Here’s the situation.
We recently launched our first TV ads in Delaware — the largest and oldest Congressional district. We’re so excited that voters are seeing our ads and getting the chance to hear directly from Sarah.
But here’s the situation: running TV ads is a lot more expensive than online advertising, mail pieces, and text messages. In fact, it’s one of the biggest expenses of our campaign.
It’s going to take a lot of grassroots donations to pay for our ads each week.That’s why we’re asking you to donate to our TV ads fund. Can you pitch in $5 or even $7.50 to keep Sarah’s message on the air through Election Day? We can’t afford to go dark.
TV ads show voters who might not know who Sarah is, what she stands for, and why she’s the best choice to fight for us in Congress. And polling shows that when voters learn about Sarah, she wins.
With 32 days until Election Day, it’s mission-critical that we inform and persuade undecided voters — but we can’t keep our current ads live or launch new ads without the resources.
Right now, we really want voters in the northern part of Delaware to see our ads — but that means going up on the air in Philadelphia’s crowded and expensive media market. Sarah will be competing for critical air time, and it won’t come cheap. So, we could really use your help today.
Can you pitch into our TV ads fund now? Every dollar makes a difference.
Donate »
Thank you!
Team McBride
