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John, Massachusetts made history today, becoming the first state to implement a law ending the sale of all flavored tobacco products! That's right: ❌Menthol cigarettes, which the tobacco industry has used to target kids, African-Americans, and other communities for decades: GONE. ❌Little cigars in flavors like grape and "banana smash" that come in cheap packs of two that are popular with kids: GONE. ❌Smokeless tobacco in fruity and minty flavors that make dipping seem harmless: GONE. ❌Flavored e-cigarettes fueling a youth addiction crisis: GONE. All the flavored products that mask the harshness of tobacco, making it easier to start and harder to quit: They're all off the shelves in Massachusetts as of today, thanks to advocates like you! Donate to fuel our fight to stop flavored tobacco products nationwide >> | |
Flavors are undoubtedly fueling the youth nicotine addiction crisis. The vast majority of kids who use tobacco start with a flavored product, and most youth e-cigarette users cite flavors as the reason. To date, spurred by our nationwide campaign: four states have stopped flavored e-cigarettes – Massachusetts, New York, New Jersey and Rhode Island – and 260 cities have passed restrictions on flavored tobacco products! But Massachusetts' historic law taking effect today makes it the first state to end the sale of menthol cigarettes and stop the tobacco industry’s predatory targeting of kids and communities of color. | |
Massachusetts has set a terrific example for the rest of the country. It's giving all of our state campaigns momentum at a critical time. With your help, we'll seize this momentum. | |
