John —
A few days ago, we rolled out a major announcement.
We’re committing $19 million in reservations for television advertisements through to Election Day.
It’s the biggest advertising reservation of any Senate campaign in the country, and it’s a whole lot bigger than what Kari Lake has put up.
A couple notes on this buy: First, it’s what we need to do to win this race. Plain and simple. But second, it’s also a reflection of the strength of this campaign, and the faith we have in our donors — the people who have given, and the people who might chip in down the line.
If we stay on track and hit our fundraising goals week after week, month after month, we’ll be able to keep these reservations and add more. But if we fall off, if we miss our goals… we’re going to have to reel in our plans. And that will hurt our chances.
Now, the bad news is that we’ve had a rough month since we placed these reservations. We’ve got to turn that around, because we can’t afford to miss our goals.
The good news is we have a lot of time to get back on track before our May fundraising deadline hits on the 31st.
If everybody reading this right now chipped in $5, we’d absolutely crush our goal. We wouldn’t have to ask again for weeks. But that’s the big issue here — not everyone chips in.
And that’s why it’s so important that you do, John.
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Thank you,
Team Gallego
Paid For By Gallego for Arizona
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