Hi John xxxxxx, first and foremost, we want to thank you for being part of this team. At a time like this, it means the world. Truly.

We know you’ve heard from us a few times these past few days. I hope you take it as a sign of just how important this general election is. We have to raise the funds to win. 

The truth is that the vast majority of our donations come from emails like this. Where the Tories have a vast network of major donors, we rely far more on people like you. You are our secret weapon.

Keir Starmer has changed the Labour Party. He has returned it to our roots as a party that seeks to serve working people. A party you can be proud to be a part of. 

Today, we are so grateful for the outpouring of support people have given to our email appeals. Keir, Angela, Rachel, all of us here at Labour HQ. In the first three days alone, you’ve contributed an astonishing amount. It’s humbling. 

We cannot slow down now. First week donations make twice the impact and we’ve still got a hell of a gap to close. It’s a long campaign ahead, but you’ve shown us the difference you can make. We need you with us every step of the way. 

Please consider making a donation to Labour today. We need to make sure we have the resources to fight for every vote in every corner of Britain. Every seat matters, and every pound will make a difference on polling day.

After 14 years of this lot, we all deserve a Labour government that will put working people first. 

You’ve already helped us make some fantastic progress. Today, and in the weeks to come, let’s push the dial even further towards Labour.

Yours, 

David Evans
General Secretary