Kamala Harris just released a new ad based on her plan to go after bad actors who price gouge families on everything from gas to groceries to bank fees to prescriptions. This is both incredibly popular and good policy – and a stark contrast to Donald Trump's plans for more billionaire tax breaks.
The ad begins, "We all know costs are too high. But while corporations are gouging families, Trump is focused on giving them tax cuts. But Kamala Harris is focused on you."
Recent polling we've done with Data for Progress shows 87% of likely voters support reducing the price of groceries, and 82% support cracking down on corporations that price gouge families.
John, can you make a weekly donation to the Harris-Walz campaign to keep producing ads like this that focus on issues that move voters?
Yes, I will set up a weekly donation now.
No, I can’t donate weekly, but I’ll donate once.
Last month, we sent a private memo to top Harris campaign staff summarizing messaging recommendations based on economic polling and research. The top recommendations included focusing on grocery prices and a commitment to tackling corporate price gouging.
This shows why: When we ask people to rate 25 potential pain points in their lives, grocery prices are by far the top concern for American families:
The poll-tested messaging we have been championing focuses both on cracking down on corporations that jack up the price of groceries and on Trump’s record of cutting taxes for billionaires.
In fact, our best-testing message calls for “cracking down on corporations that price gouge families on everything from groceries to gas to credit card fees to prescription prices… Donald Trump and Republican politicians… want to cut taxes for billionaires and giant corporations.”
BOOM! The new ad specifically cites the cost of groceries and housing, saying “She’ll make groceries more affordable by cracking down on price gouging.”
Bravo!!! This is super smart political positioning that people know will improve their lives.
Can you make a weekly donation to the Harris-Walz campaign to keep the focus on popular issues that are proven to move voters?
Yes, I will set up a weekly donation now.
No, I can’t donate weekly, but I’ll donate once.
Thanks for being a bold progressive.
-- The PCCC Team
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