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-------------------------
 
CEO Picks - The best that international journalism has to offer!

S14

Oncologists turn to blood test for circulating tumor DNA, but
questions remain on how to use the data
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The hope for many cancer patients who go through surgery is that
they’ll be cured after the surgeon removes the tumor. The question
that lingers is whether they got it all out — if the surgery
happened in time before cancer cells scattered off of the primary
tumor to seed unseen metastases or if some microscopic malignancy was
left behind near the original cancer site.To answer this question,
clinicians are increasingly turning to blood tests that detect
circulating tumor DNA, known as ctDNA. The idea is that finding tumor
DNA in the blood probably means that cancer cells are still growing
somewhere in the body, even at a low level. These tests are starting
to be used in a variety of cancers — and for the most part,
clinicians agree that if the test is positive, the cancer will likely
recur. The trouble is that scientists aren’t sure what should happen
next.

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S1

Irish government eyes snap election to seize on Sinn F
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Prime Minister Simon Harris has until March 2025 to put the question
to the country, but Sinn Féin’s surprisingly poor performance in
this month’s European and council elections may well encourage him
to join Britain and France in holding a snap election — around the
time America, too, will go to the polls.Lawmakers in Ireland’s
three-party government have told POLITICO that Harris may be tempted
by Sinn Féin’s sudden weakness to press the advantage. That would
mean holding the next parliamentary contest by November in hopes of
keeping his Irish republican enemies out of power for another five
years.

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S2

U.S. Surgeon General Wants a Warning Label for Social Media 
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For decades, cigarette manufacturers have been mandated to place a
similar warning label on packaging.

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S3

This number can measure how dangerous a heat wave is for you
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What is the wet bulb temperature? And why is it so important?

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S4

All Roads in the Muslim World Lead to Beijing. Israel Must Engage
China
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In 2013, I warned that a Pax Sinica in the Middle East might replace
America's predominant role. As the largest importer of Persian Gulf
oil, China wants stability in the region. To that end, China's first
venture into Middle East diplomacy came in December 2022, when it
issued a joint statement with the Sunni Gulf States chastising Iran's
disruptive role in the region. But when Beijing brokered the
restoration of diplomatic relations between Iran and Saudi Arabia in
March 2023, China proved it had arrived as a major power in the
region.China provides the Gulf monarchies with AI-controlled solar
energy, Cloud computing, 5G broadband, and transportation
infrastructure. The Saudis and Emiratis probably are Huawei's largest
foreign market for 5G infrastructure, despite urgent U.S. warnings
against doing business with the Chinese national champion. For our
part, we don't sell telecom infrastructure, because we stopped making
it a generation ago.

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S5

Where Unemployment Benefits are the Highest, in OECD Countries
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Ranking countries and their unemployment benefits, measured by the
percentage of previous employed income received after a year out of
work.

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S6

Infographic: The Next Characters to Enter the Public Domain - Visual
Capitalist
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From Mickey to Superman, this infographic shows which popular
characters will be entering the public domain over the next 15 years.

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S7

Why are there so many rogue planets and what do they look like?
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Estimates suggest there are trillions of free-floating worlds in our
galaxy alone. Most of them will be frozen planets like Pluto, but some
might be warmer – and possibly even habitable

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S8

You really are a mosquito magnet. Hereâ™s what you can do about it.
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More than just a nuisance, mosquitoes can carry devastating illnesses
like Zika, dengue fever, malaria, and West Nile disease and are
responsible for over a million deaths every year. And while
historically, they have been more prevalent in tropical climates,
mosquitoes carrying disease-causing organisms have expanded their
reach as the planet warms—including parts of the United States like
Connecticut, California, and Arizona.Mosquitoes use a variety of cues
to home in on their targets. Odor distinguishes people from other
animals, and some mosquitoes have evolved to seek out our unique
bouquet. From up to 200 feet away, they follow the carbon dioxide
plumes we exhale with each breath. As they approach several feet
closer, they smell the odors emanating from our feet, underarms, and
skin. At around 50 feet, they begin to see us as dark silhouettes
against the light. Finally, pools of heat guide them to the choicest
sites on which to land while taste receptors on their feet help them
decide where to bite.

