Dear John,

There are 24 hours to go before the Big Give Christmas Challenge closes.  

It's our last chance to unlock over £100,000 of funding for our vital work. If you’ve not had a chance to make your donation now’s the time.  

Your donation will be matched, pound for pound, by a philanthropist, a foundation or the Big Give. Until all of the matched funding is used up, or at midday tomorrow, when the challenge closes.  

Will you donate now and help us unlock this precious funding? We’re still a way off our target of £210,000 and will lose any funding that goes unmatched.  

It’ll take just a couple of minutes of your time. But you’ll be doubling your impact at a time when people and planet need it most.

You’ll help our expert campaigners push the government to produce a new climate plan that delivers the UK’s climate promises. And mobilise our local action groups to campaign for a plan that’s ambitious and rolled out in our communities in a fair way. A plan that puts people and planet first.

Please, make your donation before 12pm tomorrow, before the Big Give Christmas Challenge closes its doors for 2024. We’re hugely grateful for anything you can spare.  

Thanks in advance,

Danny  

Campaigner, Friends of the Earth

PS. Here's my original email for more info on what your donation could be used for....

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Dear John,

It’s been another chaotic year of record-breaking climate-induced flooding and sweltering heatwaves. Heart breaking, isn’t it?

But 2025 offers us a lifeline. A High Court-ordered deadline means the UK government only has until 2 May to publish a new plan to curb greenhouse gas emissions. For the sake of millions of people already suffering from climate breakdown – and future generations – we desperately need to make sure it’s up to the task.

Today we’re launching the Big Give Christmas Challenge to raise £210,000 to power our campaign for bold government action. And for a fair climate plan to be published on 2 May – with the practical details needed to slash emissions and meet our looming targets in a way that benefits everyone.

Every pound you donate today will be doubled at no extra cost to you. Can you help us meet our target?

The High Court’s order means the government has only 5 months to write and deliver a bold and fair climate plan. Which means we have limited time to persuade them.

It’s doable – we know what the solutions are. Solutions that could see people living in warmer homes and taking up jobs in new green industries.

Your donation today – which will get doubled by the Big Give for free – could help us:

• Produce hard-hitting research to demonstrate just how achievable bold solutions are.
• Rally even more passionate people like you to join our campaign and convince decision-makers to act.
• Mobilise our local action groups to apply pressure on MPs in their constituencies.
• Be prepared to consider legal action if the government’s new climate plan falls short.

But this all comes at a cost. So please donate to our Big Give Christmas Challenge to power our campaign for a Big Climate Plan.

If you’ve been meaning to donate to us for a while, now’s the perfect time.  Every pound you donate this week will be doubled by the Big Give at no extra cost to you. That means if you:

We’ve been able to hit our Big Give targets in recent years and campaign for a greener world. This incredible feat is thanks to our generous supporters – just like you. Now will you help us do it again?

Thank you so much for all your support.

Danny

Campaigner, Friends of the Earth