| From | Brandon | Check My Ads <[email protected]> |
| Subject | great googley-moogley |
| Date | August 23, 2024 1:38 PM |
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bHc=3D.
August 23, 2024=20
Let the countdown begin!
Another week down, another week closer to Google=E2=80=99s blockbuster anti=
trust trial.=20
It starts Sept. 9 and could literally change the world. With that in mind, =
we=E2=80=99re rolling out a series to help you understand the stakes and th=
e quirks of the notoriously opaque adtech industry.=20
First up: How Google captures the online ad industry, that industry=E2=80=
=99s parts, and why you should care. Speaking of the Google trial, the Depa=
rtment of Justice and Google filed their proposed findings of fact and conc=
lusions of law this week.=20
Consider this a sneak peek of what's to come in court. They=E2=80=99re a br=
eezy 500-plus pages total, so if you=E2=80=99d rather keep your weekend fre=
e, keep an eye on USvGoogleAds.com. We=E2=80=99re going through the documen=
ts (and by =E2=80=9Cwe=E2=80=9D I mean Sarah Kay Wiley, our director of pol=
icy, and Arielle Garcia, our director of intelligence) and will be posting =
our thoughts there. If you JUST CAN=E2=80=99T WAIT, here=E2=80=99s the DoJ=
=E2=80=99s and here=E2=80=99s Google=E2=80=99s.=20
Anything you want to know about the upcoming trial or would like explained?=
Let us know at [email protected].
=20
Google bought its way out of paying its share yet again =20
California was working on a law requiring Google to pay news outlets for di=
stributing their content =E2=80=94 but now that=E2=80=99s been shelved.=20
Instead, about $250 million will be distributed to news outlets and vaguely=
defined AI efforts over five years, with some money coming from California=
taxpayers. Sarah does a great job quickly explaining everything wrong with=
this deal on LinkedIn.=20
I will say this: Funding journalism and AI out of the same pool of cash fee=
ls like giving money to both the Forest Fire Prevention Foundation and the =
Fund for Guys Who Like Throwing Lit Cigarettes Over Their Shoulders in the =
Woods.
=20
Chicago? More like Chicawent!=20
Claire and investigative reporter Rachel Gilmore jetted off to Chicago this=
week (NOT Boston, like I said in my last email. Sorry!) to attend the Crit=
ical Internet Studies Institute's investigations workshop for journalists, =
researchers, and civil rights advocates.=20
A good time was had, snacks were eaten, panels were held, journalism was be=
ttered, and there was even a surprise Nandini appearance.
Bonus Claire: AdMonsters did a quick writeup of her keynote last week.
=20
That=E2=80=99s it for this week. Thanks for sticking with me to the end, an=
d we=E2=80=99ll chat again next week.
=20
=20
Follow us on socials
=20
=20
Fund the work
DONATE
=20
Check My Ads Institute is a non-profit 501(c)3 organization.=20
=E2=80=A8Tax ID/EIN: 87-1895699
Have any questions or comments? =E2=80=A8Reach out to us at Hello@CheckMyAd=
s.org
This email was sent to [email protected]. Click here to [link removed]
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yle=3D"word-wrap: break-word; vertical-align: top; color: #3c4144; font-fam=
ily: Roboto,Arial,sans-serif; font-weight: 400; padding: 0; text-align: lef=
t; font-size: 12pt; line-height: 1.5; margin: 0 auto; Margin: 0 auto; word-=
break: break-word; width: 564px; padding-left: 24px; padding-right: 24px; b=
order-collapse: collapse; padding-top: 24px; padding-bottom: 8px;">
<figure class style=3D"margin: 0 0 1rem; Margin: 0 0 1rem;">
<!--[if mso]><center><![end-if]-->
<img class=3D"align-center" src=3D"[link removed]
eoncrm.com/neon/resource/checkmyads/images/CMA_Logo_45_4x.png" alt=3D"CMA_L=
ogo_45_4x.png" width=3D"146" align=3D"center" style=3D"outline: none; text-=
decoration: none; -ms-interpolation-mode: bicubic; max-width: 100%; clear: =
both; display: block; margin: 0 auto; float: none; text-align: center; heig=
ht: auto; Margin: 12px auto;"><!--[if mso]></center><![end-if]-->
</figure> <p class=3D"align-center" style=3D"font-weight: 40=
0; margin: 0; Margin: 0; margin-bottom: 10px; Margin-bottom: 10px; backgrou=
nd: #f8f5ee; padding: 10px 0px 0px; color: #013b5c; font-family: Roboto, sa=
ns-serif; font-size: 9pt; line-height: 12pt; text-align: center;"><strong>A=
ugust 23, 2024 </strong></p></th>=20
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acing: 0; border-collapse: collapse; vertical-align: top; text-align: left;=
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rgin: 0; background-color: #ffffff; font-family: Roboto,Arial,sans-serif;">=
=20
<tbody>
<tr style=3D"padding: 0; vertical-align: top; text-align: left=
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<th class=3D"columns small-12 large-12 first last default" st=
yle=3D"word-wrap: break-word; vertical-align: top; color: #3c4144; font-fam=
ily: Roboto,Arial,sans-serif; font-weight: 400; padding: 0; text-align: lef=
t; font-size: 12pt; line-height: 1.5; margin: 0 auto; Margin: 0 auto; word-=
break: break-word; width: 564px; padding-left: 24px; padding-right: 24px; b=
order-collapse: collapse; padding-top: 8px; padding-bottom: 8px;"><p class=
=3D"align-center" style=3D"font-family: Roboto,Arial,sans-serif; font-weigh=
t: 400; padding: 0; Margin: 0; font-size: 12pt; line-height: 1.5; margin-bo=
ttom: 10px; Margin-bottom: 10px; background: rgb(255, 255, 255); padding-to=
p: 15px; padding-right: 10px; padding-bottom: 10px; color: rgb(1, 59, 92); =
max-width: 480px; margin: 20px auto 0px; text-align: center;"><span style=
=3D"font-family: Georgia, serif; font-size: 28pt;"><span class=3D"notion-en=
able-hover" data-token-index=3D"0">Let the countdown begin!</span></span></=
p></th>=20
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acing: 0; border-collapse: collapse; vertical-align: top; text-align: left;=
padding: 0; position: relative; width: 100%; display: table; margin: 0; Ma=
rgin: 0; background-color: #ffffff; font-family: Roboto,Arial,sans-serif;">=
=20
<tbody>
<tr style=3D"padding: 0; vertical-align: top; text-align: left=
;">=20
<th class=3D"columns small-12 large-12 first last default" st=
yle=3D"word-wrap: break-word; vertical-align: top; color: #3c4144; font-fam=
ily: Roboto,Arial,sans-serif; font-weight: 400; padding: 0; text-align: lef=
t; font-size: 12pt; line-height: 1.5; margin: 0 auto; Margin: 0 auto; word-=
break: break-word; width: 564px; padding-left: 24px; padding-right: 24px; b=
order-collapse: collapse; padding-top: 8px; padding-bottom: 8px;"><p style=
=3D"color: #3c4144; font-family: Roboto,Arial,sans-serif; font-weight: 400;=
Margin: 0; text-align: left; font-size: 12pt; line-height: 1.5; margin-bot=
tom: 10px; Margin-bottom: 10px; background: #F8F5EE; padding: 15px 12px 20p=
x; max-width: 480px; margin: 0px auto 10px;">Another week down, another wee=
k closer to Google=E2=80=99s blockbuster antitrust trial. <br><br>It starts=
Sept. 9 and could literally change the world. With that in mind, we=E2=80=
=99re rolling out a series to help you understand the stakes and the quirks=
of the notoriously opaque adtech industry. <br><br>First up: How Google ca=
ptures the online ad industry, that industry=E2=80=99s parts, and <a class=
=3D"notion-link-token notion-focusable-token notion-enable-hover" tabindex=
=3D"0" href=3D"[link removed]
35sdc3cwqAdrCN_e3AtbFxS2jQ298hdopMbHc=3D/t2KO5E-eKpHeRLDJalyyyO0UlPwdPrOhKt=
Co9ww-9Zk=3D" rel=3D"noopener noreferrer" data-token-index=3D"1" style=3D"c=
olor: #0074d9; text-decoration: none; font-weight: inherit; padding: 0; tex=
t-align: left; line-height: 1.5;"><span class=3D"link-annotation-unknown-bl=
ock-id-997602201">why you should care</span></a>. Speaking of the Google tr=
ial, the Department of Justice and Google filed their proposed findings of =
fact and conclusions of law this week. <br><br>Consider this a sneak peek o=
f what's to come in court. They=E2=80=99re a breezy 500-plus pages total, s=
o if you=E2=80=99d rather keep your weekend free, keep an eye on <a title=
=3D"USvGoogleAds.com" href=3D"[link removed]
ick-link/_CrtTt35sdc3cwqAdrCN_e3AtbFxS2jQ298hdopMbHc=3D/t2KO5E-eKpHeRLDJaly=
yyLLXS5t_TglemponL4pC_yk=3D" target=3D"_blank" rel=3D"noopener" style=3D"co=
lor: #0074d9; text-decoration: none; font-weight: inherit; padding: 0; text=
-align: left; line-height: 1.5;">USvGoogleAds.com</a>. We=E2=80=99re g=
oing through the documents (and by =E2=80=9Cwe=E2=80=9D I mean Sarah Kay Wi=
ley, our director of policy, and Arielle Garcia, our director of intelligen=
ce) and will be posting our thoughts there. If you JUST CAN=E2=80=99T WAIT,=
<a class=3D"notion-link-token notion-focusable-token notion-enable-ho=
ver" tabindex=3D"0" href=3D"[link removed]
k-link/_CrtTt35sdc3cwqAdrCN_e3AtbFxS2jQ298hdopMbHc=3D/t2KO5E-eKpHeRLDJalyyy=
EshbMYFJp0egrcM_H7K6h0=3D" rel=3D"noopener noreferrer" data-token-index=3D"=
3" style=3D"color: #0074d9; text-decoration: none; font-weight: inherit; pa=
dding: 0; text-align: left; line-height: 1.5;"><span class=3D"link-annotati=
on-unknown-block-id-514907064">here=E2=80=99s the DoJ=E2=80=99s</span></a> =
and <a class=3D"notion-link-token notion-focusable-token notion-enable-hove=
r" tabindex=3D"0" href=3D"[link removed]
link/_CrtTt35sdc3cwqAdrCN_e3AtbFxS2jQ298hdopMbHc=3D/t2KO5E-eKpHeRLDJalyyyHw=
Av8FDTB4p1VvoliKwVlg=3D" rel=3D"noopener noreferrer" data-token-index=3D"5"=
style=3D"color: #0074d9; text-decoration: none; font-weight: inherit; padd=
ing: 0; text-align: left; line-height: 1.5;"><span class=3D"link-annotation=
-unknown-block-id--314551747">here=E2=80=99s Google=E2=80=99s</span></a>. <=
br><br>Anything you want to know about the upcoming trial or would like exp=
