WASHINGTON, D.C., Oct. 22, 2024 — OpenSecrets is excited to announce the launch of its fresh new brand identity and a streamlined website experience designed to make exploring the world of political finances more intuitive and accessible.
This revamp marks a significant step forward in OpenSecrets' commitment to empower users with the knowledge and tools needed for a more transparent, accountable and responsive democracy. The redesigned homepage now offers improved navigation and features that make it easier for users to discover, search and interact with OpenSecrets' extensive resources. Key enhancements include:
- Enhanced search functionality: Users can now access trending searches, view quick links to the most-used parts of the site and easily navigate to datasets, reducing barriers to finding critical information.
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Comprehensive explainers: Clear, concise explainer pages guide users through complex topics, empowering them to better understand the influence of money in politics and how OpenSecrets can help track it.
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Expanded engagement opportunities: The new site highlights ways users can actively engage with OpenSecrets through custom data requests, specialized trainings and collaborative projects.
“This is the start of a broader effort to make our data more accessible to all, and we look forward to continuing the work with other parts of our site,” said OpenSecrets Executive Director Hilary Braseth.
By creating a more user-friendly and engaging platform, OpenSecrets aims to support the ongoing efforts of journalists, advocates, researchers and the public. With a fresh, modern look and more seamless user experience, OpenSecrets is focused on expanding access to its extensive data and increasing its impact.
The new design and functionality signal the start of a long-term initiative to make data-driven insights even more readily available. By providing a more interactive and accessible site, OpenSecrets reaffirms its role as a leading resource for tracking the flow of money in U.S. elections and policymaking.