From Tom, Greenpeace <[email protected]>
Subject You'll get chills watching this video about plastic
Date September 11, 2024 5:54 PM
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Hi John,

Are you ready to be part of something big?

We're about to drop a bombshell on one of the world's biggest beauty brands, and you have the chance to see it before anyone else.

In just a few hours, we're releasing a new film that will expose Dove (and their owners Unilever), for what they really are: one of the worst plastic polluters on the planet.

This isn't just another environmental video. It's a wake-up call that will shatter Dove's carefully crafted brand image in just a few minutes.

But here's the thing, John: As a valued Greenpeace supporter, you get an exclusive sneak peek. That's right - you can watch it right now, before it goes public.

Yes, I'll watch it! [link removed]

As Dove prepares to celebrate 20 years of their "Real Beauty" campaign, our new film strips away their clean image to reveal two decades of ugly environmental destruction.

The beaches our children should be playing on are instead littered with 20 years' worth of single-use plastic. The oceans that should teem with life are becoming plastic soups. The air we breathe is being poisoned today by the burning of 20 years of Dove’s plastic waste.

By watching now, you're not just getting early access – you're becoming part of a movement. Every view, every share, every reaction amplifies our message, making it impossible for Dove to ignore. Once this video goes live, it will spark a conversation that Dove can't control.

Yes, I want the truth! [link removed]

In just a few months, the world has a once-in-a-lifetime opportunity to end the age of throwaway plastic. Governments will gather to finalise the UN Global Plastics Treaty - and Dove's parent company, Unilever, holds huge sway in these negotiations.

Here's why your action matters now more than ever:

1. 1 million views on this video will send shockwaves through Dove boardroom
2. A rattled Dove means we have more power at the negotiating table
3. With Dove and Unilever listening to our demands, we can push for a stronger treaty that phases out single-use plastics globally

Your click, your share, and your voice can tip the scales towards a plastic-free future. Are you ready to be part of this historic moment?

Yes, count me in! [link removed]

Together, we can turn Dove's 20th anniversary into the day they finally commit to phasing out single-use plastic.

In hope and solidarity,
Tom
Greenpeace UK


Note: Plastic can be a vital, life-saving material for disabled folks and people with medical conditions. This is not about pointing fingers at marginalised people, but at multinational mega businesses like Dove who can and should be cleaning up the plastic pollution crisis that *they* are responsible for.





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