Dear Friend,

I wanted to follow up with you about the $50,000 2X Bonus Match Challenge. We have a small window of time to make a HUGE difference for the nearly 7 million Americans living with Alzheimer's disease and their over 11 million caregivers — but we need your help.

MATCH MY FIRST GIFT 2X NOW

Your gift during this special opportunity can go 2X as far to help provide care and support and drive the best dementia science worldwide. But we only have another few days to achieve our goal before the March 18 deadline. I know we can get there if you pitch in with your first gift now.

We need every last one of our supporters to contribute to this fight, as there are millions counting on us to make a difference in their lives. People like Julie, an Alzheimer's Association volunteer and former caregiver for her father.

"I was really fortunate to find the Alzheimer's Association pretty early on. I took a lot of educational presentations to learn about the disease and learn what resources were available. I was ultimately connected to a support group, which helped me tremendously."

On Julie's behalf, as well as on behalf of the millions impacted by our work, I want to thank you in advance for your support and your attention to this important match opportunity.

Sincerely,
Donna McCullough
Chief Operating Officer

---------- Forwarded message ---------
From: Katie Evans, Alzheimer's Association
Sent: Friday, March 14, 2025
To: You
Subject: Double your impact for nearly 7 million Americans with Alzheimer's
See how your gift can go further right now.
4 DAY MATCH
Dear Friend,

At the Alzheimer's Association, we not only serve people living with Alzheimer's disease or another dementia — we also offer much-needed support to those providing their unpaid care.

Caregivers need care, too: Nearly 70% report feeling stressed when coordinating care. These are husbands and wives, daughters and sons, sisters and brothers, grandchildren and friends.

This is why it's so crucial that you take part in the $50,000 2X Bonus Match Challenge. I don't want you to miss the opportunity to double your impact in our fight against Alzheimer's. It's only available until March 18, so there's not much time. Take part in this incredible match challenge today.

MATCH MY GIFT 2X

We hear every day how our work supports caregivers and provides them with help and hope. One of our steadfast volunteers, Julie, knows firsthand how difficult caregiving can be, and she's thankful for how the Association has been there for her:

"When my dad was diagnosed with Alzheimer's, I was just 29 years old. It turned my world upside down."

"The Association offered me support as a caregiver when I needed it most and I am so grateful… That's why I made the decision to give back and become a volunteer. Now I get to help other caregivers like me overcome challenges and promote healthy habits to everyone — because we're all at risk."

When you join this special match challenge, your first gift will be put to work immediately to fuel dementia research and provide reliable resources for families and caregivers like Julie, such as:
  • Our free 24/7 Helpline (800.272.3900), staffed with master's-level clinicians.
  • ALZConnected®, an online community where anyone impacted by Alzheimer's can share concerns and offer support — so that no one has to feel alone.
  • Community Resource Finder, an online tool to help find programs, events and community services.
We're so grateful to our generous donor who wishes to remain anonymous. They've pledged a $50,000 gift to the Alzheimer's Association in support of the Alzheimer's Network for Treatment and Diagnostics (ALZ-NET) — if we can raise that same amount by March 18. This means that your generous first gift today can go 2X times as far to furthering our mission to lead the way to end Alzheimer's and all other dementia — by accelerating global research, driving risk reduction and early detection, and maximizing quality care and support.

On behalf of the millions of loved ones who provide unpaid care to those living with Alzheimer's or another dementia, thank you for stepping up with your first gift today. Every step we take together — all the care and support we provide and every new research effort we fund — brings us closer to the day when Alzheimer's becomes history.

With thanks,
Katie Evans
Chief Programs and Mission Engagement Officer

P.S. People living with Alzheimer's and their caregivers need ongoing support and more treatment options. Your gift today can drive research advancement and help provide care and support needed today and every day. Please don't miss this limited-time opportunity to provide 2X the hope and help.

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Your donation will strengthen our efforts to advance Alzheimer's care, support and research. From face-to-face support to online education programs and promising global research initiatives, your gift makes a difference in the lives of all those affected by Alzheimer's and other dementias in your community and across the world. Thank you for your continued support.

Alzheimer's Association Home Office, 225 N. Michigan Ave., Fl. 17, Chicago, IL 60601
© 2025 Alzheimer's Association. All rights reserved.
800.272.3900 | alz.org® | Donate

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