---------- Forwarded message ---------- From: Michael Reich, Alzheimer's Association Sent: Thursday, May 30, 2024 To: You Subject: ⏰ Today is the last day to double your impact
Seize this opportunity to have your gift go 2X as far.
Dear Friend,
Our One-Week 2X Match Challenge ends at midnight tonight, so I'll get straight to the point. Opportunities like this can make an enormous difference in the fight to end Alzheimer's disease. We simply can't make the most of this incredible chance to do twice the good in our fight without your help. And we need it by midnight tonight.
This match opportunity comes from a loyal and committed donor who wishes to remain anonymous. They've generously pledged $50,000 to the Association to advance critical research in the fight against this cruel disease — but only if we can raise that same amount by midnight tonight. With just hours left in this important challenge, we must rally together to reach our goal. Can I count on your support in these final moments?
The final hours of our One-Week 2X Match Challenge are crucial. Not because we have a financial goal to meet but because we are fighting an escalating global public health crisis every day.
Nearly 7 million Americans are living with Alzheimer's. By 2050, this number is projected to double.
In 2024, Alzheimer's and other dementias will cost the nation $360 billion. By 2050, these costs could rise to nearly $1 trillion.
In 2023, more than 11 million unpaid caregivers provided an estimated 18.4 billion hours of care valued at $346.6 billion.
These numbers illustrate how incredibly important your support is. But what they don't show are the individual mothers, fathers, sisters, brothers, grandparents and friends who live with this devastating disease every second of every day. They need our help. That's why we need you to make the most of every last second of our One-Week 2X Match Challenge. I'm urging you to not let another moment slip by before taking action.
Friend, time is running out to DOUBLE your impact on our work toward a dementia-free future for generations to come. I'm so grateful for your support to help achieve this challenge and further our mission to lead the way to end Alzheimer's and all other dementia — by accelerating global research, driving risk reduction and early detection, and maximizing quality care and support.
These are the final hours to see your gift make 2X the impact.
We can't leave one dollar of this match on the table, because we need every penny to continue our important work. With more and more people being diagnosed with Alzheimer's in America every day, and with so many promising research projects underway that can bring us closer to a cure, it's incredibly urgent we reach our goal. I know we can do it with your help.
LAST CHANCE! You can still achieve 2X the impact with your gift today.
Your donation will strengthen our efforts to advance Alzheimer's care, support and research. From face-to-face support to online education programs and promising global research initiatives, your gift makes a difference in the lives of all those affected by Alzheimer's and other dementias in your community and across the world. Thank you for your continued support.
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