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S9

Before the Great Migration, there was the Great Exodus. Here's what
happened.
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In 1877, her great-grandmother Emma Johnson and other ancestors moved
from Georgetown and Lexington, Kentucky, to establish one of the first
all-Black towns west of the Mississippi River. Her family’s move to
Kansas was a precursor to the Great Exodus, the first voluntary mass
migration of African Americans from the South to what we now call the
Midwest, including Kansas, Nebraska, and Oklahoma. The Ku Klux Klan
rose to power, using lynchings and mob violence to terrorize Black
communities. Southern states enacted Black Codes, local laws intended
to disenfranchise African Americans and force them into exploitative
labor systems like sharecropping. According to Davis, these despotic
rules laid the groundwork for the more formalized Jim Crow laws that
followed.

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S10

A Foreign Policy for the World as It Is
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“America is back.” In the early days of his presidency, Joe Biden
repeated those words as a starting point for his foreign policy. The
phrase offered a bumper-sticker slogan to pivot away from Donald
Trump’s chaotic leadership. It also suggested that the United States
could reclaim its self-conception as a virtuous hegemon, that it could
make the rules-based international order great again. Yet even though
a return to competent normalcy was in order, the Biden
administration’s mindset of restoration has occasionally struggled
against the currents of our disordered times. An updated conception of
U.S. leadership—one tailored to a world that has moved on from
American primacy and the eccentricities of American politics—is
necessary to minimize enormous risks and pursue new opportunities.To
be sure, Biden’s initial pledge was a balm to many after Trump’s
presidency ended in the dual catastrophes of COVID-19 and the January
6 insurrection. Yet two challenges largely beyond the Biden
administration’s control shadowed the message of superpower
restoration. First was the specter of Trump’s return. Allies watched
nervously as the former president maintained his grip on the
Republican Party and Washington remained mired in dysfunction.
Autocratic adversaries, most notably Russian President Vladimir Putin,
bet on Washington’s lack of staying power. New multilateral
agreements akin to the Iran nuclear deal, the Paris agreement on
climate change, or the Trans-Pacific Partnership were impossible,
given the vertiginous swings in U.S. foreign policy.

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S11

The President Needs to Lead the Cold War on China
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The United States is in a cold war with the People’s Republic of
China, and it urgently needs a strategy led and directed by the
president himself if it is going to win. Absent such leadership,
Washington’s approach to China will remain fragmented,
contradictory, and unfocused. The absence of leadership is in stark
contrast to Chinese Communist Party (CCP) Secretary-General Xi Jinping
and the approach that he laid out in the country’s 20th National
Congress in 2022, which directs all instruments of China’s power to
wage a “protracted struggle”—in other words, a cold
war—against the United States.The United States is in a cold war
with the People’s Republic of China, and it urgently needs a
strategy led and directed by the president himself if it is going to
win. Absent such leadership, Washington’s approach to China will
remain fragmented, contradictory, and unfocused. The absence of
leadership is in stark contrast to Chinese Communist Party (CCP)
Secretary-General Xi Jinping and the approach that he laid out in the
country’s 20th National Congress in 2022, which directs all
instruments of China’s power to wage a “protracted
struggle”—in other words, a cold war—against the United States.

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S12

Beijingâ™s Crackdown on Islam Is Coming for Kids
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“The Party Committee, governments, education, and sports bureaus of
all levels should investigate the participation of minors in fasting
and other religious activities,” the notice stated. It further
required these organs to “adhere comprehensively to the principle of
separation between education and religion, and strengthen the
education and guidance of teachers, students, and the majority of
young people.”Yuxi is home to a significant population of a
state-recognized ethnic Muslim minority nationality called the Hui.
Partly descendants of Arab and Persian traders from the times of the
Silk Road, they speak Mandarin and are racially indistinguishable from
the Han majority. Despite this long history of assimilation, they find
themselves today at the epicenter of a nationwide Sinification
campaign that started in the wake of the Chinese Communist Party’s
forum on religious work in April 2016. During the forum, President Xi
Jinping instructed religious groups to “adhere to the leadership”
of the Communist Party (CCP) and to “merge [their doctrines] with
Chinese culture.”

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S13

Vaping is just as good as Chantix at helping people quit cigarettes,
new study finds
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The trial randomized 458 people who smoked daily and wanted to quit to
receive either a nicotine-containing e-cigarette and placebo tablets,
varenicline and an e-cigarette without nicotine, or a placebo tablet
and a nicotine-free e-cigarette for 12 weeks. All three groups were
also given intensive tobacco cessation counseling.The JAMA study is
the first published randomized controlled trial to compare
varenicline, also known as Chantix, directly to e-cigarettes. Several
studies have demonstrated that e-cigarettes can help adults quit
smoking. However, most studies have compared e-cigarettes to placebo
alone, or to nicotine replacement therapy, such as patches and
lozenges, which help smokers manage their withdrawal symptoms.

