UPCs Fail to Dismiss Abortion “Reversal” Investigations
Across the United States, anti-abortion organizations are telling women that they can safely “reverse” the effects of abortion medication by taking large doses of progesterone – a practice that the American College of Obstetricians and Gynecologists calls “unproven and unethical.” This health disinformation is particularly dangerous when it comes from unregulated pregnancy clinics (UPCs), which masquerade as real abortion providers in order to mislead patients. While some anti-abortion messaging is protected by the first amendment, anti-abortion organizations may be violating state consumer fraud laws by making deliberately false and misleading claims about medical treatments.
In late 2023, the Attorneys General of California and New Jersey opened investigations into UPCs that advertised “abortion reversal,” arguing that they were violating laws related to false advertising and consumer protection. Now, judges in both states have declined to dismiss lawsuits filed by UPCs that sought to block the probes, potentially limiting their ability to promote dangerous and unproven drug protocols.
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