From Michael Reich, Alzheimer's Association <[email protected]>
Subject ☑️ Important task on your to-do list.
Date March 25, 2025 2:21 PM
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Dear Friend,

Ending Alzheimer's disease is a huge challenge, and millions
are counting on us. Luckily, we have an amazing opportunity for you to
make TWICE THE IMPACT during our 2X the Momentum Match. We're up
against a short deadline, so I'm asking kind-hearted people to respond
right away. That's why I'm reaching out to you.

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This incredible match ends March 31, which means there's less
than one week left for your first gift to go twice as far to advance
promising research and help provide vital care and support to those
who are navigating the challenges of life with Alzheimer's or another
dementia.

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Can we count on you today?

YES, MATCH MY FIRST GIFT NOW
>>

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Please don't let this opportunity pass
you by - make your gift before March 31, while you can still
make 2X the difference. Thank you in advance for your generosity.

Best,
Michael Reich

Chief Marketing Officer

P.S. No one should face Alzheimer's alone. Your first gift
during our

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2X the Momentum Match can help ensure more people have access to care
and support, as well as go twice as far in accelerating research that
brings us one step closer to a cure.

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---------- Forwarded message ---------

From: Katie Evans, Alzheimer's
Association
Sent: Monday, March 24, 2025

To: You


Subject: ?1 week until our 2X
the Momentum Match ends.

You only have 5 days to make
double the difference in the fight against Alzheimer's.

Alzheimer's Association

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DONATE NOW

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YOUR GIFT CAN MAKE 2X THE
DIFFERENCE.

One week left! Please give now.

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Dear Friend,

For those living with Alzheimer's
disease, every second spent with family and friends matters. Time is a
precious gift, so when you get the chance to keep our momentum going
twice as strong in the fight to end Alzheimer's, there's simply no
time to waste. Today, you have the opportunity to give help and hope
to millions impacted by this disease - with a gift to our 2X the
Momentum Match!

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The Massaro family, through its Massaro Family Fund for
Alzheimer's Research, has generously pledged $100,000 in support of
Alzheimer's research, if we can raise that same amount by March 31.
Your very first gift can have 2X the impact on advancing promising
Alzheimer's research and helping to provide vital care and support.

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DOUBLE MY IMPACT NOW >>

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Right now, nearly 7 million people in the United States are
living with Alzheimer's, and over 11 million family members and
friends are providing their unpaid care. We refuse to idly stand by
while Alzheimer's disease steals our loved ones, our finances and our
futures. We won't rest until everyone living with dementia of any kind
- at any stage - can get the treatment, care and support
they need and deserve. But time is running out to take advantage of
this special opportunity to fight back twice as hard. Please give
today while your impact can be doubled.

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It's time to double your impact.

Your impact can be doubled.

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MATCH MY GIFT NOW >>

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I can't thank you enough for being part of our Alzheimer's
Association community. I hope you will take advantage of this 2X match
- because there's still so much to do. Treatments that could
meaningfully change the course of the disease for some people living
with early Alzheimer's have received U.S. Food and Drug Administration
approval.

While these treatments are giving hope to many, they aren't
cures, and they're not the answer for everyone. There are more
treatments on the horizon, and YOU can help advance promising new
research in the pipeline and continue to provide care and support with
a gift today.

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You only have one week left to take advantage of our 2X the
Momentum Match and

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make DOUBLE the difference for the millions of people affected by this
devastating disease. Can I count on you to make a gift that can be
matched, up to $100,000, and go 2X as far in furthering our mission to
lead the way to end Alzheimer's and all other dementia - by
accelerating global research, driving risk reduction and early
detection, and maximizing quality care and support?

When you make your first gift today, you can make 2X the
impact. Just look at what the generosity of our supporters made
possible in the past year:

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THE IMPACT OF YOUR GENEROSITY

Advocating in all 50 states to
secure access to all U.S. Food and Drug Administration-approved
Alzheimer's treatments for those who would benefit.

We currently have $430 million
invested across more than 1,150 active research projects in 57
countries to push research forward.

Our 24/7 Helpline answered more
than 223,000 calls and online chats, offering support and information
to those in need last year.

Provided 10 million touches of
care and support last year.

The fight to end Alzheimer's depends on you. Please give today
to our 2X the Momentum Match and keep the momentum going while your
gift can go

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2X as far to help us reach our vision of a world without Alzheimer's
and all other dementia.

Thank you for your support,
Katie Evans

Chief Programs and Mission Engagement
Officer

Facebook

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X

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P.S. It's urgent that we hear from you before this opportunity
ends on March 31. That's just one week away! Don't wait - make
your first gift and help fuel the fight against Alzheimer's disease.

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Your donation will strengthen our efforts
to advance Alzheimer's care, support and research. From face-to-face
support to online education programs and promising global research
initiatives, your gift makes a difference in the lives of all those
affected by Alzheimer's and other dementias in your community and
across the world. Thank you for your continued support.

Alzheimer's Association Home Office, 225
N. Michigan Ave., Fl. 17, Chicago, IL 60601

© 2025 Alzheimer's
Association. All rights reserved.
800.272.3900 | alz.org

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® | Donate

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