lained? Let us know at <a title=3D"[email protected]" href=3D"mailto:hel=
[email protected]" target=3D"_blank" rel=3D"noopener" style=3D"color: #0074=
d9; text-decoration: none; font-weight: inherit; padding: 0; text-align: le=
ft; line-height: 1.5;">[email protected]</a>.</p></th>=20
</tr>=20
</tbody>
</table>=20
<table class=3D"row content-row-blockpadding" style=3D"border-sp=
acing: 0; border-collapse: collapse; vertical-align: top; text-align: left;=
padding: 0; position: relative; width: 100%; display: table; margin: 0; Ma=
rgin: 0; background-color: #ffffff; font-family: Roboto,Arial,sans-serif;">=
=20
<tbody>
<tr style=3D"padding: 0; vertical-align: top; text-align: left=
;">=20
<th class=3D"columns small-12 large-12 first last divider" st=
yle=3D"word-wrap: break-word; vertical-align: top; color: #3c4144; font-fam=
ily: Roboto,Arial,sans-serif; font-weight: 400; padding: 0; text-align: lef=
t; font-size: 12pt; line-height: 1.5; margin: 0 auto; Margin: 0 auto; word-=
break: break-word; width: 564px; padding-left: 24px; padding-right: 24px; b=
order-collapse: collapse; padding-bottom: 0; padding-top: 0;">
<div>
<!--[if mso]><center><![end-if]-->=20
<div class=3D"titan__email-divider" style=3D"mso-line-heigh=
t-rule: exactly; line-height: 1pt; height: 1px; border-top-width: 2px; bord=
er-top-style: solid; border-top-color: #282968; margin-top: 12px; margin-bo=
ttom: 12px;" data-color=3D"#282968" data-thicknessnum=3D"2" data-dividersty=
le=3D"solid" data-topnum=3D"12" data-bottomnum=3D"12" data-height=3D"1" dat=
a-lineheight=3D"1">
</div> <!--[if mso]></center><![end-if]-->
</div></th>=20
</tr>=20
</tbody>
</table>=20
<table class=3D"row content-row-blockpadding" style=3D"border-sp=
acing: 0; border-collapse: collapse; vertical-align: top; text-align: left;=
padding: 0; position: relative; width: 100%; display: table; margin: 0; Ma=
rgin: 0; background-color: #ffffff; font-family: Roboto,Arial,sans-serif;">=
=20
<tbody>
<tr style=3D"padding: 0; vertical-align: top; text-align: left=
;">=20
<th class=3D"columns small-12 large-12 first last default" st=
yle=3D"word-wrap: break-word; vertical-align: top; color: #3c4144; font-fam=
ily: Roboto,Arial,sans-serif; font-weight: 400; padding: 0; text-align: lef=
t; font-size: 12pt; line-height: 1.5; margin: 0 auto; Margin: 0 auto; word-=
break: break-word; width: 564px; padding-left: 24px; padding-right: 24px; b=
order-collapse: collapse; padding-top: 8px; padding-bottom: 8px;"><p style=
=3D"color: #3c4144; font-family: Roboto,Arial,sans-serif; font-weight: 400;=
padding: 0; Margin: 0; text-align: left; font-size: 12pt; line-height: 1.5=
; margin-bottom: 10px; Margin-bottom: 10px; background: #ffffff; padding-to=
p: 15px; padding-right: 10px; padding-bottom: 0px; max-width: 480px; margin=
: 0px auto 10px;"><span style=3D"font-family: Georgia, serif; font-size: 20=
pt; color: #013b5c;"><span class=3D"notion-enable-hover" data-token-index=
=3D"0">Google bought its way out of paying its share yet again </span=
></span><br><br>California was working on a law requiring Google to pay new=
s outlets for distributing their content =E2=80=94 but <a class=3D"notion-l=
ink-token notion-focusable-token notion-enable-hover" tabindex=3D"0" href=
=3D"[link removed]
rCN_e3AtbFxS2jQ298hdopMbHc=3D/t2KO5E-eKpHeRLDJalyyyEkdkbdm8xzgEUlvNTauDiI=
=3D" rel=3D"noopener noreferrer" data-token-index=3D"1" style=3D"color: #00=
74d9; text-decoration: none; font-weight: inherit; padding: 0; text-align: =
left; line-height: 1.5;"><span class=3D"link-annotation-unknown-block-id-91=
5442531">now that=E2=80=99s been shelved</span></a>. <br><br>Instead, about=
$250 million will be distributed to news outlets and vaguely defined AI ef=
forts over five years, with some money coming from California taxpayers. Sa=
rah does a great job <a class=3D"notion-link-token notion-focusable-token n=
otion-enable-hover" tabindex=3D"0" href=3D"[link removed]
s/tracking/click-link/_CrtTt35sdc3cwqAdrCN_e3AtbFxS2jQ298hdopMbHc=3D/t2KO5E=
-eKpHeRLDJalyyyMgRRgBzTcgxPrEdSZan_yU=3D" rel=3D"noopener noreferrer" data-=
token-index=3D"3" style=3D"color: #0074d9; text-decoration: none; font-weig=
ht: inherit; padding: 0; text-align: left; line-height: 1.5;"><span class=
=3D"link-annotation-unknown-block-id--843622002">quickly explaining everyth=
ing wrong with this deal on LinkedIn</span></a>. <br><br>I will say this: F=
unding journalism and AI out of the same pool of cash feels like giving mon=
ey to both the Forest Fire Prevention Foundation and the Fund for Guys Who =
Like Throwing Lit Cigarettes Over Their Shoulders in the Woods.</p></th>=20
</tr>=20
</tbody>
</table>=20
<table class=3D"row content-row-blockpadding" style=3D"border-sp=
acing: 0; border-collapse: collapse; vertical-align: top; text-align: left;=
padding: 0; position: relative; width: 100%; display: table; margin: 0; Ma=
rgin: 0; background-color: #ffffff; font-family: Roboto,Arial,sans-serif;">=
=20
<tbody>
<tr style=3D"padding: 0; vertical-align: top; text-align: left=
;">=20
<th class=3D"columns small-12 large-12 first last divider" st=
yle=3D"word-wrap: break-word; vertical-align: top; color: #3c4144; font-fam=
ily: Roboto,Arial,sans-serif; font-weight: 400; padding: 0; text-align: lef=
t; font-size: 12pt; line-height: 1.5; margin: 0 auto; Margin: 0 auto; word-=
break: break-word; width: 564px; padding-left: 24px; padding-right: 24px; b=
order-collapse: collapse; padding-bottom: 0; padding-top: 0;">
<div>
<!--[if mso]><center><![end-if]-->=20
<div class=3D"titan__email-divider" style=3D"mso-line-heigh=
t-rule: exactly; line-height: 1pt; height: 1px; border-top-width: 2px; bord=
er-top-style: solid; border-top-color: #282968; margin-top: 12px; margin-bo=
ttom: 12px;" data-color=3D"#282968" data-thicknessnum=3D"2" data-dividersty=
le=3D"solid" data-topnum=3D"12" data-bottomnum=3D"12" data-height=3D"1" dat=
a-lineheight=3D"1">
</div> <!--[if mso]></center><![end-if]-->
</div></th>=20
</tr>=20
</tbody>
</table>=20
<table class=3D"row content-row-blockpadding" style=3D"border-sp=
acing: 0; border-collapse: collapse; vertical-align: top; text-align: left;=
padding: 0; position: relative; width: 100%; display: table; margin: 0; Ma=
rgin: 0; background-color: #ffffff; font-family: Roboto,Arial,sans-serif;">=
=20
<tbody>
<tr style=3D"padding: 0; vertical-align: top; text-align: left=
;">=20
<th class=3D"columns small-12 large-12 first last image" styl=
e=3D"word-wrap: break-word; vertical-align: top; color: #3c4144; font-famil=
y: Roboto,Arial,sans-serif; font-weight: 400; padding: 0; text-align: left;=
font-size: 12pt; line-height: 1.5; margin: 0 auto; Margin: 0 auto; word-br=
eak: break-word; width: 564px; padding-left: 24px; padding-right: 24px; bor=
der-collapse: collapse; padding-top: 8px; padding-bottom: 8px;">
<figure class style=3D"margin: 0 0 1rem; Margin: 0 0 1rem;">
<!--[if mso]><center><![end-if]--><a href=3D"[link removed]
onemails.com/emails/tracking/click-link/_CrtTt35sdc3cwqAdrCN_e3AtbFxS2jQ298=
hdopMbHc=3D/t2KO5E-eKpHeRLDJalyyyNGw0nBiH5C30_zNG4-ofV4=3D" target=3D"_blan=
k" rel=3D"noopener" data-linktype=3D"default" style=3D"color: #0074d9; text=
-decoration: none; font-weight: inherit; padding: 0; text-align: left; line=
-height: 1.5; margin: 0 auto;"><img class=3D"align-center" src=3D"[link removed]
heckmyads.app.neoncrm.com/neon/resource/checkmyads/images/762b49d58429f6d89=
8b6113c6bd7be8922fc69fbb4633ac177112a288c82c0ba.jpg" alt=3D"762b49d58429f6d=
898b6113c6bd7be8922fc69fbb4633ac177112a288c82c0ba.jpg" width=3D"550" align=
=3D"center" style=3D"outline: none; text-decoration: none; -ms-interpolatio=
n-mode: bicubic; max-width: 100%; clear: both; border: none; display: block=
; margin: 0 auto; float: none; text-align: center; height: auto; Margin: 12=
px auto;"></a><!--[if mso]></center><![end-if]-->
</figure></th>=20
</tr>=20
</tbody>
</table>=20
<table class=3D"row content-row-blockpadding" style=3D"border-sp=
acing: 0; border-collapse: collapse; vertical-align: top; text-align: left;=
padding: 0; position: relative; width: 100%; display: table; margin: 0; Ma=
rgin: 0; background-color: #ffffff; font-family: Roboto,Arial,sans-serif;">=
=20
<tbody>
<tr style=3D"padding: 0; vertical-align: top; text-align: left=
;">=20
<th class=3D"columns small-12 large-12 first last default" st=
yle=3D"word-wrap: break-word; vertical-align: top; color: #3c4144; font-fam=
ily: Roboto,Arial,sans-serif; font-weight: 400; padding: 0; text-align: lef=
t; font-size: 12pt; line-height: 1.5; margin: 0 auto; Margin: 0 auto; word-=
break: break-word; width: 564px; padding-left: 24px; padding-right: 24px; b=
order-collapse: collapse; padding-top: 8px; padding-bottom: 8px;"><p style=
=3D"color: #3c4144; font-family: Roboto,Arial,sans-serif; font-weight: 400;=
padding: 0; Margin: 0; text-align: left; font-size: 12pt; line-height: 1.5=
; margin-bottom: 10px; Margin-bottom: 10px; background: #ffffff; padding-to=
p: 15px; padding-right: 10px; padding-bottom: 0px; max-width: 480px; margin=
: 0px auto 10px;"><span style=3D"font-family: Georgia, serif; font-size: 20=
pt; color: #013b5c;"><span class=3D"discussion-level-1 discussion-id-ea7e79=
dd-0b94-4e21-8b8a-22bfa30053e1 notion-enable-hover" data-token-index=3D"0">=
<span class=3D"notion-enable-hover" data-token-index=3D"0">Chicago? More li=
ke Chicawent! </span></span></span><br><span style=3D"font-family: inh=
erit; font-size: 12pt;"><br></span>Claire and investigative reporter Rachel=
Gilmore jetted off to Chicago this week (NOT Boston, like I said in my las=
t email. Sorry!) to attend the Critical Internet Studies Institute's invest=
igations workshop for journalists, researchers, and civil rights advocates.=
