Lobbyists are trying to end a game changing Amazon protection soy ban…and we’re going to stop them. ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌  ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌  ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌  ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌  ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌  ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌  ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌  ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌  ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ 

 
 

Aerial view of a wide expanse of forest greenery in the Amazon rainforest. A river snakes through the middle of the greenery.

John,

The agreement responsible for protecting 200,000 hectares of the Amazon each year is under serious threat.

Cargill and others agreed to stop buying Amazon-grown soy over 20 years ago. But days ago a soybean lobbyist group launched an all out assault to try to cancel the agreement and open the floodgates so companies are free to buy soybeans grown on deforested land.

If they’re successful, it could mean the end of the Amazon…but we’re going to stop them.

Public campaigning won this Amazon-saving deal and changed the fate of the world's most beloved rainforest. We can do it again if we urgently mobilize members and affected communities to face down the industry trying to end the soy ban. Will you chip in to help make it happen?

I'll donate $3I'll donate $4 I'll donate $5I'll donate $9I'll donate another amount

Brazil is the largest grower and exporter of soy in the world! Before companies worked with activists and environmental groups to institute a ban on soy-related deforestation, they were systematically destroying Amazon forest to plant this crop.

The landmark ban has drastically reduced deforestation and created a safe haven for the Amazon's precious ecosystem.

But soy exporters want to make more money and they think the world isn't paying attention, so they’ve quietly asked the Brazilian government to end the deal. And now we have to prove them wrong.

A massive show of public support for the soy ban can ensure the government keeps it intact, and give this incredibly effective agreement another 20 years of life. Let's come together now to fund it, and other campaigns to save vital forests around the world.

I'll donate $3I'll donate $4 I'll donate $5I'll donate $9I'll donate another amount

The protection of the Amazon requires unprecedented cooperation from many industries and multiple national governments. The only way that happens is if there’s incredible, global public support. Our community has been a vital part of that movement for over a decade. We can’t stop now.

Your donation will help power Ekō and our campaigns worldwide fighting for people and the planet.

Thanks for all that you do,
Emma and the Ekō team


More information:

Protection deal for Amazon rainforest in peril as big business turns up heat The Guardian, 03 December 2024

Pressure mounts against Amazon Soy Moratorium Valor International, 06 December 2024

Study shows Brazil's soy moratorium still needed to preserve Amazon Phys.org, 23 January 2015

 
 
 

Ekō is a worldwide movement of people like you, working together to hold corporations accountable for their actions and forge a new, sustainable path for our global economy.

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