Poynter and the Corporation for Public Broadcasting are partnering for an exciting new training program that builds on earlier successes. Email not displaying correctly?
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Public media plays a vital role for people and their communities. Here's how we plan to strengthen that value.
This week, The Corporation for Public Broadcasting announced that Poynter was selected to develop and deliver an exciting new phase of its Digital Transformation Program.
It means that up to 225 public media entities and hundreds of station leaders and their staffs will get training and education that will help them develop and optimize audience-first, multi-platform approaches to their organizational strategies, operations and culture.
According to a news release ([link removed]) , "The initiative builds upon the success of the first Digital Transformation Program, which in 2022-23 trained 79 public media entities and 458 station personnel. As a result of the program, the participating stations generated more than $3.1 million in new digital revenue and acquired more than 10 million new digital audience users/subscribers."
Read more ([link removed]) about the program's two tracks and application process. ([link removed])
And read below to see what else Poynter has in store for journalists this month and down the road.
FEATURED TRAINING
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Will Work For Impact: Fundamentals of Investigative Journalism (2024)
Online group seminar
Wednesdays, 2-3 p.m. Eastern
Sept. 4-Oct. 2
This five-week, hands-on seminar is for reporters and editors with ambition to do investigative journalism that functions as an important part of democracy. This online course will help you build an investigation from the seed of an idea to a powerful execution.
Award-winning investigative journalist Alexandra Zayas ([link removed]) will break down the process to help you think about what kinds of stories to choose, how to build a bulletproof case and how to maximize the chance your work will create change.
Enroll before Sept. 4. ([link removed])
Cost: $499.
ENROLL NOW ([link removed])
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Power of Diverse Voices
In-person training, Nov. 12-15
St. Petersburg, Florida
The Power of Diverse Voices ([link removed]) is a transformative, four-day seminar that helps journalists of color find their voices and build skills for writing opinion pieces and personal essays.
With the support of expert instructors and fellow journalists of color, you’ll develop the confidence and skills to share your unique perspective in persuasive writing. This in-person, immersive experience will foster the diversity of voices necessary in the profession and train the next generation of opinion writers from a wide spectrum of backgrounds. Attendees will explore the role that opinion writing plays in explanatory, features and watchdog journalism, and its importance in a thriving democracy.
Apply by Sept. 6. ([link removed])
Cost: Free.
APPLY NOW ([link removed])
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Lead With Influence (October 2024)
Online group seminar
Wednesdays in October, 1-5 p.m. Eastern
This is an interactive, virtual training for all leaders who manage big responsibilities — such as processes, products or platforms — but have no direct reports.


Demonstrating leadership without formal authority is its own skill, and it’s core to this online leadership workshop from Poynter.
If you have the official title of project manager or product manager, or are in the position of being responsible for outcomes without formally supervising anyone (including those all-important bridge roles in audience, innovation and strategy), this program is for you.
Apply by Sept. 9. ([link removed])
Cost: $600.
APPLY NOW ([link removed])
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Grant Writing for Journalists

Online, self-directed course
Start anytime
Learn the ins and outs of applying for grants to support your journalism, from developing a project or program to measuring its success.
This course walks participants through the details of a typical grant application process from start to end. It includes developing an organizational strategy; finding grants to support the strategy; developing the components of a grant application; designing budgets; and creating monitoring and evaluation plans.
Cost: Free.
ENROLL NOW ([link removed])
ADDITIONAL TRAINING
Essential Skills for Rising Newsroom Leaders (December 2024)
In-person training, Dec. 2-6, St. Petersburg, Florida
Whether you’re a few years into your first management position or just starting your journey, this workshop will help you build a strong foundation and give you the tools to help your teams excel and succeed.
Cost: $1,500. Apply by Oct. 11. ([link removed])
Work-Life Chemistry
Six-week newsletter course
Kristen Hare, who teaches and covers local news for Poynter, has spent years preaching this popular reframe for work-life balance. In this course, she'll walk you through discovering your formula, building it for growth and using it to combat burnout.
