John,

Great big evergreen trees are being cut down in North America's boreal forest.

These magnificent trees are destroyed, just to become tissues, toilet paper and other paper products.

The boreal is the largest intact forest in the world, but it won't stay that way if logging continues to run rampant.1 We're urging Procter & Gamble (P&G) -- the parent company of Charmin, Bounty and Puffs -- to commit to using forest-free materials for its products.

Tell P&G: Do your part to help protect the boreal forest.

This forest is our planet's green crown. Trees stretch as far as the eye can see, blanketing mountains and lining the shores of crystal clear rivers and lakes.

The boreal forest is precious, sheltering animals and keeping our planet cool.

But every year, 1 million acres of boreal trees are cut down to stumps.2

The toilet paper industry uses trees logged in the boreal to make softer tissue. We can't let them flush this forest down the toilet.

Thanks in part to our advocacy, P&G has started creating some forest-friendly products, like the Charmin Ultra Bamboo toilet paper line. But the company has a lot further to go to ensure all of its paper products are forest-free.3

The majority of P&G's shareholders have already voted in favor of the company lessening its impact on forests but the company hasn't made enough progress.4 We need to deliver as many messages as we can before P&G's next shareholder meeting on Oct. 8.

Add your name: Charmin, Bounty and Puffs should be forest-free.

Thank you,

Ellen Montgomery

1. Rachel Ramirez, "The World's Largest Intact Forest Is In Danger. Here's How To Save It.," HuffPost, March 4, 2021.
2. Ellen Montgomery, "What can we do to keep the boreal forest from being flushed away?," Environment America, April 16, 2024.
3. "Charmin Ultra Bamboo," Charmin, last accessed September 24, 2024.
4. Jessica DiNapoli, "Exclusive-P&G faces reckoning over Charmin, Bounty supply chain," Yahoo Finance, August 16, 2022.