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FOR IMMEDIATE RELEASE
MONDAY, JULY 29
GREATER GEORGIA ANNOUNCES SIX-FIGURE CAMPAIGN
TO MOBILIZE DIVERSE COMMUNITIES
(ATLANTA) – Today, Greater Georgia announced its latest campaign to mobilize a diverse range of voters ahead of the 2024 election. The organization will use a combination of digital ads, text messages, phone calls, and direct mail to reach a targeted universe of Black, Hispanic, and Asian voters in key counties across Georgia. The six-figure campaign will highlight how the liberal policies in Washington have failed Georgians on the economy, crime, immigration, foreign policy, and other kitchen-table issues.
“For too long, liberals have taken the minority community for granted - banking on their votes each election year but consistently failing to make their lives better,” said Greater Georgia Chairwoman and former U.S. Senator Kelly Loeffler. “With the progressive wing now in charge, every citizen is faced with high inflation, open borders, rampant crime, and woke education, which negatively impacts minority communities, just as it does all Americans. This election represents an alternative: to return to the proven policies of prosperity and strength from the top of the ticket on down.
"The prospect of an even more progressive agenda would limit freedom and opportunity for those who are not part of the liberal elite, but whose votes are required to keep the liberal powerbrokers in power. We intend to show voters that there is another, better path forward to benefit every American citizen.”
Greater Georgia’s latest mobilization campaign builds on previous minority outreach efforts - including a recent digital ad that aired during the June 27th presidential debate. The ad targeted 63,000 Black men in the Atlanta area and earned over a quarter-million impressions, highlighting how the Biden/Harris agenda has failed their communities.
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