Hey John —

I have some exciting news to share with you. We have officially launched our first TV ad today!

Running ads is an expensive but necessary investment, from filming and producing the ad to launching it and keeping it on the air. Can I count on you to chip in to our campaign right now to keep our ad on the air?

Polling shows Jack Bergman’s extremist views are out of step with Upper and Northern Michiganders. Once voters hear our message, this race becomes a statistical tie.

As the only candidate in this race born and raised here, I understand what makes our district—and the people who live here—so special. It’s time we have a representative who is from here, for here.

Keeping our ad on the air is a key step. John, I need your help. Will you chip in $5 or $10 to my campaign right now to keep our ad on the air and WIN this race?

Gratefully,

Callie