaign. Watch the full event!

Roundup:

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