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S15

Your Rent Is Probably Going Up Again
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It looks like the Rent Guidelines Board will approve another increase
tonight.

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S16

How Are King Charles & Kate Middleton Doing? Latest Health Updates.
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The king and the princess have resumed some duties as they battle
cancer. Here’s the latest on their health and how Britain’s royals
are coping.

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S17

Has AI Already Brought Us the Terminator Future?
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Is baby Skynet already here? We need robust laws now to withstand
eliminating humans from nuclear decision-making

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S18

A Succession Battle Over Americaâ™s Largest Ren Faire
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There are few filmmakers more curious about the emotional lives of the
elderly than the wunderkind documentarian Lance Oppenheim. In 2020,
Oppenheim, then twenty-four years old, released "Some Kind of Heaven,"
a documentary about an enormous retirement community in Florida that
is more like an amusement park or a college campus than a place where
people go to grow old. The community, called the Villages, provided no
shortage of eccentric personas for Oppenheim's generous character
studies: one central figure of the film was a bad-boy senior citizen
named Dennis, who lived in a van by the Villages, trawling the
property for women to hitch his wagon to, both romantically and
financially. "I said from the get-go that I wanted to live fast, love
hard, and die poor," he said.This spring, Oppenheim released
"Spermworld," a documentary adaptation of a Times story about the
sperm-donation black market. This film, too, is a series of portraits,
and one of "Spermworld" 's subjects is a single sixtysomething
sperm donor named Steve who gives women sperm out of some do-gooder
instinct gone astray. He expects nothing in returnâuntil he forges a
connection with one of the recipients, Rachel, many decades his
junior, who clings onto the hope that she will get pregnant in spite
of having cystic fibrosis. The pair strike up an unlikely and
bittersweet friendship that teeters, achingly, on the brink of
romantic. From Oppenheim's vantage, the elderly are riveting subjects,
full of experience and regret, and imbued with a sense of urgency as
they try to fulfill their desires.

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S19

What Does Benny Gantz Want for Israel?
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When Benny Gantz quit Israel’s emergency wartime cabinet, on June
9th, he did so with some political mudslinging. He and two of his
colleagues in the centrist National Unity Party had joined Benjamin
Netanyahu’s government immediately after the Hamas-led attacks of
October 7th, “even though we knew it was a bad government,” Gantz
said. “We did it because we knew it was a bad
government.”“The people of Israel, the fighters, the commanders,
the families of the murdered, the casualties, and the hostages needed
unity and support like they needed air to breathe,” Gantz went on.
But unity was short-lived. In Netanyahu’s government, he said,
“fateful strategic decisions are met with hesitation and
procrastination due to political considerations.” Riffing on the
Prime Minister’s motto of “total victory” against Hamas, Gantz
claimed that “Netanyahu prevents us from progressing to real
victory.” As a result, he said, “we are leaving the emergency
government today with a heavy but whole heart.”

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S20

What to Read to Understand How People Get Tricked
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Our brains are wired to be deceived. I’m married to a professional
magician, so I’m intimately familiar with the kinds of techniques
that can fool the eye and trick the senses. But the human mind’s
vulnerability to misdirection is more universal than that.
Neurologists and psychologists have found that our predilection for
trusting others—a trait that has helped us survive as a species—is
a major reason con artists thrive. This trait also makes dissimulation
fascinating and appealing, especially in literature. Readers love the
stories of swindlers and their gullible targets, of grifters
themselves being tricked, and every iteration in between. They thrill
us by upending the expected and making us question our assumptions.The
six books below all delve into deception. Some tell tales of elaborate
confidence schemes; others interrogate why people are frequently
defenseless against cons that, from the outside, seem obvious. Several
books also dig into how we’re liable to deceive ourselves, often to
our detriment. Each is a fascinating read that will stick with you
and, perhaps, make you a bit more likely to realize when you’re not
seeing the truth.