<br><br>A good time was had, snacks were eaten, panels were held, journali=
sm was bettered, and there was even a surprise Nandini appearance.<br><br><=
strong><span class=3D"notion-enable-hover" data-token-index=3D"0">Bonus Cla=
ire: </span></strong>AdMonsters did a <a class=3D"notion-link-token notion-=
focusable-token notion-enable-hover" tabindex=3D"0" href=3D"[link removed]
nemails.com/emails/tracking/click-link/_CrtTt35sdc3cwqAdrCN_e3AtbFxS2jQ298h=
dopMbHc=3D/t2KO5E-eKpHeRLDJalyyyCDaBt4piAPPrH7i4l7Rq78=3D" rel=3D"noopener =
noreferrer" data-token-index=3D"2" style=3D"color: #0074d9; text-decoration=
: none; font-weight: inherit; padding: 0; text-align: left; line-height: 1.=
5;"><span class=3D"link-annotation-unknown-block-id-724329551">quick writeu=
p of her keynote</span></a> last week.</p></th>=20
</tr>=20
</tbody>
</table>=20
<table class=3D"row content-row-blockpadding" style=3D"border-sp=
acing: 0; border-collapse: collapse; vertical-align: top; text-align: left;=
padding: 0; position: relative; width: 100%; display: table; margin: 0; Ma=
rgin: 0; background-color: #ffffff; font-family: Roboto,Arial,sans-serif;">=
=20
<tbody>
<tr style=3D"padding: 0; vertical-align: top; text-align: left=
;">=20
<th class=3D"columns small-12 large-12 first last divider" st=
yle=3D"word-wrap: break-word; vertical-align: top; color: #3c4144; font-fam=
ily: Roboto,Arial,sans-serif; font-weight: 400; padding: 0; text-align: lef=
t; font-size: 12pt; line-height: 1.5; margin: 0 auto; Margin: 0 auto; word-=
break: break-word; width: 564px; padding-left: 24px; padding-right: 24px; b=
order-collapse: collapse; padding-bottom: 0; padding-top: 0;">
<div>
<!--[if mso]><center><![end-if]-->=20
<div class=3D"titan__email-divider" style=3D"mso-line-heigh=
t-rule: exactly; line-height: 1pt; height: 1px; border-top-width: 2px; bord=
er-top-style: solid; border-top-color: #E3DFD9; margin-top: 40px; margin-bo=
ttom: 30px;" data-color=3D"#E3DFD9" data-thicknessnum=3D"2" data-dividersty=
le=3D"solid" data-topnum=3D"40" data-bottomnum=3D"30" data-height=3D"1" dat=
a-lineheight=3D"1">
</div> <!--[if mso]></center><![end-if]-->
</div></th>=20
</tr>=20
</tbody>
</table>=20
<table class=3D"row content-row-blockpadding" style=3D"border-sp=
acing: 0; border-collapse: collapse; vertical-align: top; text-align: left;=
padding: 0; position: relative; width: 100%; display: table; margin: 0; Ma=
rgin: 0; background-color: #ffffff; font-family: Roboto,Arial,sans-serif;">=
=20
<tbody>
<tr style=3D"padding: 0; vertical-align: top; text-align: left=
;">=20
<th class=3D"columns small-12 large-12 first last default" st=
yle=3D"word-wrap: break-word; vertical-align: top; color: #3c4144; font-fam=
ily: Roboto,Arial,sans-serif; font-weight: 400; padding: 0; text-align: lef=
t; font-size: 12pt; line-height: 1.5; margin: 0 auto; Margin: 0 auto; word-=
break: break-word; width: 564px; padding-left: 24px; padding-right: 24px; b=
order-collapse: collapse; padding-top: 8px; padding-bottom: 8px;"><p style=
=3D"font-family: Roboto,Arial,sans-serif; font-weight: 400; Margin: 0; text=
-align: left; font-size: 12pt; line-height: 1.5; margin-bottom: 10px; Margi=
n-bottom: 10px; background: #ffffff; color: #013b5c; padding: 30px 0px 20px=
; max-width: 480px; margin: auto;">That=E2=80=99s it for this week. Thanks =
for sticking with me to the end, and we=E2=80=99ll chat again next week<a t=
itle=3D"." href=3D"[link removed]
rtTt35sdc3cwqAdrCN_e3AtbFxS2jQ298hdopMbHc=3D/t2KO5E-eKpHeRLDJalyyyByxvMYwJp=
d3t8RdQ-oK6ws=3D" target=3D"_blank" rel=3D"noopener" style=3D"color: #0074d=
9; text-decoration: none; font-weight: inherit; padding: 0; text-align: lef=
t; line-height: 1.5;">.</a></p>=20
<figure class style=3D"margin: 0 0 1rem; Margin: 0 0 1rem;">
<!--[if mso]><center><![end-if]-->
<img class=3D"align-center break-text-around-image" style=
=3D"outline: none; text-decoration: none; -ms-interpolation-mode: bicubic; =
max-width: 100%; clear: both; display: block; margin: 0 auto; float: none; =
text-align: center; margin-bottom: 12px; margin-top: 12px; height: auto; Ma=
rgin: 12px auto;" src=3D"[link removed]
heckmyads/images/Brandon_email_signature.png" alt=3D"A cursive signature re=
ading Brandon" width=3D"600" align=3D"center" data-wrap-text-margin=3D"25" =
data-wrap-text=3D"Break text around image"><!--[if mso]></center><![end-if]=
-->
</figure> <p style=3D"color: #3c4144; font-family: Roboto,Ar=
ial,sans-serif; font-weight: 400; padding: 0; margin: 0; Margin: 0; text-al=
ign: left; font-size: 12pt; line-height: 1.5; margin-bottom: 10px; Margin-b=
ottom: 10px;"> </p></th>=20
</tr>=20
</tbody>
</table>=20
<table class=3D"row content-row-blockpadding" style=3D"border-sp=
acing: 0; border-collapse: collapse; vertical-align: top; text-align: left;=
padding: 0; position: relative; width: 100%; display: table; margin: 0; Ma=
rgin: 0; background-color: #ffffff; font-family: Roboto,Arial,sans-serif;">=
=20
<tbody>
<tr style=3D"padding: 0; vertical-align: top; text-align: left=
;">=20
<th class=3D"columns small-12 large-12 first last divider" st=
yle=3D"word-wrap: break-word; vertical-align: top; color: #3c4144; font-fam=
ily: Roboto,Arial,sans-serif; font-weight: 400; padding: 0; text-align: lef=
t; font-size: 12pt; line-height: 1.5; margin: 0 auto; Margin: 0 auto; word-=
break: break-word; width: 564px; padding-left: 24px; padding-right: 24px; b=
order-collapse: collapse; padding-bottom: 0; padding-top: 0;">
<div>
<!--[if mso]><center><![end-if]-->=20
<div class=3D"titan__email-divider" style=3D"mso-line-heigh=
t-rule: exactly; line-height: 1pt; height: 1px; border-top-width: 2px; bord=
er-top-style: solid; border-top-color: #E3DFD9; margin-top: 40px; margin-bo=
ttom: 30px;" data-color=3D"#E3DFD9" data-thicknessnum=3D"2" data-dividersty=
le=3D"solid" data-topnum=3D"40" data-bottomnum=3D"30" data-height=3D"1" dat=
a-lineheight=3D"1">
</div> <!--[if mso]></center><![end-if]-->
</div></th>=20
</tr>=20
</tbody>
</table>=20
<table class=3D"row content-row-blockpadding" style=3D"border-sp=
acing: 0; border-collapse: collapse; vertical-align: top; text-align: left;=
padding: 0; position: relative; width: 100%; display: table; margin: 0; Ma=
rgin: 0; background-color: #ffffff; font-family: Roboto,Arial,sans-serif;">=
=20
<tbody>
<tr style=3D"padding: 0; vertical-align: top; text-align: left=
;">=20
<th class=3D"columns small-12 large-12 first last default" st=
yle=3D"word-wrap: break-word; vertical-align: top; color: #3c4144; font-fam=
ily: Roboto,Arial,sans-serif; font-weight: 400; padding: 0; text-align: lef=
t; font-size: 12pt; line-height: 1.5; margin: 0 auto; Margin: 0 auto; word-=
break: break-word; width: 564px; padding-left: 24px; padding-right: 24px; b=
order-collapse: collapse; padding-top: 8px; padding-bottom: 8px;">
<table class=3D"editor-table" style=3D"border-spacing: 0; bo=
rder-collapse: collapse; padding: 0; vertical-align: top; text-align: left;=
width: 100%; max-width: 480px; margin: 40px auto 0px; border-style: solid;=
border-color: #013B5C;" border=3D"2">=20
<tbody>=20
<tr style=3D"padding: 0; vertical-align: top; text-align: =
left;">=20
<td style=3D"word-wrap: break-word; vertical-align: top; =
color: #3c4144; font-family: Roboto,Arial,sans-serif; font-weight: 400; pad=
ding: 0; margin: 0; Margin: 0; text-align: left; font-size: 12pt; line-heig=
ht: 1.5; width: 99.817518%; border-collapse: collapse;"> <p style=3D"font-w=
eight: 400; Margin: 0; margin-bottom: 10px; Margin-bottom: 10px; background=
: #ffffff; padding: 20px 10px 20px; font-family: Georgia, serif; font-size:=
22pt; line-height: 24pt; color: #013b5c; max-width: 480px; text-align: cen=
ter; margin: auto;">Follow us on socials</p> </td>=20
</tr>=20
</tbody>=20
</table>=20
<table class=3D"editor-table" style=3D"border-spacing: 0; bo=
rder-collapse: collapse; padding: 0; vertical-align: top; text-align: left;=
width: 100%; max-width: 480px; margin: 0px auto 40px; background: #013B5C;=
border-style: solid; border-color: #013B5C;" border=3D"0">=20
<tbody>=20
<tr style=3D"padding: 0; vertical-align: top; text-align: =
left;">=20
<td style=3D"word-wrap: break-word; vertical-align: top; =
color: #3c4144; font-family: Roboto,Arial,sans-serif; font-weight: 400; pad=
ding: 0; margin: 0; Margin: 0; text-align: left; font-size: 12pt; line-heig=
ht: 1.5; width: 14.262089%; border-collapse: collapse;"> </td>=20
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rgin: 0; background-color: #ffffff; font-family: Roboto,Arial,sans-serif;">=
=20
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<tr style=3D"padding: 0; vertical-align: top; text-align: left=
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yle=3D"word-wrap: break-word; vertical-align: top; color: #3c4144; font-fam=
ily: Roboto,Arial,sans-serif; font-weight: 400; padding: 0; text-align: lef=
t; font-size: 12pt; line-height: 1.5; margin: 0 auto; Margin: 0 auto; word-=
break: break-word; width: 564px; padding-left: 24px; padding-right: 24px; b=
order-collapse: collapse; padding-top: 8px; padding-bottom: 8px;"><p class=
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max-width: 480px; text-align: center; margin: auto;">Fund the work</p>=20
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ht: 1.5; border-collapse: collapse;">=20
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0; border-collapse: collapse; padding: 0; vertical-align: top; text-align:=
left; max-width: 100%; width: 100%;">=20
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gn: left;">=20
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font-size: 16pt;" title=3D"DONATE" href=3D"[link removed]
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August 23, 2024
Let the countdown begin!
