I'm reaching out one last time because the need for you to join the fight has never been more urgent. Alzheimer's disease already kills more people than breast cancer and prostate cancer combined. Every day, more and more loved ones are receiving a diagnosis that changes their lives forever. It is projected that nearly 13.8 million Americans will be living with Alzheimer's by 2060.
Thank you so much,
Michael Reich
Chief Marketing Officer
---------- Forwarded message ---------- From: Donna McCullough, Alzheimer's Association Sent: Tuesday, October 8, 2024 To: You Subject: ⏱️ Less than 24 hours left to have your gift matched 2X
The clock is ticking. Act now and your gift can be matched 2X.
Your participation in our community proves that you care deeply about this fight. That's why I'm personally asking you to make a gift on behalf of the nearly 7 million Americans living with Alzheimer's today and the more than 11 million family members and friends who provide their unpaid care.
I'm also asking you on behalf of a donor who wishes to remain anonymous. This extremely generous individual has made our Autumn 2X Match Challenge possible by pledging to match any gift you make — up to $120,000 — to support Alzheimer's research, if we can raise that same amount by midnight tonight. Your support can have 2X the impact on advancing research and providing care and support.
Our match donor's husband was diagnosed with Alzheimer's three years ago. They experience the life-shattering toll this devastating disease can take on a family every single day. As they told us:
"Alzheimer's is devasting for the person who has it and all of the family. It is difficult to watch the decline of a highly functioning person."
They also know how much support, comfort and hope the Association can bring.
"We have benefited from the work of the Association and want to contribute so that other families can receive the support they need — and so the research and advocacy will continue."
Our anonymous donor comes from just one family navigating the extremely difficult Alzheimer's journey. Millions more like them need our help today. As the size of the U.S. population age 65 and older continues to increase, so will the number of Americans living with Alzheimer's or another dementia. The fight to end Alzheimer's has never been more urgent. Your gift has never been more needed.Please don't miss this opportunity — act now.
Provide essential care and support with our free 24/7 Helpline (800.272.3900) and online and in-person programs and support groups.
Accelerate critical research to find new ways to prevent, diagnose, treat and, ultimately, cure this disease.
Strengthen our advocacy efforts at the federal and state levels, where we encourage policies to increase research funding and ensure equal access to care and treatments.
This is it. Today is the last day of our Autumn 2X Match Challenge. Please hurry and make your gift now, before this special opportunity ends at midnight.
With sincerest gratitude,
Donna McCullough
Chief Operating Officer
Your donation will strengthen our efforts to advance Alzheimer's care, support and research. From face-to-face support to online education programs and promising global research initiatives, your gift makes a difference in the lives of all those affected by Alzheimer's and other dementias in your community and across the world. Thank you for your continued support.
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