Here’s the truth

Here is the GOOD news: We are at 2.5 million contributions for the campaign. FAR more than any other campaign. By a lot. We didn’t reach that number until Iowa in the last campaign. Amazing.

Here is the LESS good news: In the last campaign, our average contribution was $27. On this campaign, it’s $19. And in this last quarter, it’s closer to $16.

The low donation amount is obviously a source of great pride for us, but if we are going to keep pace with some of our rivals — and we must — we either need more individual contributions, or even just slightly larger donations.

Not much higher. Like, normally we ask people making their first online contribution to give $2.70. But with so many donations, even a $5 first contribution from people would put us in terrific shape.

So with the clock ticking toward the end of our Close the Gap Fundraising Drive, we are asking:

Can you make your first $5 online contribution to our campaign today? Do it before this fundraising drive ends and you’ll make a BIG difference in the fight.

We could not be more proud of the record number of individual contributions we’ve received. And it takes donations of ALL amounts to make up that number. So thank you. Whatever you can do today would mean a lot for our success.

All my best,

Faiz Shakir
Campaign Manager

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