Another week down, another week closer to Google’s blockbuster antitrust trial.
It starts Sept. 9 and could literally change the world. With that in mind, we’re rolling out a series to help you understand the stakes and the quirks of the notoriously opaque adtech industry.
First up: How Google captures the online ad industry, that industry’s parts, and why you should care. Speaking of the Google trial, the Department of Justice and Google filed their proposed findings of fact and conclusions of law this week.
Consider this a sneak peek of what's to come in court. They’re a breezy 500-plus pages total, so if you’d rather keep your weekend free, keep an eye on USvGoogleAds.com. We’re going through the documents (and by “we” I mean Sarah Kay Wiley, our director of policy, and Arielle Garcia, our director of intelligence) and will be posting our thoughts there. If you JUST CAN’T WAIT, here’s the DoJ’s and here’s Google’s.
Anything you want to know about the upcoming trial or would like explained? Let us know at [email protected].
Google bought its way out of paying its share yet again
California was working on a law requiring Google to pay news outlets for distributing their content — but now that’s been shelved.
Instead, about $250 million will be distributed to news outlets and vaguely defined AI efforts over five years, with some money coming from California taxpayers. Sarah does a great job quickly explaining everything wrong with this deal on LinkedIn.
I will say this: Funding journalism and AI out of the same pool of cash feels like giving money to both the Forest Fire Prevention Foundation and the Fund for Guys Who Like Throwing Lit Cigarettes Over Their Shoulders in the Woods.
Chicago? More like Chicawent!
Claire and investigative reporter Rachel Gilmore jetted off to Chicago this week (NOT Boston, like I said in my last email. Sorry!) to attend the Critical Internet Studies Institute's investigations workshop for journalists, researchers, and civil rights advocates.
A good time was had, snacks were eaten, panels were held, journalism was bettered, and there was even a surprise Nandini appearance.
Bonus Claire: AdMonsters did a quick writeup of her keynote last week.
That’s it for this week. Thanks for sticking with me to the end, and we’ll chat again next week.
Follow us on socials
Fund the work
DONATE
Check My Ads Institute is a non-profit 501(c)3 organization.
Tax ID/EIN: 87-1895699
Have any questions or comments? Reach out to us at [email protected]
This email was sent to [email protected]. Click here to [link removed].
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bHc=3D.
August 23, 2024=20
Let the countdown begin!
Another week down, another week closer to Google=E2=80=99s blockbuster anti=
trust trial.=20
It starts Sept. 9 and could literally change the world. With that in mind, =
we=E2=80=99re rolling out a series to help you understand the stakes and th=
e quirks of the notoriously opaque adtech industry.=20
First up: How Google captures the online ad industry, that industry=E2=80=
=99s parts, and why you should care. Speaking of the Google trial, the Depa=
rtment of Justice and Google filed their proposed findings of fact and conc=
lusions of law this week.=20
Consider this a sneak peek of what's to come in court. They=E2=80=99re a br=
eezy 500-plus pages total, so if you=E2=80=99d rather keep your weekend fre=
e, keep an eye on USvGoogleAds.com. We=E2=80=99re going through the documen=
ts (and by =E2=80=9Cwe=E2=80=9D I mean Sarah Kay Wiley, our director of pol=
icy, and Arielle Garcia, our director of intelligence) and will be posting =
our thoughts there. If you JUST CAN=E2=80=99T WAIT, here=E2=80=99s the DoJ=
=E2=80=99s and here=E2=80=99s Google=E2=80=99s.=20
Anything you want to know about the upcoming trial or would like explained?=
Let us know at [email protected].
=20
Google bought its way out of paying its share yet again =20
California was working on a law requiring Google to pay news outlets for di=
stributing their content =E2=80=94 but now that=E2=80=99s been shelved.=20
Instead, about $250 million will be distributed to news outlets and vaguely=
defined AI efforts over five years, with some money coming from California=
taxpayers. Sarah does a great job quickly explaining everything wrong with=
this deal on LinkedIn.=20
I will say this: Funding journalism and AI out of the same pool of cash fee=
ls like giving money to both the Forest Fire Prevention Foundation and the =
Fund for Guys Who Like Throwing Lit Cigarettes Over Their Shoulders in the =
Woods.
=20
Chicago? More like Chicawent!=20
Claire and investigative reporter Rachel Gilmore jetted off to Chicago this=
week (NOT Boston, like I said in my last email. Sorry!) to attend the Crit=
ical Internet Studies Institute's investigations workshop for journalists, =
researchers, and civil rights advocates.=20
A good time was had, snacks were eaten, panels were held, journalism was be=
ttered, and there was even a surprise Nandini appearance.
Bonus Claire: AdMonsters did a quick writeup of her keynote last week.
=20
That=E2=80=99s it for this week. Thanks for sticking with me to the end, an=
d we=E2=80=99ll chat again next week.
