Friend,
As Rick pointed out, we're kinda
into the whole weird thing.
Not JD into couches weird. As in,
we're super into calling MAGA weird. Trump's weird. What they do is
not normal. The control they want over women's bodies is not normal.
Bro-ing out with Putin is not normal. Coups are not
normal.
Why is weird so hot right
now?
A dad from Minnesota – a football
coach, a veteran, and a red-blooded American – went on TV and called
MAGA weird. And it stuck.
That guy is now the Democratic
nominee for Vice President. This is a very good thing.
So if you're keeping score at home,
that's a prosecutor and a solidly moderate Governor versus a convicted
felon and a bonafide weirdo who no one likes.
This is also a very good
thing.
We win this year by going on the
offensive. When was the last time you remember Democrats being this
assertive – and it working?
Going on the offensive means Trump
is backpedaling. He doesn't like it. He's not used to it. It's why we
constantly stay in his head. It's why we define the
battlefield.
Because when he’s the one being
attacked, he makes even more mistakes than usual. And that’s really
saying something. Whether it’s forgetting to supersize his meal at
McDonald’s or making the worst VP pick in recent memory, it all adds
up. Being inside the head of Donald Trump is how we will win this
election.
We’re guessing Donnie’s already
fuming because the pick hasn’t even been official for a day and Walz
is probably already WAY more popular than his weirdo pick. Not that
this was unexpected.
So it's Walz vs. Weird. Prosecutor
vs. Felon. America vs. MAGA.
We like our odds. Why? Because
we've been out there messaging to voters for months now. Those attacks
work.
While the campaign signs and
t-shirts will change, our mission will not. This is just another stop
on the road to beating Donald Trump in November.
As you read this, we're attacking
Trump and defining Kamala Harris to voters. As you mention how cool it
is that Tim Walz is the pick, we're attacking Trump and defining
Kamala Harris to voters. And every minute until polls close on
November 5th, you guessed it. We're attacking Trump and defining
Kamala Harris to voters.
We're doing our part to help Kamala
Harris and Tim Walz win this fall. Are you with us?
Chip
in to help out >>
-The Lincoln Project
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