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S21

The Motivated Ignorance of Trump Supporters
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On the day before the FBI obtained the search warrant, one of the
agents on the case sent an email to his bosses, according to The New
York Times. “The F.B.I. intends for the execution of the warrant to
be handled in a professional, low key manner,” he wrote, “and to
be mindful of the optics of the search.” It was, and they were.On
the day of the search, Trump was out of the state. The club at
Mar-a-Lago was closed. Agents alerted one of Trump’s lawyers in
advance of the search. And before the search, the FBI communicated
with the Secret Service “to make sure we could get into Mar-a-Lago
with no issues,” according to the testimony of former Assistant FBI
Director Steven D’Antuono. It wasn’t a “show of force,” he
said. “I was adamant about that, and that was something we all
agreed on.”

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S22

Banks Are Finally Realizing What Climate Change Will Do to Housing
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Rising sea levels, biodiversity collapse, extreme weather—these are
the grisly horsemen of climate apocalypse. But don’t forget the
fretting loan officers. A study published earlier this year found that
US mortgage approvals tend to dip following periods of
hotter-than-normal weather. For every 1 degree Celsius that
temperatures rise above average, approvals fell by nearly 1
percent—and their value by more than 6.5 percent.It’s not just the
heat. In May, yet another beachfront house in North Carolina’s Outer
Banks tumbled into the angry sea. It’s the sixth home lost along
Cape Hatteras National Seashore since 2020. Researchers say lenders
are increasingly trying to pass on the risk of mortgaging coastal
properties due to calamities like this. Wildfires, hurricanes, and
flooding are also impacting other financial services used by
homeowners. It’s increasingly difficult to get home insurance in
Minnesota, for instance, following extreme hail storms in recent
years.

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S23

The cost of building the perfect wave
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The growing business of surf pools wants to bring the ocean experience
inland. But with many planned for areas facing water scarcity, who
bears the cost?

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S24

How to Manage: Selling Your Ideas to Leadership
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Don’t let the opportunity you’ve identified come to nothing.

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S25

Making the Time to Build Your Side Hustle
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Fifty percent of Gen Zs want to ditch the corporate world to become
their own boss. However, this can be challenging when you lack the
funds and flexibility to leave your day job. As a result, many
ambitious young people begin by balancing full-time work with a side
hustle — but managing both commitments can be challenging. You might
feel drained after work or find it difficult to be consistent. The key
is to commit to your side hustle one hour a week, push through the
first 10-15 minutes, and make sure it feels enjoyable.

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S26

FTC Chair Lina Khan Says Targeting Big Tech Is Good for the Little Guy
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The current chair of the Federal Trade Commission is the opposite of a
nondescript, faceless government official. Lina Khan's feisty term at
the agency's helm has included antitrust efforts to break up
alleged big tech monopolies, employers' noncompete agreements,
accusations of "declaring war" on entrepreneurs, and early attempts
to regulate the most interesting tech revolution in decades: AI.One of
the things Khan's FTC is known for is chasing after big tech
monopolies, and her answer to a question about large
firms' relationship to AI was telling. Khan said she was out talking
with Silicon Valley founders a while ago, and was told that "right
now there is a whole lot of opacity around who's getting access" to
the key parts of AI tech--be it the models themselves, or computer
time. She said some of her confidants worry that there may be few
guarantees that "you're not effectively feeding back proprietary
information" when you use an AI chatbot to answer, say, a tricky
business question. 

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S27

A Breakthrough Battery Innovation Could Change the Tech World
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Battery tech is something we take for granted nowadays. We usually
only think about the little packets of advanced chemistry squeezed
inside our gadgets when we're far from a charger and that pesky little
battery icon turns red. But the lithium-based batteries that power
pretty much every gadget nowadays may be set to be replaced by a new
solid ceramic type that promises more than a bit more juice per
battery. A new innovation from TDK, which makes batteries for
global tech brands like Tesla and Apple, means next-generation
batteries could contain vastly more energy in the same sized unit.Why
is this exciting? Portable technology has essentially plateaued
because of the limits on battery life and the need to recharge the
power source. This affects personal electronic devices like
headphones, smartwatches and smartphones, business hardware like
laptops, card readers and remote sensors, as well as other devices
that form part of the Internet-of-Things and some medical gadgets. 