=20
=20
Follow us on socials
=20
=20
Fund the work
DONATE
=20
Check My Ads Institute is a non-profit 501(c)3 organization.=20
=E2=80=A8Tax ID/EIN: 87-1895699
Have any questions or comments? =E2=80=A8Reach out to us at Hello@CheckMyAd=
s.org
This email was sent to [email protected]. Click here to [link removed]
myads.app.neoncrm.com/np/clients/checkmyads/unsubscribeEmail.jsp?type=3D16&=
emailId=3Dca28097a9b024463434f41cd5c68eac7cm5719381ca2&userId=3DYZi1e6b19Xt=
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yle=3D"word-wrap: break-word; vertical-align: top; color: #3c4144; font-fam=
ily: Roboto,Arial,sans-serif; font-weight: 400; padding: 0; text-align: lef=
t; font-size: 12pt; line-height: 1.5; margin: 0 auto; Margin: 0 auto; word-=
break: break-word; width: 564px; padding-left: 24px; padding-right: 24px; b=
order-collapse: collapse; padding-top: 24px; padding-bottom: 8px;">
<figure class style=3D"margin: 0 0 1rem; Margin: 0 0 1rem;">
<!--[if mso]><center><![end-if]-->
<img class=3D"align-center" src=3D"[link removed]
eoncrm.com/neon/resource/checkmyads/images/CMA_Logo_45_4x.png" alt=3D"CMA_L=
ogo_45_4x.png" width=3D"146" align=3D"center" style=3D"outline: none; text-=
decoration: none; -ms-interpolation-mode: bicubic; max-width: 100%; clear: =
both; display: block; margin: 0 auto; float: none; text-align: center; heig=
ht: auto; Margin: 12px auto;"><!--[if mso]></center><![end-if]-->
</figure> <p class=3D"align-center" style=3D"font-weight: 40=
0; margin: 0; Margin: 0; margin-bottom: 10px; Margin-bottom: 10px; backgrou=
nd: #f8f5ee; padding: 10px 0px 0px; color: #013b5c; font-family: Roboto, sa=
ns-serif; font-size: 9pt; line-height: 12pt; text-align: center;"><strong>A=
ugust 23, 2024 </strong></p></th>=20
</tr>=20
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acing: 0; border-collapse: collapse; vertical-align: top; text-align: left;=
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rgin: 0; background-color: #ffffff; font-family: Roboto,Arial,sans-serif;">=
=20
<tbody>
<tr style=3D"padding: 0; vertical-align: top; text-align: left=
;">=20
<th class=3D"columns small-12 large-12 first last default" st=
yle=3D"word-wrap: break-word; vertical-align: top; color: #3c4144; font-fam=
ily: Roboto,Arial,sans-serif; font-weight: 400; padding: 0; text-align: lef=
t; font-size: 12pt; line-height: 1.5; margin: 0 auto; Margin: 0 auto; word-=
break: break-word; width: 564px; padding-left: 24px; padding-right: 24px; b=
order-collapse: collapse; padding-top: 8px; padding-bottom: 8px;"><p class=
=3D"align-center" style=3D"font-family: Roboto,Arial,sans-serif; font-weigh=
t: 400; padding: 0; Margin: 0; font-size: 12pt; line-height: 1.5; margin-bo=
ttom: 10px; Margin-bottom: 10px; background: rgb(255, 255, 255); padding-to=
p: 15px; padding-right: 10px; padding-bottom: 10px; color: rgb(1, 59, 92); =
max-width: 480px; margin: 20px auto 0px; text-align: center;"><span style=
=3D"font-family: Georgia, serif; font-size: 28pt;"><span class=3D"notion-en=
able-hover" data-token-index=3D"0">Let the countdown begin!</span></span></=
p></th>=20
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<table class=3D"row content-row-blockpadding" style=3D"border-sp=
acing: 0; border-collapse: collapse; vertical-align: top; text-align: left;=
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rgin: 0; background-color: #ffffff; font-family: Roboto,Arial,sans-serif;">=
=20
<tbody>
<tr style=3D"padding: 0; vertical-align: top; text-align: left=
;">=20
<th class=3D"columns small-12 large-12 first last default" st=
yle=3D"word-wrap: break-word; vertical-align: top; color: #3c4144; font-fam=
ily: Roboto,Arial,sans-serif; font-weight: 400; padding: 0; text-align: lef=
t; font-size: 12pt; line-height: 1.5; margin: 0 auto; Margin: 0 auto; word-=
break: break-word; width: 564px; padding-left: 24px; padding-right: 24px; b=
order-collapse: collapse; padding-top: 8px; padding-bottom: 8px;"><p style=
=3D"color: #3c4144; font-family: Roboto,Arial,sans-serif; font-weight: 400;=
Margin: 0; text-align: left; font-size: 12pt; line-height: 1.5; margin-bot=
tom: 10px; Margin-bottom: 10px; background: #F8F5EE; padding: 15px 12px 20p=
x; max-width: 480px; margin: 0px auto 10px;">Another week down, another wee=
k closer to Google=E2=80=99s blockbuster antitrust trial. <br><br>It starts=
Sept. 9 and could literally change the world. With that in mind, we=E2=80=
=99re rolling out a series to help you understand the stakes and the quirks=
of the notoriously opaque adtech industry. <br><br>First up: How Google ca=
ptures the online ad industry, that industry=E2=80=99s parts, and <a class=
=3D"notion-link-token notion-focusable-token notion-enable-hover" tabindex=
=3D"0" href=3D"[link removed]
35sdc3cwqAdrCN_e3AtbFxS2jQ298hdopMbHc=3D/t2KO5E-eKpHeRLDJalyyyO0UlPwdPrOhKt=
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olor: #0074d9; text-decoration: none; font-weight: inherit; padding: 0; tex=
t-align: left; line-height: 1.5;"><span class=3D"link-annotation-unknown-bl=
ock-id-997602201">why you should care</span></a>. Speaking of the Google tr=
ial, the Department of Justice and Google filed their proposed findings of =
fact and conclusions of law this week. <br><br>Consider this a sneak peek o=
f what's to come in court. They=E2=80=99re a breezy 500-plus pages total, s=
o if you=E2=80=99d rather keep your weekend free, keep an eye on <a title=
=3D"USvGoogleAds.com" href=3D"[link removed]
ick-link/_CrtTt35sdc3cwqAdrCN_e3AtbFxS2jQ298hdopMbHc=3D/t2KO5E-eKpHeRLDJaly=
yyLLXS5t_TglemponL4pC_yk=3D" target=3D"_blank" rel=3D"noopener" style=3D"co=
lor: #0074d9; text-decoration: none; font-weight: inherit; padding: 0; text=
-align: left; line-height: 1.5;">USvGoogleAds.com</a>. We=E2=80=99re g=
oing through the documents (and by =E2=80=9Cwe=E2=80=9D I mean Sarah Kay Wi=
ley, our director of policy, and Arielle Garcia, our director of intelligen=
ce) and will be posting our thoughts there. If you JUST CAN=E2=80=99T WAIT,=
<a class=3D"notion-link-token notion-focusable-token notion-enable-ho=
ver" tabindex=3D"0" href=3D"[link removed]
k-link/_CrtTt35sdc3cwqAdrCN_e3AtbFxS2jQ298hdopMbHc=3D/t2KO5E-eKpHeRLDJalyyy=
EshbMYFJp0egrcM_H7K6h0=3D" rel=3D"noopener noreferrer" data-token-index=3D"=
3" style=3D"color: #0074d9; text-decoration: none; font-weight: inherit; pa=
dding: 0; text-align: left; line-height: 1.5;"><span class=3D"link-annotati=
on-unknown-block-id-514907064">here=E2=80=99s the DoJ=E2=80=99s</span></a> =
and <a class=3D"notion-link-token notion-focusable-token notion-enable-hove=
r" tabindex=3D"0" href=3D"[link removed]
link/_CrtTt35sdc3cwqAdrCN_e3AtbFxS2jQ298hdopMbHc=3D/t2KO5E-eKpHeRLDJalyyyHw=
Av8FDTB4p1VvoliKwVlg=3D" rel=3D"noopener noreferrer" data-token-index=3D"5"=
style=3D"color: #0074d9; text-decoration: none; font-weight: inherit; padd=
ing: 0; text-align: left; line-height: 1.5;"><span class=3D"link-annotation=
-unknown-block-id--314551747">here=E2=80=99s Google=E2=80=99s</span></a>. <=
br><br>Anything you want to know about the upcoming trial or would like exp=
lained? Let us know at <a title=3D"[email protected]" href=3D"mailto:hel=
[email protected]" target=3D"_blank" rel=3D"noopener" style=3D"color: #0074=
d9; text-decoration: none; font-weight: inherit; padding: 0; text-align: le=
ft; line-height: 1.5;">[email protected]</a>.</p></th>=20
</tr>=20
</tbody>
</table>=20
<table class=3D"row content-row-blockpadding" style=3D"border-sp=
acing: 0; border-collapse: collapse; vertical-align: top; text-align: left;=
padding: 0; position: relative; width: 100%; display: table; margin: 0; Ma=
rgin: 0; background-color: #ffffff; font-family: Roboto,Arial,sans-serif;">=
=20
<tbody>
<tr style=3D"padding: 0; vertical-align: top; text-align: left=
;">=20
<th class=3D"columns small-12 large-12 first last divider" st=
yle=3D"word-wrap: break-word; vertical-align: top; color: #3c4144; font-fam=
ily: Roboto,Arial,sans-serif; font-weight: 400; padding: 0; text-align: lef=
t; font-size: 12pt; line-height: 1.5; margin: 0 auto; Margin: 0 auto; word-=
break: break-word; width: 564px; padding-left: 24px; padding-right: 24px; b=
order-collapse: collapse; padding-bottom: 0; padding-top: 0;">
<div>
<!--[if mso]><center><![end-if]-->=20
<div class=3D"titan__email-divider" style=3D"mso-line-heigh=
t-rule: exactly; line-height: 1pt; height: 1px; border-top-width: 2px; bord=
er-top-style: solid; border-top-color: #282968; margin-top: 12px; margin-bo=
ttom: 12px;" data-color=3D"#282968" data-thicknessnum=3D"2" data-dividersty=
le=3D"solid" data-topnum=3D"12" data-bottomnum=3D"12" data-height=3D"1" dat=
a-lineheight=3D"1">
</div> <!--[if mso]></center><![end-if]-->
</div></th>=20
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</tbody>
</table>=20
<table class=3D"row content-row-blockpadding" style=3D"border-sp=
acing: 0; border-collapse: collapse; vertical-align: top; text-align: left;=
padding: 0; position: relative; width: 100%; display: table; margin: 0; Ma=
rgin: 0; background-color: #ffffff; font-family: Roboto,Arial,sans-serif;">=
=20
<tbody>
<tr style=3D"padding: 0; vertical-align: top; text-align: left=
;">=20
<th class=3D"columns small-12 large-12 first last default" st=
yle=3D"word-wrap: break-word; vertical-align: top; color: #3c4144; font-fam=
ily: Roboto,Arial,sans-serif; font-weight: 400; padding: 0; text-align: lef=
t; font-size: 12pt; line-height: 1.5; margin: 0 auto; Margin: 0 auto; word-=
break: break-word; width: 564px; padding-left: 24px; padding-right: 24px; b=