Cost: $50. Enroll anytime. ([link removed])
Immigration resources
Tip sheet and online self-directed course
Zita Arocha is a bilingual journalist, writer and educator who's offering her decades of expertise covering immigration to Poynter learners through her Immigration Matters ([link removed]) tip sheets and Understanding U.S. Immigration from the Border to the Heartland ([link removed]) , a free six-part, self-directed course.
Cost: Free.
Poynter ACES Certificates in Editing
Self-directed online courses
Our Introductory Certificate helps you achieve greater communications clarity; learn how to embrace accuracy and verification; gives you ways to perfect your grammar, word use and style; and imparts the skills you need to make you the kind of editor people are hungry to work with. $150 or $99 for ACES members.
The Intermediate Certificate goes deeper into topics like grammar, working with writers, ethics, law and tech, offering a thorough grounding in the skills editors need to succeed in today's news, corporate and freelance environments. $250 or $175 for ACES members.
Learn more. ([link removed])
VIEW OUR TRAINING CATALOG ([link removed])
ADDITIONAL NEWSROOM RESOURCES
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Where ethics, journalists and AI intersect, you'll find Poynter.
Whether it's hosting an AI/ethics summit and hackathon ([link removed]) , or providing a playbook for newsrooms to create their own AI ethics policy ([link removed]) , Poynter is committed to making sure journalists have the tools and support they need in this brave new AI world.
We don't just convene thought leaders and journalists to dive into thorny ethical issues, we also cover the latest in AI breakthroughs through stories like The assignment: Build AI tools for journalists – and make ethics job one ([link removed]) , We asked people about using AI to make the news. They’re anxious and annoyed ([link removed]) , and We’re not ready for a major shift in visual journalism
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READ MORE ([link removed])
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Journalists are often shut out by powerful sources. Here's help.
Journalists are increasingly being shut out of their efforts to cover public business and hold officials accountable.
That's why Poynter convened a group of experts to engage in a discussion about this phenomenon and provide insights into what journalists can do about it.
Their key takeaways were released recently in “Shut Out: Strategies for good journalism when sources dismiss the press,” ([link removed]) which makes the case that growing adversity from public officials toward journalists is damaging not just to the journalism industry, but detrimental to the public trust.
READ THE REPORT ([link removed])
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'Poynter is ready for the moment.'
Read our 2023-24 Impact Report.
Poynter's four areas of work — teaching, informing, empowering and convening — are brought into focus in this overview of our work in 2023 and 2024.
"We strive to be an institute that is a crossroads — where
journalists can connect with audiences, where our respected brand gives us access to experts from all disciplines, where we are trusted to stoke genuine conversation and meaningful
brainstorming," writes Poynter President Neil Brown.
READ THE REPORT ([link removed])
FROM OUR NEWSROOM
• The story behind the powerful photo of Trump that could change the country ([link removed]) , by Tom Jones.
• An ambitious news philanthropy makes a sharp turn after just two years ([link removed]) , by Rick Edmonds.
• How and why we should bring the living room into our newsrooms ([link removed]) , by Jennifer Brandel
• What will get Americans interested in international news? ([link removed]) , by Elizabeth Djinis.
• PBS News and PolitiFact announce partnership through 2024 election cycle ([link removed]) , by PolitiFact.
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Keep these resources coming. Your gift fortifies journalism's role in a free society. ([link removed])
GIVE NOW ([link removed])
CAREERS
Search our job board ([link removed]) for hundreds of opportunities in the industry — see examples below!
Post your job today ([link removed]) today to find the talent you need.
• Executive Editor ([link removed]) , Searchlight New Mexico, Santa Fe, New Mexico
• Staff Writer ([link removed]) , Las Vegas Weekly, Las Vegas, Nevada
• Multi-Media Journalist ([link removed]) , Telemundo Utah Salt Lake City
NBCUniversal, Salt Lake City, Utah
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