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S28

Live news: Hong Kong stock exchange to end trading halts during
typhoons
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S29

How Saudi Arabia won back Biden
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The president came to office threatening to make the kingdom a pariah
state. But in a volatile Middle East, their ties have become stronger
than ever

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S30

Novo Nordisk CEO to face off with Bernie Sanders over 1,300% Ozempic
markup in U.S.
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Novo Nordisk was the company of 2023, soaring to the mantle of
Europe’s most valuable company as its bumper weight-loss-aiding drug
Ozempic flew off pharmacy shelves and shaved several inches off
consumers’ waistlines. That is, provided its U.S. customers could
first cough up the exorbitant price.

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S31

Introducing Fortuneâ™s first-ever Southeast Asia 500: Firms that
mine stuff, make stuff, and move stuff dominate
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The inaugural Fortune Southeast Asia 500 list, our first-ever ranking
of the largest companies in this part of the world, reflects a dynamic
and fast-changing region—one that boasts a GDP of $4 trillion, and
one whose core economies are growing notably faster than those of
Europe or the U.S.Southeast Asia is also taking on far greater
significance in the global economy. In the wake of the COVID pandemic,
a host of Global 500 multinationals have shifted more of their supply
chains to Southeast Asian nations. Foreign direct investment to the
region is soaring. And with a young and growing population of
680 million, low inflation, and stable exchange rates, Southeast Asia
is emerging as an attractive market in its own right. 

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S32

Is Your Money Really Safe In An âFDIC-Insuredâ™ Fintech Account?
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Four years ago, Lauren Scott was scrolling through TikTok when she saw
a video from EcommJess, a personal finance influencer with 750,000
followers, promoting Yotta Savings, a fintech app offering a chance to
win cash and other prizes on top of regular interest. Scott liked the
novel sweepstakes incentive and Yotta's lack of fees, along with
something way more traditional. "It was FDIC-insured, which was one of
the main things that I looked for because you never know what to
trust," says Scott, 27, who lives in the Tacoma, Washington suburbs
with her husband and seven-year-old daughter. Eventually, the couple
moved all their money to Yotta.Now the Scotts are among 200,000 or so
fintech customersâincluding 85,000 from Yottaâwho have been denied
access to their "FDIC insured" accounts since mid-May, following the
Chapter 11 bankruptcy of a fintech intermediary: San Francisco's
Synapse Financial Technologies. It's unclear when they'll get access
to their money, and even whether they'll get it all back; at a court
hearing Friday, former FDIC Chair Jelena McWilliams, appointed as
bankruptcy trustee in the case, said there's a "shortfall" between
Synapse's records and those of the banks currently estimated at $65
million to $96 million. Significantly, she added that it's looking
increasingly likely that this isn't just a case of bad bookkeeping but
a real shortfall-i.e. missing money-that existed before the bankruptcy
filing and could take time and extensive investigation to sort out.

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S33

Texas Tropical Storm Watch: What To Know As This Yearâ™s First
Storm Threat Brews In Gulf Of Mexico
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Last year’s hurricane season kicked off on June 2, when Tropical
Storm Arlene impacted some parts of Florida with up to five inches of
rain. 2023’s hurricane season produced above-average activity, with
the Atlantic experiencing 20 named storms during the year. The
National Oceanic and Atmospheric Administration predicted the most
active storm season it has ever forecasted will materialize this year.
The federal agency forecasts between 17 and 25 named
storms—including tropical storms and hurricanes—for 2024, citing
abnormally warm sea surface temperatures and La Niña, a weather
phenomenon that brings cooler temperatures to the Pacific and limits
winds that could cancel out the formation of hurricanes.

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S34

7 bizarre facts about the Solar System to stump any scientist
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Jupiter’s Callisto, the third-largest non-planet, is 1.2% (58.7
km/36.5 miles) smaller than Mercury.Although Mercury is ~75-85% metal,
gravitational compression gives Earth a 0.08 g/cm³ victory.

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S35

How experiencing a stroke helped a neuroanatomist understand reality
and connectedness
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Most people would not see having a stroke as exciting. But most people
aren’t Dr. Jill Bolte Taylor, a Harvard-trained neuroanatomist, New
York Times bestselling author and viral TED Talk speaker.As a medical
professional, brains are her obsession – and there’s nothing dry
or clinical in the way she describes them. Instead, her outlook on the
complex organ is almost poetic, and she views consciousness as not
just a cognitive process but as a beautiful connection to the
universe.