order-collapse: collapse; padding-top: 8px; padding-bottom: 8px;"><p style=
=3D"color: #3c4144; font-family: Roboto,Arial,sans-serif; font-weight: 400;=
padding: 0; Margin: 0; text-align: left; font-size: 12pt; line-height: 1.5=
; margin-bottom: 10px; Margin-bottom: 10px; background: #ffffff; padding-to=
p: 15px; padding-right: 10px; padding-bottom: 0px; max-width: 480px; margin=
: 0px auto 10px;"><span style=3D"font-family: Georgia, serif; font-size: 20=
pt; color: #013b5c;"><span class=3D"notion-enable-hover" data-token-index=
=3D"0">Google bought its way out of paying its share yet again </span=
></span><br><br>California was working on a law requiring Google to pay new=
s outlets for distributing their content =E2=80=94 but <a class=3D"notion-l=
ink-token notion-focusable-token notion-enable-hover" tabindex=3D"0" href=
=3D"[link removed]
rCN_e3AtbFxS2jQ298hdopMbHc=3D/t2KO5E-eKpHeRLDJalyyyEkdkbdm8xzgEUlvNTauDiI=
=3D" rel=3D"noopener noreferrer" data-token-index=3D"1" style=3D"color: #00=
74d9; text-decoration: none; font-weight: inherit; padding: 0; text-align: =
left; line-height: 1.5;"><span class=3D"link-annotation-unknown-block-id-91=
5442531">now that=E2=80=99s been shelved</span></a>. <br><br>Instead, about=
$250 million will be distributed to news outlets and vaguely defined AI ef=
forts over five years, with some money coming from California taxpayers. Sa=
rah does a great job <a class=3D"notion-link-token notion-focusable-token n=
otion-enable-hover" tabindex=3D"0" href=3D"[link removed]
s/tracking/click-link/_CrtTt35sdc3cwqAdrCN_e3AtbFxS2jQ298hdopMbHc=3D/t2KO5E=
-eKpHeRLDJalyyyMgRRgBzTcgxPrEdSZan_yU=3D" rel=3D"noopener noreferrer" data-=
token-index=3D"3" style=3D"color: #0074d9; text-decoration: none; font-weig=
ht: inherit; padding: 0; text-align: left; line-height: 1.5;"><span class=
=3D"link-annotation-unknown-block-id--843622002">quickly explaining everyth=
ing wrong with this deal on LinkedIn</span></a>. <br><br>I will say this: F=
unding journalism and AI out of the same pool of cash feels like giving mon=
ey to both the Forest Fire Prevention Foundation and the Fund for Guys Who =
Like Throwing Lit Cigarettes Over Their Shoulders in the Woods.</p></th>=20
</tr>=20
</tbody>
</table>=20
<table class=3D"row content-row-blockpadding" style=3D"border-sp=
acing: 0; border-collapse: collapse; vertical-align: top; text-align: left;=
padding: 0; position: relative; width: 100%; display: table; margin: 0; Ma=
rgin: 0; background-color: #ffffff; font-family: Roboto,Arial,sans-serif;">=
=20
<tbody>
<tr style=3D"padding: 0; vertical-align: top; text-align: left=
;">=20
<th class=3D"columns small-12 large-12 first last divider" st=
yle=3D"word-wrap: break-word; vertical-align: top; color: #3c4144; font-fam=
ily: Roboto,Arial,sans-serif; font-weight: 400; padding: 0; text-align: lef=
t; font-size: 12pt; line-height: 1.5; margin: 0 auto; Margin: 0 auto; word-=
break: break-word; width: 564px; padding-left: 24px; padding-right: 24px; b=
order-collapse: collapse; padding-bottom: 0; padding-top: 0;">
<div>
<!--[if mso]><center><![end-if]-->=20
<div class=3D"titan__email-divider" style=3D"mso-line-heigh=
t-rule: exactly; line-height: 1pt; height: 1px; border-top-width: 2px; bord=
er-top-style: solid; border-top-color: #282968; margin-top: 12px; margin-bo=
ttom: 12px;" data-color=3D"#282968" data-thicknessnum=3D"2" data-dividersty=
le=3D"solid" data-topnum=3D"12" data-bottomnum=3D"12" data-height=3D"1" dat=
a-lineheight=3D"1">
</div> <!--[if mso]></center><![end-if]-->
</div></th>=20
</tr>=20
</tbody>
</table>=20
<table class=3D"row content-row-blockpadding" style=3D"border-sp=
acing: 0; border-collapse: collapse; vertical-align: top; text-align: left;=
padding: 0; position: relative; width: 100%; display: table; margin: 0; Ma=
rgin: 0; background-color: #ffffff; font-family: Roboto,Arial,sans-serif;">=
=20
<tbody>
<tr style=3D"padding: 0; vertical-align: top; text-align: left=
;">=20
<th class=3D"columns small-12 large-12 first last image" styl=
e=3D"word-wrap: break-word; vertical-align: top; color: #3c4144; font-famil=
y: Roboto,Arial,sans-serif; font-weight: 400; padding: 0; text-align: left;=
font-size: 12pt; line-height: 1.5; margin: 0 auto; Margin: 0 auto; word-br=
eak: break-word; width: 564px; padding-left: 24px; padding-right: 24px; bor=
der-collapse: collapse; padding-top: 8px; padding-bottom: 8px;">
<figure class style=3D"margin: 0 0 1rem; Margin: 0 0 1rem;">
<!--[if mso]><center><![end-if]--><a href=3D"[link removed]
onemails.com/emails/tracking/click-link/_CrtTt35sdc3cwqAdrCN_e3AtbFxS2jQ298=
hdopMbHc=3D/t2KO5E-eKpHeRLDJalyyyNGw0nBiH5C30_zNG4-ofV4=3D" target=3D"_blan=
k" rel=3D"noopener" data-linktype=3D"default" style=3D"color: #0074d9; text=
-decoration: none; font-weight: inherit; padding: 0; text-align: left; line=
-height: 1.5; margin: 0 auto;"><img class=3D"align-center" src=3D"[link removed]
heckmyads.app.neoncrm.com/neon/resource/checkmyads/images/762b49d58429f6d89=
8b6113c6bd7be8922fc69fbb4633ac177112a288c82c0ba.jpg" alt=3D"762b49d58429f6d=
898b6113c6bd7be8922fc69fbb4633ac177112a288c82c0ba.jpg" width=3D"550" align=
=3D"center" style=3D"outline: none; text-decoration: none; -ms-interpolatio=
n-mode: bicubic; max-width: 100%; clear: both; border: none; display: block=
; margin: 0 auto; float: none; text-align: center; height: auto; Margin: 12=
px auto;"></a><!--[if mso]></center><![end-if]-->
</figure></th>=20
</tr>=20
</tbody>
</table>=20
<table class=3D"row content-row-blockpadding" style=3D"border-sp=
acing: 0; border-collapse: collapse; vertical-align: top; text-align: left;=
padding: 0; position: relative; width: 100%; display: table; margin: 0; Ma=
rgin: 0; background-color: #ffffff; font-family: Roboto,Arial,sans-serif;">=
=20
<tbody>
<tr style=3D"padding: 0; vertical-align: top; text-align: left=
;">=20
<th class=3D"columns small-12 large-12 first last default" st=
yle=3D"word-wrap: break-word; vertical-align: top; color: #3c4144; font-fam=
ily: Roboto,Arial,sans-serif; font-weight: 400; padding: 0; text-align: lef=
t; font-size: 12pt; line-height: 1.5; margin: 0 auto; Margin: 0 auto; word-=
break: break-word; width: 564px; padding-left: 24px; padding-right: 24px; b=
order-collapse: collapse; padding-top: 8px; padding-bottom: 8px;"><p style=
=3D"color: #3c4144; font-family: Roboto,Arial,sans-serif; font-weight: 400;=
padding: 0; Margin: 0; text-align: left; font-size: 12pt; line-height: 1.5=
; margin-bottom: 10px; Margin-bottom: 10px; background: #ffffff; padding-to=
p: 15px; padding-right: 10px; padding-bottom: 0px; max-width: 480px; margin=
: 0px auto 10px;"><span style=3D"font-family: Georgia, serif; font-size: 20=
pt; color: #013b5c;"><span class=3D"discussion-level-1 discussion-id-ea7e79=
dd-0b94-4e21-8b8a-22bfa30053e1 notion-enable-hover" data-token-index=3D"0">=
<span class=3D"notion-enable-hover" data-token-index=3D"0">Chicago? More li=
ke Chicawent! </span></span></span><br><span style=3D"font-family: inh=
erit; font-size: 12pt;"><br></span>Claire and investigative reporter Rachel=
Gilmore jetted off to Chicago this week (NOT Boston, like I said in my las=
t email. Sorry!) to attend the Critical Internet Studies Institute's invest=
igations workshop for journalists, researchers, and civil rights advocates.=
<br><br>A good time was had, snacks were eaten, panels were held, journali=
sm was bettered, and there was even a surprise Nandini appearance.<br><br><=
strong><span class=3D"notion-enable-hover" data-token-index=3D"0">Bonus Cla=
ire: </span></strong>AdMonsters did a <a class=3D"notion-link-token notion-=
focusable-token notion-enable-hover" tabindex=3D"0" href=3D"[link removed]
nemails.com/emails/tracking/click-link/_CrtTt35sdc3cwqAdrCN_e3AtbFxS2jQ298h=
dopMbHc=3D/t2KO5E-eKpHeRLDJalyyyCDaBt4piAPPrH7i4l7Rq78=3D" rel=3D"noopener =
noreferrer" data-token-index=3D"2" style=3D"color: #0074d9; text-decoration=
: none; font-weight: inherit; padding: 0; text-align: left; line-height: 1.=
5;"><span class=3D"link-annotation-unknown-block-id-724329551">quick writeu=
p of her keynote</span></a> last week.</p></th>=20
</tr>=20
</tbody>
</table>=20
<table class=3D"row content-row-blockpadding" style=3D"border-sp=
acing: 0; border-collapse: collapse; vertical-align: top; text-align: left;=
padding: 0; position: relative; width: 100%; display: table; margin: 0; Ma=
rgin: 0; background-color: #ffffff; font-family: Roboto,Arial,sans-serif;">=
=20
<tbody>
<tr style=3D"padding: 0; vertical-align: top; text-align: left=
;">=20
<th class=3D"columns small-12 large-12 first last divider" st=
yle=3D"word-wrap: break-word; vertical-align: top; color: #3c4144; font-fam=
ily: Roboto,Arial,sans-serif; font-weight: 400; padding: 0; text-align: lef=
t; font-size: 12pt; line-height: 1.5; margin: 0 auto; Margin: 0 auto; word-=
break: break-word; width: 564px; padding-left: 24px; padding-right: 24px; b=
order-collapse: collapse; padding-bottom: 0; padding-top: 0;">
<div>
<!--[if mso]><center><![end-if]-->=20
<div class=3D"titan__email-divider" style=3D"mso-line-heigh=
t-rule: exactly; line-height: 1pt; height: 1px; border-top-width: 2px; bord=
er-top-style: solid; border-top-color: #E3DFD9; margin-top: 40px; margin-bo=
ttom: 30px;" data-color=3D"#E3DFD9" data-thicknessnum=3D"2" data-dividersty=
le=3D"solid" data-topnum=3D"40" data-bottomnum=3D"30" data-height=3D"1" dat=
a-lineheight=3D"1">
</div> <!--[if mso]></center><![end-if]-->
</div></th>=20
</tr>=20
</tbody>
</table>=20
