Election Day is fast approaching, and Get Out the Vote efforts are in full swing. But at Arena, we started preparing for GOTV more than a year ago.
Anticipating that this year’s elections would be historically close, Arena set out to train hundreds of GOTV organizers, ensuring that they had evidence-based best practices to reach Democratic voters and get them to the polls.
Through in-depth, hands-on workshops, we taught GOTV organizers how to draft GOTV plans and calendars, develop GOTV messaging and scripts, target voters, manage data, budget, and select a tech stack.
Now, these folks are in the field, driving turnout up and down the ballot and around the country, from the Harris-Walz campaign, to House and Senate battlegrounds, to state legislative races and ballot amendments.