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S36

How China's Moon mission could reveal the origins of life on Earth
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On June 1, China’s Chang’e-6 lander touched down in the South
Pole-Atkin Basin — the largest, deepest, and oldest impact crater on
the Moon. The probe almost immediately set to work drilling into the
ground to collect about 2 kilograms of lunar material, which is
already headed back to Earth, with a landing in Mongolia planned for
June 25. It isn’t just planetary geologists who are excited at what
the returning rocks and soil might reveal. If we’re lucky, the first
samples from the lunar farside could also include some of the oldest
fossils ever found.The SPA basin, as it’s sometimes called, is the
result of a gigantic impact that occurred between 4.2 and 4.3 billion
years ago, at a time when the Moon and Earth were very close
neighbors. The crater is roughly 2,500 kilometers (1,600 miles) in
diameter and between 6.2 km and 8.2 km (3.9 to 5.1 mi) deep,
encompassing several smaller craters like the Apollo basin, where
Chang’e-6 landed, and Shackleton crater, parts of which lie in
perpetual shadow. 

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S37

It's a Quieter Pride Month at Many Stores, and Some LGBTQ+ Advocates
See a Silver Lining
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With Pride Month in full gear, U.S. shoppers can find the usual
merchandise many stores stock for the June celebration of LGBTQ+
culture and rights. But analysts and advocates say the marketing is
toned down compared to previous years, and at some chains, there's no
trace of Pride at all.The more subdued atmosphere underscores the
struggle of many retailers to cater to different groups of customers
at a time of extreme cultural divisions. This year's Pride Month is
unfolding amid a sea of legislation and litigation over LGBTQ+ rights,
especially the ability of transgender young people to participate in
sports or receive gender-affirming care.

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S38

Melinda French Gates Shared Her Advice for Navigating Change
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The allegory she shared came from spiritual leader Richard Alpert,
known by his moniker Ram Dass, who passed away in 2019. A large
wave can see its imminent demise in the form of the approaching
seashore, but smaller waves--that cannot see as far ahead--reassure it
that there's no reason to worry: "You're not a wave. You're
water."The story, French Gates said, is about embracing the inevitable
and uncomfortable moments of change that accompany a long and
successful life. "Enter these moments with radical open-heartedness,"
she said.

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S39

Boeing Woes: FAA Investigates Damaged Aircraft, a Key Senator
Investigates the Company, and 737 Production Slows
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The Federal Aviation Administration said it was working with Boeing
and the National Transportation Safety Board to investigate the May 25
incident, which happened on a flight from Phoenix to Oakland,
California.The FAA said the plane went into a "Dutch roll," the name
given to the combination of a yawing motion when the tail slides and
the plane rocks from wingtip to wingtip. It is said to mimic the
movement of a Dutch ice skater.

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S40

Newsrooms Powered by AI Raise Global Suspicions
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Global concerns about the use of AI in news production and
misinformation are growing, a report published by the Reuters
Institute for the Study of Journalism found, posing fresh challenges
to newsrooms already struggling to engage audiences.The institute's
annual Digital News Report published on Monday, which this year is
based on surveys of nearly 100,000 people across 47 countries, offers
a picture of the hurdles news media faces in lifting revenue and
sustaining business.

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S41

Vermont Governor Vetoes Data Privacy Bill, Citing Anti-Business
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Vermont's governor has vetoed a broad data privacy bill that would
have been one of the strongest in the country to crack down on
companies' use of online personal data by letting consumers file civil
lawsuits against companies that break certain privacy rules.Republican
Gov. Phil Scott said in his veto message late Thursday that the
legislation would have made Vermont "a national outlier and more
hostile than any other state to many businesses and non-profits."

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S42

OpenAI's Altman Says Company Could Become For-Profit Corporation, Adds
Retired Cyberwarrior Nakasone to Board
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OpenAI CEO Sam Altman told some shareholders that the company is
considering changing its governance structure to a for-profit business
that the firm's nonprofit board doesn't control, The Information
reported on Friday.He joins an OpenAI board of directors that's still
picking up new members after upheaval at the San Francisco artificial
intelligence company forced a reset of the board's leadership last
year. The previous board had abruptly fired CEO Sam Altman and then
was itself replaced as he returned to his CEO role days later.