<table class=3D"row content-row-blockpadding" style=3D"border-sp=
acing: 0; border-collapse: collapse; vertical-align: top; text-align: left;=
padding: 0; position: relative; width: 100%; display: table; margin: 0; Ma=
rgin: 0; background-color: #ffffff; font-family: Roboto,Arial,sans-serif;">=
=20
<tbody>
<tr style=3D"padding: 0; vertical-align: top; text-align: left=
;">=20
<th class=3D"columns small-12 large-12 first last default" st=
yle=3D"word-wrap: break-word; vertical-align: top; color: #3c4144; font-fam=
ily: Roboto,Arial,sans-serif; font-weight: 400; padding: 0; text-align: lef=
t; font-size: 12pt; line-height: 1.5; margin: 0 auto; Margin: 0 auto; word-=
break: break-word; width: 564px; padding-left: 24px; padding-right: 24px; b=
order-collapse: collapse; padding-top: 8px; padding-bottom: 8px;"><p style=
=3D"font-family: Roboto,Arial,sans-serif; font-weight: 400; Margin: 0; text=
-align: left; font-size: 12pt; line-height: 1.5; margin-bottom: 10px; Margi=
n-bottom: 10px; background: #ffffff; color: #013b5c; padding: 30px 0px 20px=
; max-width: 480px; margin: auto;">That=E2=80=99s it for this week. Thanks =
for sticking with me to the end, and we=E2=80=99ll chat again next week<a t=
itle=3D"." href=3D"[link removed]
rtTt35sdc3cwqAdrCN_e3AtbFxS2jQ298hdopMbHc=3D/t2KO5E-eKpHeRLDJalyyyByxvMYwJp=
d3t8RdQ-oK6ws=3D" target=3D"_blank" rel=3D"noopener" style=3D"color: #0074d=
9; text-decoration: none; font-weight: inherit; padding: 0; text-align: lef=
t; line-height: 1.5;">.</a></p>=20
<figure class style=3D"margin: 0 0 1rem; Margin: 0 0 1rem;">
<!--[if mso]><center><![end-if]-->
<img class=3D"align-center break-text-around-image" style=
=3D"outline: none; text-decoration: none; -ms-interpolation-mode: bicubic; =
max-width: 100%; clear: both; display: block; margin: 0 auto; float: none; =
text-align: center; margin-bottom: 12px; margin-top: 12px; height: auto; Ma=
rgin: 12px auto;" src=3D"[link removed]
heckmyads/images/Brandon_email_signature.png" alt=3D"A cursive signature re=
ading Brandon" width=3D"600" align=3D"center" data-wrap-text-margin=3D"25" =
data-wrap-text=3D"Break text around image"><!--[if mso]></center><![end-if]=
-->
</figure> <p style=3D"color: #3c4144; font-family: Roboto,Ar=
ial,sans-serif; font-weight: 400; padding: 0; margin: 0; Margin: 0; text-al=
ign: left; font-size: 12pt; line-height: 1.5; margin-bottom: 10px; Margin-b=
ottom: 10px;"> </p></th>=20
</tr>=20
</tbody>
</table>=20
<table class=3D"row content-row-blockpadding" style=3D"border-sp=
acing: 0; border-collapse: collapse; vertical-align: top; text-align: left;=
padding: 0; position: relative; width: 100%; display: table; margin: 0; Ma=
rgin: 0; background-color: #ffffff; font-family: Roboto,Arial,sans-serif;">=
=20
<tbody>
<tr style=3D"padding: 0; vertical-align: top; text-align: left=
;">=20
<th class=3D"columns small-12 large-12 first last divider" st=
yle=3D"word-wrap: break-word; vertical-align: top; color: #3c4144; font-fam=
ily: Roboto,Arial,sans-serif; font-weight: 400; padding: 0; text-align: lef=
t; font-size: 12pt; line-height: 1.5; margin: 0 auto; Margin: 0 auto; word-=
break: break-word; width: 564px; padding-left: 24px; padding-right: 24px; b=
order-collapse: collapse; padding-bottom: 0; padding-top: 0;">
<div>
<!--[if mso]><center><![end-if]-->=20
<div class=3D"titan__email-divider" style=3D"mso-line-heigh=
t-rule: exactly; line-height: 1pt; height: 1px; border-top-width: 2px; bord=
er-top-style: solid; border-top-color: #E3DFD9; margin-top: 40px; margin-bo=
ttom: 30px;" data-color=3D"#E3DFD9" data-thicknessnum=3D"2" data-dividersty=
le=3D"solid" data-topnum=3D"40" data-bottomnum=3D"30" data-height=3D"1" dat=
a-lineheight=3D"1">
</div> <!--[if mso]></center><![end-if]-->
</div></th>=20
</tr>=20
</tbody>
</table>=20
<table class=3D"row content-row-blockpadding" style=3D"border-sp=
acing: 0; border-collapse: collapse; vertical-align: top; text-align: left;=
padding: 0; position: relative; width: 100%; display: table; margin: 0; Ma=
rgin: 0; background-color: #ffffff; font-family: Roboto,Arial,sans-serif;">=
=20
<tbody>
<tr style=3D"padding: 0; vertical-align: top; text-align: left=
;">=20
<th class=3D"columns small-12 large-12 first last default" st=
yle=3D"word-wrap: break-word; vertical-align: top; color: #3c4144; font-fam=
ily: Roboto,Arial,sans-serif; font-weight: 400; padding: 0; text-align: lef=
t; font-size: 12pt; line-height: 1.5; margin: 0 auto; Margin: 0 auto; word-=
break: break-word; width: 564px; padding-left: 24px; padding-right: 24px; b=
order-collapse: collapse; padding-top: 8px; padding-bottom: 8px;">
<table class=3D"editor-table" style=3D"border-spacing: 0; bo=
rder-collapse: collapse; padding: 0; vertical-align: top; text-align: left;=
width: 100%; max-width: 480px; margin: 40px auto 0px; border-style: solid;=
border-color: #013B5C;" border=3D"2">=20
<tbody>=20
<tr style=3D"padding: 0; vertical-align: top; text-align: =
left;">=20
<td style=3D"word-wrap: break-word; vertical-align: top; =
color: #3c4144; font-family: Roboto,Arial,sans-serif; font-weight: 400; pad=
ding: 0; margin: 0; Margin: 0; text-align: left; font-size: 12pt; line-heig=
ht: 1.5; width: 99.817518%; border-collapse: collapse;"> <p style=3D"font-w=
eight: 400; Margin: 0; margin-bottom: 10px; Margin-bottom: 10px; background=
: #ffffff; padding: 20px 10px 20px; font-family: Georgia, serif; font-size:=
22pt; line-height: 24pt; color: #013b5c; max-width: 480px; text-align: cen=
ter; margin: auto;">Follow us on socials</p> </td>=20
</tr>=20
</tbody>=20
</table>=20
<table class=3D"editor-table" style=3D"border-spacing: 0; bo=
rder-collapse: collapse; padding: 0; vertical-align: top; text-align: left;=
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ht: 1.5; width: 14.262089%; border-collapse: collapse;"> </td>=20
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em;">
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jQ298hdopMbHc=3D/t2KO5E-eKpHeRLDJalyyyOnR-_4DfLP8EDvpAQFfWCc=3D" data-linkt=
ype=3D"default" style=3D"color: #0074d9; text-decoration: none; font-weight=
: inherit; padding: 0; text-align: left; line-height: 1.5; margin: 0 auto;"=
><img class=3D"align-center" src=3D"[link removed]
/resource/checkmyads/images/logo-white%20copy.png" alt=3D"logo-white%20copy=
.png" width=3D"29" align=3D"center" style=3D"outline: none; text-decoration=
: none; -ms-interpolation-mode: bicubic; max-width: 100%; clear: both; bord=
er: none; display: block; margin: 0 auto; float: none; text-align: center; =
height: auto; Margin: 12px auto;"></a><!--[if mso]></center><![end-if]-->
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color: #3c4144; font-family: Roboto,Arial,sans-serif; font-weight: 400; pad=
ding: 0; margin: 0; Margin: 0; text-align: left; font-size: 12pt; line-heig=
ht: 1.5; width: 14.262089%; border-collapse: collapse;"> </td>=20
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<table class=3D"row content-row-blockpadding" style=3D"border-sp=
acing: 0; border-collapse: collapse; vertical-align: top; text-align: left;=
padding: 0; position: relative; width: 100%; display: table; margin: 0; Ma=
rgin: 0; background-color: #ffffff; font-family: Roboto,Arial,sans-serif;">=
=20
<tbody>
<tr style=3D"padding: 0; vertical-align: top; text-align: left=
;">=20
<th class=3D"columns small-12 large-12 first last default" st=
yle=3D"word-wrap: break-word; vertical-align: top; color: #3c4144; font-fam=
ily: Roboto,Arial,sans-serif; font-weight: 400; padding: 0; text-align: lef=
t; font-size: 12pt; line-height: 1.5; margin: 0 auto; Margin: 0 auto; word-=
break: break-word; width: 564px; padding-left: 24px; padding-right: 24px; b=
order-collapse: collapse; padding-top: 8px; padding-bottom: 8px;"><p class=
=3D"align-center" style=3D"font-weight: 400; Margin: 0; margin-bottom: 10px=
; Margin-bottom: 10px; background: #ffffff; padding: 10px 10px 20px; font-f=
amily: Georgia, serif; font-size: 22pt; line-height: 24pt; color: #fe483a; =
max-width: 480px; text-align: center; margin: auto;">Fund the work</p>=20
<table class=3D"button expanded email-button mceNonEditable"=
style=3D"border-spacing: 0; border-collapse: collapse; padding: 0; vertica=
l-align: top; text-align: left; Margin: 0 0 16px; width: 100%; max-width: 4=
80px; margin: 0px auto;">=20
<tbody>=20
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left;">=20
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color: #3c4144; font-family: Roboto,Arial,sans-serif; font-weight: 400; pad=
ding: 0; margin: 0; Margin: 0; text-align: left; font-size: 12pt; line-heig=
ht: 1.5; border-collapse: collapse;">=20
<table class=3D"mceNonEditable" style=3D"border-spacing:=
0; border-collapse: collapse; padding: 0; vertical-align: top; text-align:=
left; max-width: 100%; width: 100%;">=20
<tbody>=20
<tr style=3D"padding: 0; vertical-align: top; text-ali=
gn: left;">=20
<td style=3D"word-wrap: break-word; vertical-align: t=
op; font-family: Roboto,Arial,sans-serif; padding: 0; margin: 0; Margin: 0;=
background-color: #fe483a; color: #ffffff; border-collapse: collapse; font=
-size: 18px; font-weight: 400; line-height: 28px; text-align: center; borde=
r: 0 solid #fe483a;">
<center style=3D"width: 100%; min-width: 100%;">
<a class=3D"titan__email-button mceEditable" style=
=3D"box-sizing: border-box; font-family: Roboto,Arial,sans-serif; text-deco=
ration: none; display: inline-block; width: 100%; padding-left: 0; padding-=
right: 0; border-radius: 0; color: #ffffff; line-height: 28px; text-align: =
