Dear MoveOn member,
"We are in the process of the second American Revolution, which will remain bloodless if the left allows it to be."1
Those were the words from Heritage Foundation President Kevin Roberts—the leader of the organization overseeing Project 2025, the extreme far-right blueprint for a second Trump presidency.
They're not even hiding it—the MAGA right is declaring war, and Project 2025 is the battle and takeover plan.
We are already seeing Project 2025 in action, and there is no question that Donald Trump is on board. Not only is the group behind the plan filled with close Trump allies—including former Trump staffers Stephen Miller and Russ Vought—Trump has already endorsed and is campaigning on many of Project 2025's policies, such as using the Justice Department to prosecute political opponents.2
The wheels are already in motion on Project 2025, which threatens our rights and freedoms, attacks communities of color, would hurt middle- and working-class families, and undermines our democracy, and the MAGA Supreme Court majority has paved the way for Trump to commit untold crimes against our democracy. The far right is threatening violence—but we will not back down, and we will not sit by as Trump steamrolls over our nation.
MoveOn will not stop until we have defeated Project 2025 and Donald Trump. Our election program is in full swing—will you start a $5 monthly donation to help spread the word about the far-right plan to roll back even more of our rights and freedoms, hurt middle- and working-class families, and destroy our democracy?
No, I'm sorry, I can't make a monthly donation.
Trump sycophant Senator Marco Rubio spent the week trying to distance Trump from Project 2025 and minimize the plan, calling it "think tank stuff."3
Well, we've heard it straight from the horse's mouth: Project 2025 is deadly serious.4
Project 2025 is fascism, full stop, and Trump is the perfect candidate to see the plan through. One of the tenets of fascism is weaponizing the police and military against political opponents, and this past weekend, Trump posted on his Truth Social that he wants to use a military tribunal not only to incarcerate former Congresswoman Liz Cheney, but also to imprison President Biden, Vice President Kamala Harris, Senators Mitch McConnell and Chuck Schumer, former Vice President Mike Pence, and more.5
Another tenet is controlling the media, and Project 2025 plans to pull funding from PBS and NPR.6 But we are already seeing corporate media bowing to MAGA control and failing to warn the public of the Heritage Foundation president's words on every front page.
Project 2025 also gives Trump a takeover plan to run roughshod over the Constitution, deporting millions of immigrants, outlawing reproductive care, turning LGBTQ+ people into second-class citizens, and more. It plans for a "unitary executive"—in other words, a dictator.7
John, we are fighting the onset of Project 2025 on all fronts. Will you start a $5 monthly donation to MoveOn and help reach the voters who will make or break the 2024 election? Your ongoing donation will power and sustain our efforts from now until Election Day.
No, I'm sorry, I can't make a monthly donation.
A Trump presidency is not a given—the people still have power.
Just last week, the media covering the elections in France and England counted the people out. Every prediction was that France faced a far-right takeover, and concerns were running high in England as well.8 But the people said NO.
Both nations saw a surge of progressive voters at the polls that stopped the far right. England saw the Labour Party take power for the first time in 14 years, and an unforeseen number of voters stopped Trumplike Marine Le Pen from instituting fascism in France.9
John, we can do the same in the United States, if we all decide to come together.
This election isn't about Trump's dark and fascist speeches or President Biden's age—it's about the vision for America after November. We can change the narrative from the spectacle to the MAGA platform and critical information about far-right Project 2025, and let people know what happens once Trump's MAGA government is in power.
To do just that, we are building a cadre of social media influencers, and we are highlighting MoveOn members' personal stories. We are relaunching our Real Voter Voices project, which in 2018 used testimonials from ordinary Americans to reach tens of thousands of voters, which helped achieve a blue wave and take back the House of Representatives. This year, we are collecting thousands of testimonial videos from MoveOn members speaking authentically about the stakes of the 2024 election and our civil rights, why they are voting, and the candidates they are supporting. So we're planning to flood the digital airwaves with members, micro-influencers, and MoveOn's own accounts.
The personal connections our election plan build—whether it's through followers of social media influencers, MoveOn members telling their individual stories, or facilitating the ability of voters to easily reach out and talk to would-be voters who need a little push to get to the polls—are the key to defeating MAGA and Trump in November. But this is expensive and painstaking work, and we are a grassroots organization that depends on support from our members.
With your help, we can remind people what American democracy is all about—and what must be done to keep it. Please start a $5 monthly donation. Your ongoing donation will help sustain our effort to defend democracy from today through Election Day.
No, I'm sorry, I can't make a monthly donation.
Thanks for all you do.
–Alexis, Kelsey, Mohammad, Emily, and the rest of the team
Sources:
1. "A conservative leading the pro-Trump Project 2025 suggests there will be a new American Revolution," AP News, July 3, 2024
https://act.moveon.org/go/194387?t=8&akid=397341%2E40999114%2Ewj3KOr
2. "Democrats focus attacks on right-wing Project 2025 pushed by Trump allies," The Washington Post, July 8, 2024
https://act.moveon.org/go/194388?t=10&akid=397341%2E40999114%2Ewj3KOr
3. "Rubio Dismisses Project 2025 as 'Think Tank Stuff' Despite Trump Allies Authoring Parts of It," Rolling Stone, July 7, 2024
https://act.moveon.org/go/194389?t=12&akid=397341%2E40999114%2Ewj3KOr
4. "A conservative leading the pro-Trump Project 2025 suggests there will be a new American Revolution," AP News, July 3, 2024
https://act.moveon.org/go/194387?t=14&akid=397341%2E40999114%2Ewj3KOr
5. "Trump Amplifies Calls to Jail Top Elected Officials, Invokes Military Tribunals," The New York Times, July 1, 2024
https://act.moveon.org/go/194381?t=16&akid=397341%2E40999114%2Ewj3KOr
6. "The Next GOP President Should Defund Woke Public Broadcasting," The Heritage Foundation, April 23, 2024
https://act.moveon.org/go/194390?t=18&akid=397341%2E40999114%2Ewj3KOr
7. "Project 2025: A wish list for a Trump presidency, explained," BBC, July 7, 2024
https://act.moveon.org/go/194205?t=20&akid=397341%2E40999114%2Ewj3KOr
8. "France election: Far right's rise suffers unexpected blow as left surges," The Washington Post, July 7, 2024
https://act.moveon.org/go/194391?t=22&akid=397341%2E40999114%2Ewj3KOr
9. Ibid.
Want to support MoveOn's work? The MAGA movement's book bans have forced teachers and librarians across the country to remove books from their shelves and censor what young people can learn. MoveOn is fighting back, including by filling a "Banned Bookmobile" with books that the far right has banned and driving it to key cities and towns to raise the visibility of book bans, hand out banned books for free, and bring people together to stop censorship. To keep up the fight against book bans and the MAGA politicians who support them, we need your help.
Will you start a monthly gift to power and sustain MoveOn's critical work?
No, I'm sorry, I can't make a monthly donation.
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