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S43

Surgeon General Dr. Vivek Murthy Urges Tobacco-Like Warning for Social
Media [[link removed]}&lead=419599&emailid=19964&nl=daily]  
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"It is time to require a surgeon general's warning label on social
media platforms, stating that social media is associated with
significant mental health harms for adolescents. A surgeon general's
warning label, which requires congressional action, would regularly
remind parents and adolescents that social media has not been proved
safe," Murthy said.Social media use is prevalent among young people,
with up to 95% of youth ages 13 to 17 saying that they use a social
media platform, and more than a third saying that they use social
media "almost constantly," according to 2022 data from the Pew
Research Center.

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S44

Instacart's New Advertising Capability
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Select brand partners of the grocery delivery company can buy
clickable YouTube ads that bring consumers directly to the product on
Instacart. The ad capability, announced at the Cannes Lions Festival,
is an extension of Instacart's January 2024 collaboration with Google
Shopping Ads for its consumer packaged goods (CPG) partners.Instacart
partners with more than 1,500 North American retailers and will
pilot clickable YouTube ads with Clorox and Publicis Media. These
companies will be among the first to use Instacart's first-party
retail media data to enhance product visibility through the video
platform. 

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S45

A $10,000 Pay Disparity Could Cost Apple Millions
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According to a recently filed lawsuit against Apple, training
instructor Justina Jong found a coworker's W-2 on the printer and
learned that that male coworker earned almost $10,000 more than she
did--even though they did the same job.Now, for some Silicon Valley
jobs, a $10,000 pay disparity would not be an unlawful difference. If
one of your employees earns $250,000 and their coworker earns $260,000
for the same job, that 4 percent difference can be easily explained by
performance or experience. But, Glassdoor says the average salary
for a training instructor at Apple is between $90,000 and
$166,000. That $10,000 difference could be highly significant.

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S46

Hybrid Work Has Changed Meetings Forever
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More than four years after the start of the Covid-19 pandemic, what do
we know about how meetings have (or haven’t) gotten back to
“normal,” particularly amid calls back to the office? An analysis
of 40 million virtual meetings from 11 organizations suggests that
some habits, like using virtual meeting options even when in the
office, are sticking. Further, data shows that meeting participation
and camera usage correlates with retention. The authors recommend
several ways for organizations to manage this new reality to better
meetings, including identifying key meeting leaders and empowering
them and using data to provide visibility into your organizational
culture while also respecting privacy concerns.

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S47

How Retailers Became Ad Platforms
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Major retailers are today, most notably Amazon, are creating and
operating their own advertising platforms — and they’re making
millions doing it. McKinsey estimates that by 2026, retail media will
add $1.3 trillion to enterprise values in the U.S. alone, with profit
margins between 50% and 70%. In this article, the authors introduce
readers to the main kinds of retail media, discuss three strategic
challenges that they present, and provide guidance for effectively
managing those challenges.

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S48

Making the Time to Build Your Side Hustle
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[[link removed]}&lead=419599&emailid=19964&nl=daily]
Fifty percent of Gen Zs want to ditch the corporate world to become
their own boss. However, this can be challenging when you lack the
funds and flexibility to leave your day job. As a result, many
ambitious young people begin by balancing full-time work with a side
hustle — but managing both commitments can be challenging. You might
feel drained after work or find it difficult to be consistent. The key
is to commit to your side hustle one hour a week, push through the
first 10-15 minutes, and make sure it feels enjoyable.

Continued here
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S49

How to Manage: Selling Your Ideas to Leadership
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Think back to the last time you pitched an idea to upper management on
how to change the way your company does business. Perhaps you proposed
an improvement to an existing process, a new technology that would
help things run smoother, or a different market you all could break
into. How’d that go over?

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S50

Scan to donate: Brazil's instant digital payment system brings relief
to flood victims
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On May 4, Rafael Teixeira watched with concern as water started to
seep into his house in Canoas, a town in Brazil’s southernmost
state. Over the next few hours, Teixeira and his family were forced to
grab essential items and flee the house, leaving most of their
belongings behind. By the time they left, the waterline had risen to
Teixeira’s neck.The Teixeiras, who are now sheltering in a city more
than 100 kilometers away, estimate they lost at least 30,000 reais
(over $6,000) worth of personal belongings, not including the cost of
damages to their home. Two days after they left Canoas, Teixeira and
his relatives posted calls for donations on Instagram and WhatsApp.
They included their Pix “keys” — aliases linked to a bank
account that make easy, safe, and quick transfers of money possible.
The family has so far received over 5,000 reais (about $1,000) through
at least 35 donations made through Pix, a digital payment system
launched by Brazil’s central bank in 2020.

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