If we’re going to implement our full campaign strategy, we need to raise more money to compete with the Tories’ massive campaign pot.

 

John xxxxxx,

I’m Pat McFadden, Labour’s National Campaign Coordinator. 

If we’re going to implement our full campaign strategy, we need to raise more money to compete with the Tories’ massive campaign pot. 

The truth is, there’s no substitute for early money.

Just £1 today, on day three of the campaign, has a much bigger impact than you’d expect, because it influences strategic campaign-wide investments that we will be making in the coming days.

If you understand why this is so important, please make a £1 donation today. It’ll go twice as far as a donation right before polling day.

We’re fighting for every single seat we believe we can win, but if we don’t have enough resources, we’ll have to make tough decisions about where we prioritise down the line. 

We have hundreds of candidates all across Britain, and a lot of the seats we need to gain haven’t been held by Labour in over a decade.

There are a lot of very marginal constituencies that will come down to a handful of votes. That could be the difference between five more years of Tory chaos or a Labour government that delivers change.

But whether or not Labour can deliver the change Britain needs starts with the decisions we make today — including your decision to invest in our general election fund. 

Will you make an early investment in our campaign to defeat the Tories and elect a Labour government today? Our candidates are counting on you to make sure they have the resources to win:
 
  DONATE £1 
 
      OTHER     
 
 

Thank you for being a part of our campaign. We’re grateful to have you on the team.

This is a defining general election. It’s a once-in-a-generation opportunity to make real change, so let’s make it happen.

With best wishes,

Pat McFadden
National Campaign Coordinator
The Labour Party
 
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