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Big Idea, Big Bucks: Education and Interpretative Planning to Support Fundraising
Wednesday, February 12, 2025, at 10 a.m. CT
Presented by: Verónica E. Betancourt, Ph.D.
Learn how to translate the work you may already do in planning an exhibition or collection installation into the language of fundraising.
By honing your interpretive plan, you can also make a stronger case for what your work is, the audiences it engages, and why it matters.
Presenter, Dr. Verónica Betancourt, introduces beginners to the first stages of interpretive planning: developing a big idea and visitor outcomes. More seasoned museum professionals will gain insight into how interpretive planning can become a persuasive fundraising tool.
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Wednesday, February 26, 2025, at 10 a.m. CT
Presented by: Verónica E. Betancourt, Ph.D.
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What's the difference between a label that describes and a label that inspires?
Make your label copy more compelling in this interactive workshop. We'll review the types and purposes of labels and explore how to write for visitor engagement.
Beginners will learn how labels work together to create meaning. Experienced label writers will strengthen their skills in prompting different kinds of visitor response.
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About the Series Presenter:
Verónica E. Betancourt, Ph.D. is a museum consultant and strategist who specializes in interpretation, education, and culturally responsive evaluation. She works internationally to improve clients' interpretive capacity, create dynamic audio guides and video, and lead the interpretive planning of exhibitions. She is a native Spanish speaker and can support bilingual interpretation and evaluation.
Dr. Betancourt's career began in Curatorial at the National Gallery of Art in DC and has spanned the range of Education and Interpretation—from teaching in the gallery to serving as the Interim Chief Education Officer at the Baltimore Museum of Art.
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Saving Your Stuff: An Introduction to Preserving the Things You Value
Thursday, March 6, 2025, at 10 a.m. CT
Whether you're caring for art, family heirlooms, memorabilia collections, or historic archives, the basics of preservation are the same. In this presentation, Megan Brakob Narvey the Outreach Conservator at Minnesota Historical Society, explains the "ten agents of deterioration" and how to preserve and protect the things you value - whatever they are! The presentation will include time for questions and answers and recommendations for finding additional resources. This presentation serves as an introduction to preservation for those volunteering, new to the field, and those who are new to preserving personal objects for future generations. Additionally, others may benefit from a refresher on the basics.
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Mark Your Calendars!
We're excited to host the National Association for Interpretation on March 25th.
A representative will share information about this association and how to obtain professional certifications related to interpretation at historic sites.
All Webinars are Free but Pre-Registration is Required
All Registrants Receive a Link to the Webinar's Recording
If you have a topic you'd like to present, then let's chat!
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About Us
The Texas Historical Commission’s Museum Services Program provides support, resources, and training to history museums in Texas. Museum Services staff are available to provide individual consultations to museum staff and supporters. We encourage museums to contact us with questions or to schedule a phone consultation.
Viewpoints shared and information developed and distributed by other organizations and presenters do not necessarily reflect the views of the Texas Historical Commission and its staff.
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