Hi John,

“She deserved the purse.”

Those four words have resonated with over 20.5 million viewers across social media recently, sparking a beautiful movement of generosity. People around the country are now hiding cash and gift cards in baby product aisles, hoping to bless moms in need.

I bet you didn’t know that the “She deserved the purse” trend was started by our very own, DeNaesha Gonzalez, a dedicated Human Coalition contact center agent. She recently had a simple but powerful moment of compassion that's touching hearts across the America. It all started with her social post, which has since gone viral.

While shopping at a grocery store, she spotted a shiny silver purse abandoned in the baby aisle, left between bottles of baby lotion and diaper cream.

Where others might have seen misplaced merchandise, DeNaesha saw something deeper:
a mother's sacrifice. She saw a mom who chose her child’s needs over her own. Her simple, 7-second video has sparked heartfelt comments like:

“I’ve done this more times than I can count.”

“I wanted that blouse, but she looks cute in her new dress ♥️

“I’m gonna buy my mom her first designer bag when I turn 18.”

Earlier this week, DeNaesha had the opportunity to share her story on
Good Morning America. We invite you to watch and celebrate this moment highlighting the often-un-seen sacrifices that moms make for their children with us:
John, as you watch, remember: this is the heart of the people you support when you give to Human Coalition. DeNaesha's compassion is more than a viral moment - it's a reflection of the Christ-like love she pours into her work every day, as she reaches out to moms actively seeking an abortion.

If you want to watch this incredible moment celebrating the un-seen sacrifices that moms make for their children, click here:

https://www.humancoalition.org/films/she-deserved-the-purse/

Your generosity allows us to hire and empower incredible individuals like DeNaesha, who truly understand the challenges and sacrifices of parenthood. And together, with you, we're building a culture of care that extends far beyond our contact centers, touching lives across the nation.

Thank you for making it possible to share Christ’s love with the next mom and child, saving them both from abortion.

What a blessing!

Rachel Lane,
Vice President of Family Services
Human Coalition thumbprint logo
Human Coalition
P.O. BOX 5347
Frisco, TX 75035-9920

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