center; border: 0 solid #fe483a; font-weight: bold; padding: 20px 0px 20px;=
font-size: 16pt;" title=3D"DONATE" href=3D"[link removed]
ls/tracking/click-link/_CrtTt35sdc3cwqAdrCN_e3AtbFxS2jQ298hdopMbHc=3D/t2KO5=
E-eKpHeRLDJalyyyIBhwB54Z6OYkhOm1FiOIe0=3D" target=3D"_blank" rel=3D"noopene=
r" data-bgcolor=3D"#fe483a" data-bordercolor=3D"#282968" data-textcolor=3D"=
#FFFFFF" data-url=3D"[link removed]" data-text=3D"DONATE=
" data-borderradius=3D"0">DONATE</a>
</center></td>=20
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</table> <p style=3D"color: #3c4144; font-family: Roboto,Ari=
al,sans-serif; font-weight: 400; padding: 0; margin: 0; Margin: 0; text-ali=
gn: left; font-size: 12pt; line-height: 1.5; margin-bottom: 10px; Margin-bo=
ttom: 10px;"> </p></th>=20
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border-collapse: collapse; vertical-align: top; text-align: left; padding: =
0; position: relative; width: 100%; display: table; margin: 0; Margin: 0; b=
ackground-color: #003B5B; font-family: Roboto,Arial,sans-serif;">=20
<tbody>
<tr style=3D"padding: 0; vertical-align: top; text-align: left=
;">=20
<th class=3D"columns small-12 large-12 first last default" st=
yle=3D"word-wrap: break-word; vertical-align: top; color: #3c4144; font-fam=
ily: Roboto,Arial,sans-serif; font-weight: 400; padding: 0; text-align: lef=
t; font-size: 12pt; line-height: 1.5; margin: 0 auto; Margin: 0 auto; word-=
break: break-word; width: 564px; padding-left: 24px; padding-right: 24px; b=
order-collapse: collapse; padding-top: 8px; padding-bottom: 24px;">
<table class=3D"editor-table" style=3D"border-spacing: 0; bo=
rder-collapse: collapse; padding: 0; vertical-align: top; text-align: left;=
max-width: 480px; margin: 0 auto; border-style: solid; border-color: #3c41=
44; width: 87.591241%;" border=3D"0">=20
<tbody>=20
<tr style=3D"padding: 0; vertical-align: top; text-align: =
left;">=20
<td style=3D"word-wrap: break-word; vertical-align: top; =
color: #3c4144; font-family: Roboto,Arial,sans-serif; font-weight: 400; pad=
ding: 0; margin: 0; Margin: 0; text-align: left; font-size: 12pt; line-heig=
ht: 1.5; width: 49.908759%; height: 123px; border-collapse: collapse;"> <p =
style=3D"color: #3c4144; font-family: Roboto,Arial,sans-serif; font-weight:=
400; margin: 0; Margin: 0; text-align: left; font-size: 12pt; line-height:=
1.5; margin-bottom: 10px; Margin-bottom: 10px; padding: 10px 10px 10px;"><=
span style=3D"font-family: arial, helvetica, sans-serif; color: #ecf0f1; fo=
nt-size: 10pt; line-height: 14pt !important;">Check My Ads Institute is a n=
on-profit 501(c)3 organization. <br>=E2=80=A8Tax ID/EIN: 87-1895699</span><=
/p> </td>=20
<td style=3D"word-wrap: break-word; vertical-align: top; =
color: #3c4144; font-family: Roboto,Arial,sans-serif; font-weight: 400; pad=
ding: 0; margin: 0; Margin: 0; text-align: left; font-size: 12pt; line-heig=
ht: 1.5; width: 49.908759%; height: 183px; border-collapse: collapse;"> <p =
style=3D"color: #3c4144; font-family: Roboto,Arial,sans-serif; font-weight:=
400; margin: 0; Margin: 0; text-align: left; font-size: 12pt; line-height:=
1.5; margin-bottom: 10px; Margin-bottom: 10px; padding: 10px 10px 10px;"><=
span style=3D"font-family: arial, helvetica, sans-serif; color: #ecf0f1; fo=
nt-size: 10pt; line-height: 14pt !important;">Have any questions or comment=
s? =E2=80=A8Reach out to us at [email protected]</span></p> </td>=20
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: collapse; vertical-align: top; text-align: left; padding: 0; position: re=
lative; width: 100%; display: table; margin: 0; Margin: 0; font-family: Rob=
oto,Arial,sans-serif;">=20
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<tr style=3D"padding: 0; vertical-align: top; text-align: left=
;">=20
<th class=3D"columns small-12 large-12 first last" style=3D"w=
ord-wrap: break-word; vertical-align: top; color: #3c4144; font-family: Rob=
oto,Arial,sans-serif; font-weight: 400; text-align: left; font-size: 12pt; =
line-height: 1.5; margin: 0 auto; Margin: 0 auto; padding-top: 24px; paddin=
g-bottom: 24px; word-break: break-word; width: 564px; padding-left: 24px; p=
adding-right: 24px; border-collapse: collapse; padding: 0;">=20
<center style=3D"width: 100%; min-width: 532px;"> <a href=3D=
"[link removed]
_e3AtbFxS2jQ298hdopMbHc=3D/t2KO5E-eKpHeRLDJalyyyAiHmA3bHqxK-vY9MUkRmek=3D" =
target=3D"_blank" style=3D"color: #0074d9; text-decoration: none; font-weig=
ht: inherit; padding: 0; text-align: left; line-height: 1.5; margin: 5px; M=
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text-decoration: none; -ms-interpolation-mode: bicubic; max-width: 100%; cl=
ear: both; float: none; text-align: center; border: none; display: inline; =
margin-top: 8px; margin-bottom: 8px; width: auto; object-fit: none; height:=
auto;"> </a> <a href=3D"[link removed]
ink/_CrtTt35sdc3cwqAdrCN_e3AtbFxS2jQ298hdopMbHc=3D/t2KO5E-eKpHeRLDJalyyyE47=
br6-xf1_ddf3U3OSZDQ=3D" target=3D"_blank" style=3D"color: #0074d9; text-dec=
oration: none; font-weight: inherit; padding: 0; text-align: left; line-hei=
ght: 1.5; margin: 5px; Margin: 5px;" title=3D"X"> <img class=3D"email-icon"=
width=3D"24" src=3D"[link removed]
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e: none; text-decoration: none; -ms-interpolation-mode: bicubic; max-width:=
100%; clear: both; float: none; text-align: center; border: none; display:=
inline; margin-top: 8px; margin-bottom: 8px; width: auto; object-fit: none=
; height: auto;"> </a> <a href=3D"[link removed]
g/click-link/_CrtTt35sdc3cwqAdrCN_e3AtbFxS2jQ298hdopMbHc=3D/t2KO5E-eKpHeRLD=
JalyyyDAYZE1xJwPUjBRFBJDWPZ0=3D" target=3D"_blank" style=3D"color: #0074d9;=
text-decoration: none; font-weight: inherit; padding: 0; text-align: left;=
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tatic/img/icons/social-media/darkicons/Website.png" border=3D"0" alt=3D"Web=
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: bicubic; max-width: 100%; clear: both; float: none; text-align: center; b=
order: none; display: inline; margin-top: 8px; margin-bottom: 8px; width: a=
uto; object-fit: none; height: auto;"> </a>=20
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: collapse; vertical-align: top; text-align: left; padding: 0; position: re=
lative; width: 100%; display: table; margin: 0; Margin: 0; font-family: Rob=
oto,Arial,sans-serif;">=20
<tbody>
<tr style=3D"padding: 0; vertical-align: top; text-align: left=
;">=20
<th class=3D"columns small-12 large-12 first last" style=3D"w=
ord-wrap: break-word; vertical-align: top; color: #3c4144; font-family: Rob=
oto,Arial,sans-serif; font-weight: 400; padding: 0; text-align: left; margi=
n: 0 auto; Margin: 0 auto; padding-bottom: 24px; word-break: break-word; wi=
dth: 564px; padding-left: 24px; padding-right: 24px; font-size: 14px; line-=
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orgId=3Dcheckmyads&emailId=ca28097a9b024463434f41cd5c68eac7cm571938=
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If you're having trouble viewing this email, you can see it online, [link removed].
August 23, 2024
Let the countdown begin!
Another week down, another week closer to Google’s blockbuster antitrust trial.
It starts Sept. 9 and could literally change the world. With that in mind, we’re rolling out a series to help you understand the stakes and the quirks of the notoriously opaque adtech industry.
First up: How Google captures the online ad industry, that industry’s parts, and why you should care. Speaking of the Google trial, the Department of Justice and Google filed their proposed findings of fact and conclusions of law this week.
Consider this a sneak peek of what's to come in court. They’re a breezy 500-plus pages total, so if you’d rather keep your weekend free, keep an eye on USvGoogleAds.com. We’re going through the documents (and by “we” I mean Sarah Kay Wiley, our director of policy, and Arielle Garcia, our director of intelligence) and will be posting our thoughts there. If you JUST CAN’T WAIT, here’s the DoJ’s and here’s Google’s.
Anything you want to know about the upcoming trial or would like explained? Let us know at [email protected].
Google bought its way out of paying its share yet again
California was working on a law requiring Google to pay news outlets for distributing their content — but now that’s been shelved.
Instead, about $250 million will be distributed to news outlets and vaguely defined AI efforts over five years, with some money coming from California taxpayers. Sarah does a great job quickly explaining everything wrong with this deal on LinkedIn.
I will say this: Funding journalism and AI out of the same pool of cash feels like giving money to both the Forest Fire Prevention Foundation and the Fund for Guys Who Like Throwing Lit Cigarettes Over Their Shoulders in the Woods.
Chicago? More like Chicawent!
Claire and investigative reporter Rachel Gilmore jetted off to Chicago this week (NOT Boston, like I said in my last email. Sorry!) to attend the Critical Internet Studies Institute's investigations workshop for journalists, researchers, and civil rights advocates.
A good time was had, snacks were eaten, panels were held, journalism was bettered, and there was even a surprise Nandini appearance.
Bonus Claire: AdMonsters did a quick writeup of her keynote last week.
That’s it for this week. Thanks for sticking with me to the end, and we’ll chat again next week.
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