Hello John,
You know better than anyone that political campaigns are run by a colorful cast of characters – each one a hero in their own quirky story. Some thrive in the whirlwind of chaos, while others meticulously plan down
to the tiniest detail. Despite the diverse work styles and unique roles, you all share a common quest – the epic adventure to DelivertheWin.©
Check out the campaign personas below and watch our video to learn how direct mail can help make your campaign stand out.
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The Multitasker
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Composed efficiency is your MO. You seamlessly juggle responsibilities and are the heartbeat of the campaign operation. You’re a team player but stay focused on accomplishing your goals amidst the organized chaos.
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The Extreme Planner
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Your backup plan has a backup plan. You’ve mapped out the entire campaign schedule to reach voters down to the wire when polls close.
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The Over-Communicator
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Getting your message across is your obsession. You utilize every form of communication available and prioritize accuracy and reach. Your focus is to help voters stay hyper-informed, involved, and active.
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Bottom Line: No matter your persona, to win, you need the unique solutions that direct mail tailors for every campaign challenge. From connecting with the right voters to cutting through the noise and integrating messaging across various channels, direct mail can give your campaign the edge it deserves.
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