Jack,

In recent years, the plight of wild horses and burros has become more prominent in the public’s eye. This is, in part, thanks to our recent awareness efforts. American Wild Horse Conservation (AWHC) is the nation’s leading organization in the fight to keep wild horses and burros wild, so it’s our job to educate the public and build the grassroots army necessary to rise up and advocate for these iconic animals.

If we’ve learned one thing as an organization, it’s that once people learn about the suffering of wild horses and burros, they are upset, frustrated, and ready to take action to protect them. That’s why over the past several years, we have greatly ramped up our awareness efforts to inform Americans about this important issue.

Our Awareness Fund has been key to our success. Through this Fund, we’ve worked to bring the issue of wild horse and burro protection into the mainstream by deploying billboards, digital ads, TV commercials, and traditional media hits. Can you chip in today to fuel our Awareness Fund and help us keep spreading the word about wild horse conservation?

This year alone, we’ve placed over a dozen impactful stories in the media highlighting the dangers wild horses and burros face, including government mismanagement, the inhumane use of helicopters for roundups, the Adoption Incentive Program (AIP) slaughter pipeline—which is threatening the lives of hundreds of wild horses and burros—and more:

And last winter, we made one of our biggest media moves ever. We launched a billboard in Times Square from Thanksgiving to New Years Eve – New York’s peak tourism season with an average of five million visitors!

This work wouldn’t be possible without the generosity of folks like you, Jack. Your contributions enable us to continue shining a light on what’s happening to our wild herds, and with over 11,000 wild horses and burros in danger of roundups next year, it's critical that we continue to push the issue of wild horse and burro conservation into the forefront. Can you make a contribution to power our Awareness Fund today and help us continue this important work?

Thank you!

Team AWHC