You may have seen that Dip A Day in October is back!

If you’ve already registered, You. Are. Amazing. You’re in for an incredible experience while helping fund critical ocean-saving work. Last year, our hardy dippers had a truly memorable time – and raised £202,105 in the process. Those funds were vital in helping us keep sewage pollution at the top of the political agenda – making the King’s speech, and becoming a hot topic in the election. Labour now has a mandate to tackle the problem, with water quality and plastic pollution named as the Environment Secretary’s top two priorities.

This year our target is a whopping £400,000, because while we are – with your help – making progress, the problem itself isn’t going away.

So many of our favourite places to swim, surf and paddle are being abused by profiteering polluters. In fact, only 14% of rivers in England are ecologically healthy.

The issue? Our waterways are going unmonitored. Regulators are not funded to provide consistent regular testing. Unless it's a Designated Bathing Space: these provide legal obligations for water quality to be tested, and the results provided to the public. This makes it safer for people using wild waters, and helps us hold dirty polluters to account. 

Our Protecting Wild Waters Programme works together with communities across the country, is fighting for 200 Designated Bathing Water Status’ by 2030. With 27 bathing applications approved in 2024, your fundraising will help protect more swimming spots and create cleaner, safer wild waters.